Jared GoetzZenpire · CEO & Founder at Zendrop

How to track independant creators' performance for the products you're selling

12 Aug 2026 · 0 min

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Use Google Search Console to match spikes in brand searches with when creators post content. This rough method helps you figure out which of your 100 creators are actually driving traffic and sales, since most brands don't have proper attribution tools.

Let's just say you have 100 creators working on performance and you're testing a bunch of different types of creatives. What's a method for being able to see what's actually performing?
You have to do your best to even go into your Google Search Console and even you can filter your brand search names and try to piece it back to the time or day that a creator posted. You have to try to do it your best that way right now.