A short YouTube monologue arguing that Facebook is an underrated platform for generating revenue compared with Instagram and TikTok. The speaker claims Facebook’s audience is more professional, precise, and more willing to spend, so creators/marketers often convert better on Facebook; Instagram and TikTok drive more views and popularity but less direct sales.
Chapters
The most underutilized platform is definitely Facebook. And the reason why I think a lot of people have gravitated towards Instagram, TikTok, and although you might get more views on there, maybe you even have more followers, most of the people that I work with that have accounts on Instagram, TikTok, when they come over to Facebook, they actually make a lot more money. And the reason why is, like, I think there's a younger generation and a younger shift that goes to those places, but it's. The content is more entertaining, the content is more driven off of, like, hey, how do you look? How do you show up where. I think Facebook is a little more professional. It's a little more precise to the specific audience you're trying to target. And people are much more willing to spend money on there because they kind of know what they're looking for. And that's kind of why I believe that Facebook is a better platform if you're looking to make money. If you're just looking for popularity, yeah, you're probably going to do better on Instagram or TikTok. But I have seen anybody make more money versus being on Facebook.