In this live coaching session, Joe Apfelbaum leads a LinkedIn "posting party" where participants introduce their ideal client profiles, emphasizing the importance of specifying both industry and location to create a focused niche. He demonstrates how to use the AI Claude to generate a logo, design a full website (alltheagencies.com), and then hires AI "employees" (Bill and Mark) to automatically populate the site with agency data across the United States. Joe also showcases an AI assistant that learns his keyboard shortcuts to boost productivity. Interspersed are promotional segments for the AI Circle masterclass program and Evvy AI, an AI‑powered networking sidekick. The session blends practical networking tactics, AI‑driven web creation, and automation strategies for scaling agency listings.
Chapters
And by the way, guys, when you're saying the type of business you wanna work with, mention a location, an ideal location, whenever you're doing it. Why? Because— Welcome to the posting party. This is where we get together and we post content on LinkedIn And then we get the people that we actually have a relationship with, like Penny and Mike and Peter and Mindy and Eugene and Marlene and Tina and Alan and Herbert and Arlene and Robin and Joe and B. Randall. And we actually have a relationship with each other because we meet here on Zoom and we do our 30-second elevator pitches and we chat in the comments and we get to know each other and we read each other's posts and we comment on each other's posts and we build real relationships. Do you wanna tell everyone briefly who your most ideal client is, Penny? A small business owner that is struggling with their employees. They're growing, they just have no time cuz all they're doing is HR, construction, HVAC, plumbing. Amazing. So, so a plumbing company. If you had to pick one of those industries, which one of the 3 would you focus on? So if anybody has Any kids in high school? Is there a specific location? By the way, guys, when you're saying the type of business you wanna work with, mention a location, an ideal location, um, whenever you're doing it. Why? Because even though you could work with people anywhere, it's good to pick a niche, which means a specific industry and a specific location.
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So I went to alltheagencies.com and the website was available. And so I sat with Claude and I had a conversation with it. I was like, can you make me a logo for All The Agencies? And it made me a bunch of different logos. And then I said, Claude, can you help me pick the right logo? That looks pretty cool. Can you make me the website? And so it designed the entire website for me. Um, and so if you go to alltheagencies.com, you can check out the actual website. It has all 13 groups, all different types of agencies. And then I'm gonna hire Bill and Mark, AI employees, to go and fill it with every agency in America. So it shows you the live website. If you press keep, it'll ask you why you want to keep it. If you press hold, it'll ask you why you want to hold it. And if you press skip, it'll ask you why you want to skip it. And this is you training Peter on how to find you companies each day. That's a brain fart that I had 3 days ago. That I learned a keyboard shortcut from an AI employee. And all his job is, his whole job is to get to know me. And to learn what keyboard shortcuts are making my life easier and to remind me of ones that I already know that I didn't know about. Keyboard shortcuts in Chrome, keyboard shortcuts in, uh, in Windows, keyboard shortcuts on my phone, and so on. Wanna make networking easier and more effective? Try Evvy AI, your AI-powered sidekick that helps you connect, engage, and grow your network faster than ever. Click the link and start building smarter relationships today.
