How to use sales navigator to get clients with evyAI.com

Joe Apfelbaum walks through Sales Navigator and his Evie AI platform to find and qualify prospects, making real-time cold calls and updating his CRM. He emphasizes relationship-first selling, posting daily on LinkedIn, and building community through affiliate programs and networking events.
Chapters
coolest things that you can do on LinkedIn is use Sales Navigator. Let me teach you how to do that. Hi, Stu, how are you?
Joe, getting a shout out.
Detroit. Detroit crew. Yeah, the Detroit crew. How's life? Good, man. Busy right now, but good. Yeah? I appreciate that very much. What is your biggest challenge right now? What would you say is your biggest challenge right now?
Yeah, it's a good question. Um, I think we're just moving through so many people.
I don't know, time per se, but—
What do you, what do you mean like moving through people? What does that mean? I mean, we just have like thousands of people in our system, you know. Yeah, and the key is to like qualify and segment and organize, and that's, that's, that's always a big challenge. And using AI, that's a powerful thing. Did you know the Inc. 5000 list just came out? Oh yeah, yeah, the Inc. 5000 list just came out. I would recommend scrubbing the list against your database and then congratulating the people and letting them know to come to Summit at Sea. See, like things like that. Yeah. 100%.
Yeah, exactly.
Really, it's really just like getting those people into the periphery or like into the front kind of the periphery and then just being Yeah, I agree with you. Well, if I could be helpful in some way by maybe adding some AI stuff to the mix, saving you a lot of time when you're communicating, to have personalized communication with a click of a button, I can show how to do that.
It's kind of—
the company is going to put budget towards it, so it's not really, it's not really my decision.
Right. You said they're not going to put budget towards it?
I have no idea.
Okay, well, even if, even if it's less than $1,000, even if it's less than $1,000 a year, I can show you some tools that you can use, just not for the sake of making money, for the sake of just saving you a ton of time and making you much more productive. Yeah, I get it, man. Yeah. If you want me to have a conversation with someone, I'm happy to do it anytime. I appreciate it, man. I appreciate the shout out. I'm telling people about it. I'm making intros.
I love it, man.
And yeah, I'm trying to be as helpful as I can to the cause.
Yeah, all is well?
Yeah, I had a really good time. I thought it was an impactful event and I'm I'm so glad that I got to meet you and I'm so glad that I got to connect with so many people and truly just incredible vibrations, you know.
Yeah.
Exactly, exactly. When you have so many people that are, that have such great vibrational energy, it really creates a very special place. I don't even know what I'm saying. Um, yeah, I heard because it's real privacy, 100% all the time. There's no, there's no, there's no, you can't, there's no Wi-Fi, there's no whatever.
Yeah, you're not taking video calls. You're not like, oh, let me go into the city and like take a meeting.
I want to go explore Detroit.
It's like a real estate thing. Yeah, no, no, no, like you're here and you're just present.
Yeah.
Unbelievable.
Have you considered making certain members ambassadors to help you be able to tackle the masses? Because that are OGs like Michaela, maybe. Yeah, I mean, like people that have been coming for a while and you know are really that are drinking the Kool-Aid.
Yeah, yeah. I mean, as a as a program, I think we like we rely so heavily on rep referrals.
We just you know we have to be really thoughtful about how we talk about it and when we talk about it.
But you know sometimes people too there's like like they'll only pay X amount or.
Why don't you guys have like a formal affiliate program? Because the profit margin's not there?
What's that?
Why don't you guys have like a formal affiliate program where you pay people to send people? Margins. Yeah, I figured, because you're— I was telling David, I was like, you guys don't charge a lot for the— for the— for what you're creating. You don't charge even that much more than what the hotel would cost, you know what I mean? Yeah, yeah, yeah. I mean, somebody sees crazy, it's like very, very expensive to have your own ship. Very expensive. It's ridiculous. It's ridiculous. I go to another thing called the Marketers Cruise every year. Um, and it's such a powerful event, but it's not, it's not, you know, it's, it's not the same thing.
Yeah, yeah, totally. I mean, have you been on the Virgin ship?
No, I've never been.
Yeah, we have people who are like, I'm not a cruise person, I don't know, and they come and they're like, life changed. Yeah.
Yeah, I get it. Yeah, no, that's why, that's why I signed up right away.
You're like, it's like the perfect amount of time, you know, you're hanging out, loosening up, people going out. And then like the last day, uh, when you look outside your, you know, your balcony room or whatever it is, out the window, and you're like, holy fuck, we're like parked at this beautiful island.
Yeah. And realize like we're getting off of this like giant ship.
It's like the whole Go on the island and then you can see like, I don't know, it's like wooden, wooden like entrance.
Yeah. And it looks kind of narrow.
Go through it like a cabana, narrow, then it just opens up and it's like, holy fuck.
Exactly.
It's a deserted private beach club.
Exactly.
People would pay, or people would pay like $6,000 just to go to this. Yeah.
So, and then that, and then that all carried into last night.
People are just freaking out.
Unbelievable. Unbelievable.
Yeah. Yeah. Yeah. Yeah, man.
Well, I appreciate you very much. Thank you for the call.
Yeah, man.
And I look forward to seeing more of you. If there's anything I can do for you, Let me know. I'm here for you.
Hey, vice versa, man. If there's anything I can do for you, I'm here for it.
Oh, I appreciate that so much. Thank you, my favorite DJ.
Take care.
Talk to you soon. Bye. All right, I got a call and someone's like, dude, do your calls, do your calls while you're on LinkedIn Live. That's the key. Do your calls while you're on LinkedIn Live, connecting with people, building relationships. Like, be real. Most people are not willing to be real, and I'm willing to be real. So if you're watching this live on any platform, just give it a like. That's all I ask is just give it a like. Did you like hearing me have a conversation? Was that cool to be able to hear me have a conversation? So let's talk about Sales Navigator for a minute here. So you saw the way I left so many comments on Sales Navigator for people, right? I'd left one for David Lorenzo, for Tina, for Naomi, for, uh, for David, for, for Chaz, for Scott. You see, I'm going to leave one for Alan now. Let's see what he wrote over here. Oh, look at this video here. This is me. I'm going to go ahead and— wow, this is a day ago and I left a comment that I didn't realize. Um, let me— how can I even view this post? I can't even view this post. I got to go to his organic profile. Wow, look at this post! Look at this post!
Look at this post!
I'm going to go ahead and repost this puppy right here. I'm going to hit repost, repost. Then I'm going to take this, I'm going to go here And I'm going to go to Tammy's profile. I'm going to go here and I'm going to hit repost on this puppy here and repost like that. Then I'm going to go to our school community and go here, community, and I'll be like, look who featured me. Did you know the value of getting featured on other people's posts? Super valuable. Go ahead and leave a comment and make it a goal to get featured on 100 posts in the next year. That means get on other people's LinkedIn Lives, get on other people's videos, get on other people's selfies, get mentioned in posts. Try to set a goal to get on at least 10, 100 people's posts. People's feeds and see what happens to your personal brand over the course of a year. Okay, let me go here, do this. And this is a LinkedIn tip post like that. 11 membership requests waiting. Let's see what this guy says. He's using Evie AI. Let's check it out. He's based in Miami, Florida. His name is Guy Ballon. Let's check him out. I'm going to save him right here. Let's take a look at his profile. Let's do a Perplexity research on this guy. Aha, he's a seasoned business growth strategist with 20 years experience. Target audience, key services, how he helps clients, his website, Instagram, location. Let's do a Grok research. Let's do a quick answer. He leveraged EOS to transform his own company. Is he an EOS coach? Yeah, he's an EOS coach. Perfect. Retry. Okay, let's try Copilot. And let us accept him into the community. Now let's message him. Members, welcome to the community. Let me save this as a template now so I can use this more often. That's a great idea. Here are the templates. New template.
Wow.
You know what we should do is we should make a song about LinkedIn with Suno, and then we should listen to it. Let's go ahead and do that. Let's listen to a song. Let me flip this around the other way. Let's make a song. Let's do a simple one. All right, let's see what happens. Let's see what happens. Let's see what that sounds like. We have a phone number right here. Let's try to call him. Here's my CRM. Push this button right here, and I just call. Yo, we got LinkedIn in the house.
Wake up inbox flooded. I'm a keyboard champ scrolling through the feed spot like brighter than a lamp connection stacking heavy like bricks. Remember, you guys, it's not in service.
That was such a good song. Listen to this one.
Yeah. Wake up, inbox flooded, I'm a keyboard champ. Scrolling through the feed, spotlight brighter than a lamp. Connections stacking heavy like bricks in my hand. 5 convos daily, that's the LinkedIn plan. Cold message sharper than a barber's fade. Craft is so slick, even haters get swayed. Yo, I see you crushing it, can we collab? Casting lines for referrals, fishing in the lab. Posting, scrolling, messaging tight. Networking moves, I'm grinding all night. 5 a day, gotta keep that flow. Referrals Popping, yeah, my network grow. Posting, scrolling, messaging tight. Ad working moves, I'm grinding all night. 5 a day, gotta keep that flow. Referrals popping, yeah, my network grow. Algorithm's king, gotta feed that beast. Content like a feast, every post released. Who need help, pin that line to the sky. Engagement blowing up, watch my metrics fly. Profile like a resume dipped in gold. Endorsements stacking up, every skill I sold. DMs open wide, conversations ignite. From cold leads to warm calls, I'm taking that flight. Ain't just a job hunt, it's a full-blown game. You hustle for the win or you hustle in vain. Clicks to calls, I'm bridging the gap. Turn strangers to allies with a digital dap. Posting, scrolling, messaging tight. Networking moves, I'm grinding all night. 5 a day, gotta keep that flow. Referrals popping, yeah, my network grow. Posting, scrolling, messaging tight. Networking moves, I'm grinding all night. 5 a day, gotta keep that flow. Referrals popping, yeah, my network grow. Here I lay, here I lay. Yo, it's Joe A in the Maple Zone. High energy vibe, yeah, the beat is on. We global in the game, every market we roam. From Lagos to Kuwait, Maple Zone home. Yo, it's Joe A in the Maple Zone. High energy vibes, yeah, the beat is on. We global in the game, every market we roam. From Lagos to Kuwait, Maple Zone home. Maples are home. Yeah, yeah, yeah. Yo, a sand rolling in from Qatar, big bills in his hand, import-export boys, he supplying the land.
I'm a—
Peter's got that vision crystal clear, no haze. Luxury frames and Legos, she's changing the game. Ganesh from the UAE, marketing king. FLC on the rise, hit the cash register. Badshah in Kuwait, tech wizard no doubt. Open source soldier making innovation shout. Meppa, Meppa, we bridge that gap. LinkedIn SAI got the world on the map. High energy mindset, we level the play. Global entrepreneurs doing deals every day. Hey! Meppa, Meppa, we bridge that gap. LinkedIn SAI got the world on the map. High energy mindset, we level the play. Global entrepreneurs doing deals every day.
Hey!
Yo, it's Joe A in the Meppa Zone. High energy vibe, here to be the zone. We global in the game, every market we roam. From Lagos to Kuwait, Meppa's our home. We ain't just networking, we building the trust. AI on the hustle, yes, tools that adjust. From the Middle East heat to Africa sun. Maple Bridge family, we get the job done. No borders in the hustle, no wars in the mind. Every handshake's gold, every deal's aligned. We click, we connect, we collaborate right. Maple Bridge Crew taking business to flight. So hashtag I'm a Ganesh and Bashar, keep rising up. You already superstars with AI and LinkedIn. Our voices expand, high energy Maypuck. We running the land, hey! Never, never we bridge that gap. LinkedIn is AI, got the world on the map. High energy mindset, we level the play. Global entrepreneurs doing deals every day, hey! Never, never we bridge that gap. LinkedIn is AI, got the world on the map. High energy mindset, we level the play. Global entrepreneurs Doing deals every day. Hey, yeah, it's Joe A in the Maple Zone. High energy vibe, yeah, the beat is on. We global in the game, every market we roam. From Lagos to Kuwait, Maple's our home. Yeah, yeah, yeah, yeah, uh, yeah, yo, it's Joe A in the Maple Zone. High energy vibes, yeah, the beat is on. We global in the game, every market We roam from Lagos to Kuwait. Memphis our home. Um, Hassan rolling in from Qatar, big deals in his hand. Import export boss, he supplying the land. Amma Peters got that vision crystal clear, no haze. Luxury frames and Legos, she's changing the game. Ganesh from the UAE, marketing king. FOC on the rise.
All right, let's see what happens.
Yeah, yeah. Scrolling through the feed, the blue and white maze. Profile pic sharp, hit them with the gaze. Endorsements stack, skills on display. DMs open, 5 convos a day. Recommendations, they stack like Jenga. Connections worldwide.
This call will be recorded for quality purposes.
Hello, this is Joe Apfelbaum. Hope you're doing fantastic. Looking forward to chatting soon. Talk to you soon. And continue.
Uh, yeah, yeah, scrolling through the feed, the blue and white maze. Profile pic sharp, hit them with the gaze. Endorsements stacked, skills on display. DMs open, 5 convos a day. Recommendations, they stack like Jenga. Connections worldwide, no need for a translator. Algorithms watching, the game's all math. Clickbait captions paved my path. Networking, flexing, building the plan. Referrals popping, I'm the LinkedIn man. 5 chats daily, that's how I play. Climbing the ladder the LinkedIn way. Coffee in the cup while I craft that post. Who's got advice? I engage the most. Comment section buzzing, the crowd gets loud. Every reaction feels like a bow from the crowd. Inbox pinging, I shoot my shot. Let's grab 15, don't need a whole lot. Virtual handshakes, I bridge the gap. From intro to referral, now that's a wrap. From the First hello to the final deal. Authentic vibes, gotta keep it real. You ain't not there. Wake up, inbox flooded. I'm a keyboard champ, scrolling through the feed, spotlight brighter than the lamp. Connections stacking heavy like bricks in my hand. 5 convos daily, that's the LinkedIn plan. Cold message, sharper than the barber's fade, crafted so slick even haters get swayed. Yo, I see you crushing it, can we collab? Casting lines for referrals, fishing in the lab, posting, scrolling, messaging. Tight networking moves, I'm grinding all night. 5 a day, gotta keep that flow. Referrals popping, yeah, my network grow. Posting, scrolling, messaging tight networking moves, I'm grinding all night. 5 a day, gotta keep that flow. Referrals popping, yeah, my network grow. Algorithm's king, gotta feed that beast. Content like a feast, every post released. Who need help? Pin that line to the sky. Engagement blowing up, watch my metrics fly. Profile like a resume dipped in gold. Endorsements stacking up, every skill I sold. DMs open wide, conversations ignite. From cold leads to warm calls, I'm taking that flight. Ain't just a job hunt, it's a full-blown game. You hustle for the win or you hustle in vain. Clicks to calls, I'm bridging the gap. Turn strangers to allies with a digital dab. Posting, scrolling, messaging tight. Networking moves I'm grinding all night. Father Day, gotta keep that flow. Referrals popping, yeah, my network grow. Posting, scrolling, messaging tight. Networking moves, I'm grinding all night. Father Day, gotta keep that flow. Referrals popping, yeah, my network grow. Grow, grow, grow, grow, grow. Wake up, inbox flooded. I'm a keyboard champ scrolling through the feed, spotlight brighter than a lamp. Connections stacking heavy like bricks in my hand. 5 convos daily, that's the LinkedIn plan. Cold message sharper than a barber's fade, crafted so slick even haters get swayed. Yo, I see you crushing it, can we collab? Casting lines for referrals, fishing in the lab. Every post released. Who need help? Pin that line to the sky. Engagement blowing up, watch my metrics fly. Profile like a resume dipped in gold. Endorsements stacking up, every skill I sold. DMs open wide, conversations ignite. From cold leads to warm calls, I'm taking that flight. Ain't just a job hunt, it's a full-blown game. You hustle for the win or you hustle in vain. Clicks to calls, I'm bridging the gap. Turn strangers to allies with a digital dap. Posting, scrolling, messaging tight. Networking moves, I'm grinding all night. Father Day, gotta keep that flow. Referrals popping, yeah, my network grow. Posting, scrolling, messaging tight. Networking moves, I'm grinding all night. Father Day, gotta keep that flow. Referrals popping, yeah, my network grow. Yo, it's Joe A in the Maple Zone. High energy vibe, here to beat his own. We global in the game, every market we roam. From Lagos to Kuwait, Maple Zone home. Yo, it's Joe A in the Maple Zone. High energy vibes. Yeah, the beat is on. We're global in the game. Every market we roam, from Lagos to Kuwait, Mapa's our home. Yeah, yeah, yeah. Yo, I see him rolling in from Qatar, big deals in his hand, import-export boys. He's supplying the land. I'm a Peter's got that vision crystal clear.
Yeah, so you can have the same prompt over and over.
Scrolling through the feed, suits and smiles on repeat. Endorsements popping off, my inbox getting heat. Connections like a currency, stacking up my wealth. 5 convos a day, I'm investing in myself. Message hit the inbox, hey, let's collab. Referred by your boy, yeah, the network's fab. No cap, got my pitch tight, elevator slick. Dropping value in the DMs quick with no trick. Yeah, post it, like it, share it.
This call will be recorded for quality purposes. Say your name after the tone and Google Voice will try to connect you.
Hi, it's Joe Apfelbaum from GoDaddy and Evie AI.
Thank you for calling TSB Global Solutions, providing you the tools, tips, and resources you need to—
All right, so I'm going to make a bunch of phone calls now. Let's see if anybody picks up. Kamran. Let's see.
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Sorry, I couldn't get to the phone. If you're looking for a faster response, please leave me a.
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Hello?
Thank you. I'm sorry, I can't assist with that request. This call will be recorded for quality purposes.
Hi, Lillian, it's Joe Apfelbaum. How are you?
Okay, how can I help? How can I help you?
You recently signed up to Evie AI. Um, I think we even had a, uh, a short conversation. It was like a GoDaddy deal that you got for our assistant.
Oh yeah.
Do you remember having a conversation with me?
Yes, I do. Yes, I do. And I'm not interested at this time, but I appreciate you reaching back out.
Oh, my— no problem. I totally understand you're not interested. Just curious to know if you're looking for new clients at all, or are you just not interested in using AI right now?
I am using AI and I'm not interested in looking for new clients right at the moment. At this time, I have another focus, but I have— I feel good at where I'm at right now.
Oh, wonderful. Wonderful.
Using AI.
Yeah.
I mean, I completely leveraged it and my profile looks pretty damn good.
Amazing. Amazing.
Yeah.
No, your profile definitely looks really good. It's really nice.
Um, we helped, and, and that was, that was with the aid of AI.
Oh, that's wonderful. I'm so happy that you're using it.
Yeah, like I, I, I ran it through one, ran it through another, filtered it through both of them, and used what resonated and was, you know, portrayed my authentic self, so to speak.
So yeah.
Amazing.
I'm definitely leveraging, leveraging it.
I'm loving, I'm loving that you're leveraging it. We have a community of like 1,200 people. That are all using LinkedIn together. Would you benefit from being part of that at all or not really?
Is, is that at a cost to me? Because if it is, I'm not, I'm not putting any money into this right now.
No, there's no cost to the community. It's part of the deal that you got with GoDaddy.
Oh yeah, no, I definitely be. Yeah, because I'm making, I'm, I'm working it big time.
I totally get it. I totally get it. Uh, congratulations on working it. Big time. My goal is just to add value.
Well, and I appreciate that, but not at this time. I was recently laid off.
Oh, I'm sorry to hear that. I'm sorry to hear that.
I was part of a layoff.
Well, that, that does happen sometimes, but I—
Oh yeah.
And every opportunity that we get, sometimes it's the door. The new door that opens is 10 times better.
Oh, it is. It's that when one door closes, another one opens. I'm like, Yeah.
100%. So are you looking for a new opportunity?
Yes, I am.
We do have several recruiters that are in our community that I would think you would probably benefit from building a relationship with and asking them. There's one right now that's looking for like a VP of sales and their, the compensation package is $500K.
Yeah, but I'm not, I'm not a salesperson.
Right, right. I'm just, I'm not saying you are. I'm just saying like there's, there's opportunity.
Yeah, no, I know.
Maybe that one's not for you, but you never know where they can kind of put you in. You're a software trainer, right?
Right. I'm a software trainer and consultant, hotel hospitality F&B expert with over 40 years of experience in operations and using technology to create—
You, you must be a very—
Yeah, power selections and efficiencies.
So you must be a very sought-after person in the F&B space.
I'm starting, I'm starting because I was in the hotel space before with technology and I'm now exploring food and beverage because that, that's where I spent most of my career.
Wow.
Very impressive.
Yeah. And I'm making, I'm making inroads because I know people and I reached out. I'm a networker. Oh, you are? Yeah.
You are. Okay.
Well, congratulations on that. I'm going to send you a message on LinkedIn if you don't mind.
Okay. No, I don't mind.
Not at all.
Thank you.
I'll send you a free training that we have that you can watch at your convenience. I think it might be helpful for you in your job search.
Okay. Thanks.
Um, and, uh, yeah, you can reply that you got it if you, if you check it out and, um, let me know what your thoughts are. Okay.
Yeah, I'll definitely give you feedback. I appreciate it.
Yeah, it's my pleasure. And, um, yeah, thanks for picking up my call and thanks for letting me know where you're at. And, uh, if you ever have any questions regarding LinkedIn or you want to join our community, just send me a message on LinkedIn. I just sent you one so you know who I am.
And then we'll take it from there.
Okay.
Okay.
Wonderful.
Thank you, Jeff. Have a great night.
All right. You too. All the best.
Bye. Bye.
All right. Take care. Hello.
No.
Okay.
No.
That's like ridiculous price.
Yeah, that's way too much. We can buy an insane vanity for that price. I'm just, I'm just calling GD leads right now, so I'm gonna focus on that.
Okay.
Yep.
All right, bye. Alrighty, so let's keep rolling. She said no to me. And just because one person says no, it doesn't mean you freak out. You just keep moving on. You just keep moving on. That is how you roll. That's literally how you roll. You're gonna get some yeses, you're gonna get some nos, you're gonna get some maybes. But, you know, like, I made one phone call today and the person signed up right away. And it felt good. It was nice to get a client and to make a difference for somebody, but it's not about, it's not about making a call and getting a client. It's about building a relationship. You know, that's what it's about. So I'm just going to make this as closed lost, closed lost right here. And this way I don't have to call again in the future because they're not going to bother with that if they're closed lost. I have one that's closed won for today, so I got to move that one to closed won. Trying to see which one that was. That was that one. Here she is, closed won. So congratulations, we closed 4 deals from the campaign. Which is amazing, amazing, amazing, amazing sauce. And, um, yeah, so exciting to be closed deals, but it's also exciting just to make calls and to build relationships with people. A lot of people just don't do it. They just don't make the calls, you know. And as a result of not making the calls They don't get the clients. If you want the clients, you got to make the calls. That's the reality. Let's go ahead and make another call. Let's see what happens to this one.
This call will be recorded for quality purposes.
Leave a message with your telephone number and I'll call you right back.
Hi Jeff, this is Joe Applebaum. Hi, Jeff.
Yeah. Yes.
How are you today?
Good, thanks.
Um, I'm calling you back, uh, related to the Evie AI and GoDaddy deal that we— I believe we had a conversation not too long ago.
No, tell me about Evie and GoDaddy. Yeah.
Yeah, you signed up to, um, to our artificial intelligence technology, remember?
I remember, but Go ahead. See what you come up with.
Yeah, we, we help you be able to get clients using LinkedIn. I see that you have a LinkedIn account, but you're just like the green baby. Am I right?
Yeah.
Um, would you want to take your LinkedIn experience to a whole new level?
Well, yeah. I mean, I pretty much— yeah, we're gonna have to talk tomorrow because I got other shit I'm doing right now.
All right, sir, I'm happy to call you. Would you prefer the morning or the evening?
Morning.
All right, I'll give you a call tomorrow morning. All right, there we go. He wants to talk tomorrow. That's what we need to do. Call him in the morning. Put a note in. Let's call Lisa now. See what happens.
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All right, let's call the next number.
Calling them one at a time.
Your call is forwarded to an automated voice message system. This call will be recorded for quality purposes. This call will be recorded for quality purposes.
Hi, Emilio. It's Joe Applebaum. How are you?
Doing good. Who's this?
This is Joe Applebaum from Evie AI and GoDaddy. Hey, what's going on?
Not much, man. How you doing today?
Good. I'm just calling to connect with you. See how's it going? How it's going? Everything okay?
Oh, doing good. I mean, what? Yeah, everything's going good down in Florida. How about up north?
Um, everything's good in New Jersey. Nothing's new. Everything is, you know, we're taking one day at a time, making a difference for people one day at a time. I had a lovely presentation today teaching people how to use LinkedIn to get clients. I love that you have 8,000 followers already, which is awesome.
Yeah, you gotta build that network up. Yeah, I started that. Yeah, if you saw, if you saw my very first— I post every once in a while, but my very first message on LinkedIn was from my sister. Oh, and she invited, she invited me to LinkedIn back in 2009.
Wow.
And she, and she said, uh, and my response to her was, what the F is this?
Oh man.
Uh, and she said, and she said, it's like Facebook but for business, as I explained it to me. And I was like, I'm in the Army, I don't need this. And shame on me. But I bring that up every once in a while with people, like, you don't know what you don't know. You don't know what you don't know.
But you're an experienced aviation officer with, with a lot of history working with the military. Thank you for your service.
Yes, sir. It was a fun, fun time. Long— I just retired recently, about 4 years ago.
So wow.
Not Not too recent, but yeah, it's, uh, but yeah, that's a, that's a good thing. But I've been watching those videos and how-tos and everything, trying to see what's next and see how I can leverage that next. It's been busy last couple of weeks with my kids going back to school and getting the schedules back together. And yeah.
I can understand that. It's totally understandable. We do have quite a few events that are coming up tomorrow at 11:00 AM. We have a posting party that you're welcome to join us with.
Oh, nice.
And, um, did, did we tell you about the special deal with GoDaddy that we're having for the bundle where we're, we're throwing in $10,000 worth of training at no additional fee?
No, you didn't.
Oh, do you mind if I tell you now about it, or are you in a— are you pressed for time?
Yeah, I got a— I've got a few minutes here. We got a wife and kids are on the way back with dinner shortly, but we got a minute.
Okay, wonderful, wonderful. Yeah, so we have, um, we've been training people on how to use LinkedIn for over 10 years and we've trained over 1,000 companies and their employees on how to use LinkedIn. And so we came up with this really good program called the Evergreen Networking System. It's a $10,000 program that includes a course that has 9 modules with frameworks, checklists, cheat sheets, and scripts. And also we have sessions that happen on a regular basis where we train you on how to leverage your connections and how to add new connections of the right people and how to generate revenue. And then we also have an artificial intelligence assistant that you have the basic version of it, but we have a very advanced version that has AI agents and that gives you unlimited comments on LinkedIn, unlimited posts, unlimited messages. And we even make a dashboard out of your 8,000 people and help you research all of them so you know Who's the most lucrative for your business. So that's a very powerful thing. And then we have a community with 1,200 people. We get together all the time and support each other. And it's usually $2,400 a year. It's $197 a month for just the software.
Mm-hmm.
But with the GoDaddy deal that we have right now, it's less than $1,000 a year and you get the software plus you get the $10,000 training program. Called the Evergreen Networking System. Are you looking for more clients right now with what you're doing?
I think everybody's looking for more clients.
I was talking to this woman just now. I literally spoke to another woman just now. She's like, I'm actually too busy. I'm not looking for more clients. So like, I always ask that question just in case, you know?
Yeah. Yeah. Um, yeah, I mean that, I think you, we kind of mentioned this last time when I was going through like all the how-to videos, you know, the, uh, That they, you know, just dive a little deeper into it. That sounds like a phenomenal thing because it's, it's one I, one I think honestly the course, that's cool. You know, you figure out how to do LinkedIn, that's neat. But I think really the big thing you got going there is the community.
Yeah.
Because you, I mean, you can, I mean, you can learn LinkedIn, you know, in a weekend if you really, really had to. Right. But having that community behind you, that's what really helps you. Uh, with doing stuff and, you know, encouraging and, you know, really learning that it's not just me.
Yeah.
You know what I mean? There's other people going through the same problems and everything like that. So, but yeah, I think, is that, is that going, is that on my GoDaddy account? I think I saw it there last night.
Yeah. Well, the, the initial offer came from your GoDaddy account on the deals page, but I just sent you a direct message on LinkedIn. With a direct offer to the bundle. Um, if you click on that, if you go to LinkedIn and you click on messaging inside LinkedIn, you're gonna see a message from me.
Okay.
Joe Apfelbaum, J-O-E-A-P-F-L-A-U-M. When you, when you look at that message, just say got it so that I know that you got it on LinkedIn.
And— I will. I'm on my phone right now. I can't, my computer's not with me.
Oh, no worries. Do you have, do you have LinkedIn on your phone?
I do.
Okay, so if you want to just look at your messages there and write got it, you can.
I hate LinkedIn. Boom. Yep, I got it.
All right, cool. So if you want to reply to that and just say got it, that's great. Feel free to do that. This way we chat back and forth on LinkedIn, and then. Um, and then we'd love to get you onboarded. We'd love to, you know, give you, you know, one of the key things is like the AI agents that research each person very deeply.
Mm-hmm.
It gives you conversation starters, potential business opportunities. It basically hands you all the different information you need to properly have conversations with people. So, right.
Sure.
I'm just super motivated and inspired.
You are. I mean, this is the second time you've called me. This is, uh, you know, I don't know how often you call one of your 53,000 followers. Uh, yeah, but, uh, that's pretty good.
I have a short list of people that GoDaddy sent us. Um, they said take care of these people. And so that's, you know, you're on a very, very short list of people that I want to help very much. And then Once you sign up to this and we get some good results for you, I'd love to make a video with you showcasing you.
Yeah, I think so. Let me, uh, let me review everything. Uh, and then, uh, I don't remember tomorrow. I have an appointment at 11 my time. Uh, so, which is Central Time. So I might not make the LinkedIn thing tomorrow, but definitely usually Friday, usually Fridays is my, my I hate to say screw around day, but it is, you know, kind of finish up everything I need to do for the week.
I can call you, um, I can call you back in the afternoon if you'd like, and then we can chat a little bit. If you pick up, you pick up. How about that?
Yeah, we can do that. And, uh, we'll go from there and see how it goes. Let me look at this link and kind of, you know, do my due diligence on it.
Of course.
And, uh, go, go from there. But man, I, I do like talking to you, so it's just pretty amazing.
Amazing.
Yeah.
I appreciate that very much. I like talking to you too, and I look forward to chatting with you tomorrow. Enjoy dinner with the family.
All right, man, you have a great night.
All right, you too. We'll talk soon. All the best. Bye. And that was a positive conversation. And no doubt tomorrow we're going to talk again and have another meaningful conversation. And hopefully It'll turn into something even more powerful. So I'm gonna put him into the next level in the pipeline, which is call me back tomorrow, and we'll keep the conversations rolling. Let me call Tracy now. What is with Tracy? Tracy didn't pick up. Okay, I called Saxy already. Let me call Johiban Dehordi. That does not sound like a US number, but it is. Oh, I'm calling somebody in London. That's crazy. Why are we calling people in London in the middle of the night? Okay, just hung up. We're not calling that guy back now. It's London. What's this person here? 269.
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Hi Pepper, it's Joe Apfelbaum. You can call me at 917-865-7631. I'm looking forward to chatting with you and learning More about your business. Give me a call when you have a moment. Talk to you soon. Somebody recently got on the phone with me and said, Joe, thank God that you called me. Thank God that you connected with me because I really needed you in my life. Let me call Jessica and see if she's around. I do have Jessica's number somewhere. Why is it not loading here? There she is. Here's her phone number. Let's call Jessica, Jessica, Jessica. See what's cooking with Jessica.
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Hi, Jessica.
This is Jessica.
This is Joe Apfelbaum.
Oh, hi. You know what? You're on my laptop, so you're popping up without a name because my cell is downstairs. How are you?
I'm doing fantastic. How are you doing? Do you ever see me commenting on your content?
No, because I don't go online.
Tell me more.
No, no. Every time I see your posts, I comment on them.
Oh, you're so nice. Thank you. No, you know what? I like— I'm doing a social media detox, so my team is doing everything. Are they replying to your replies?
Uh, they're not, but that's fine. I was just— I'm just curious to like, you know, let them know to come to our posting parties. We have posting parties that happen very often. Tomorrow at 11 AM Eastern, we have a posting party. But that's where everybody kind of gets together, posts together, and everybody comments on each other's content.
Oh, amazing. Okay, I am going to flag this for them.
Yeah.
How's everything else by you? What's happening?
Life is good. Life is good. We have clients in 40 countries around the world. We have 23,000 users using our sales assistant, so it's very exciting. Um, we have people everywhere from Guyana to Kuwait to Saudi Arabia to Israel to England, the US, Latin America. It's very exciting what we're doing.
I'm so excited for you because what you do is so awesome and so important, and only you do it the way Really, um, like, you're the best of the best.
Oh, thank you. That's so sweet of you to say. Is there anything I can do to make your life better? Anyone that you want to meet?
Oh, that— gosh, that is such a great question. You know, I have pivoted a bit, and my, my focus these days is on corporate communication coaching and corporate keynotes. Okay, so I am doing less of the, like, enroll in my boot camp. I still do the boot camp. I'm focusing there more also on, um, something called From the ER to PR, which is a 6-week cohort. Same thing about learning how the media works, how to get press, and all that jazz, but, um, like more geared toward healthcare professionals because I saw a bulk of my business coming from healthcare in the original boot camp that I made one of its own for a healthcare track. Um, so I, I still— I'm gonna throw all the spaghetti on the wall. So I still have those That boot camp I would love to do 2 times a year. The next one is in October. Corporate coaching, corporate keynotes is on the power of human connection and using my TV newsroom days to give a framework on how to be a better communicator. And then the last thing, and I don't know, Joe, if like you would know anyone for this, but I'm working with the American Jewish Medical Association to combat antisemitism in healthcare. And the goal is to— without taking up all your time, the goal is just to give more visibility to Jewish doctors, scientists, nurses, and researchers whose work is literally being erased because people are taking their names off of research and other projects, given the rate of antisemitism and other things.
Wow.
So I don't know if you know any, like, philanthropists or donors who would want to underwrite the program, but I want to bring my boot camp inside the American Jewish Medical Association, which never existed until October 8th, and basically give them this program for free, and then we, my team and I, would be a publicist for all of the graduates and help them actually leave the program with media placements around their really important work. So I don't know if you know anyone in the Jewish philanthropy space, and then also I'm fundraising for my daughter's school because she goes to a Jewish day school, and around security. So that, that's my world, and I don't know if you know anyone in any one of those buckets, but antisemitism in any form is my passion project to fight. And then helping people communicate and shine so they can live out their life's purpose is my day job. And then the boot camps are just sort of where people go from time to time when I need to go from one-to-one to one-to-many.
There's an organization called Menorah Partners. It's like a beacon for business leaders driven to bring people together. So there's like Dynasty Partners, Menorah Partners, and the Yud Foundation. And they kind of get together, like very wealthy, wealthy people. Have you heard of Dynasty Partners?
No.
Look into Dynasty Partners because they are— if you want, I can send you some information about it via LinkedIn. Oh, you don't check LinkedIn, so.
No, but if I know to check it, if I know to check it, I'll go. I'll go because it's you.
Okay, okay. Dynasty Partners is a group of Jewish philanthropists that get together. The guy that runs it is a friend of mine. His name is Shai Eleshis. I don't know if you know who he is, but he—
No.
He basically is in touch with thousands of Jewish business leaders that are, you know, have $100 million net worth plus, and very, very high end. So I'm happy to send you— I'll send you a link to his website. We did some reputation management for him and built him this little website. I'll send you his, um, his website so you can just research the philanthropy section on his website and take a look at what he's doing. He's a very influential guy. He's a Chabad also, whatever. Um, and then there's—
Oh my gosh, amazing!
And there's another guy called Jeff Michel, who's also in the whole philanthropy space and knows a lot of very wealthy people. So I tagged him inside the message to you on LinkedIn. So when you get a chance, go look at that.
Awesome.
And I'll keep thinking about you in what I'm doing.
Amazing. How can I help you? And what are you focused on these days? I mean, I know you're a well-oiled machine, but how can I support you?
Um, I'm looking to work with organizations that have sales teams. So if you know somebody that, you know, like I'm talking to Sherman Williams, they're a $30 billion company. I'm talking to a company called GoDaddy. I'm talking to like pretty large companies that are doing billions in revenue. But if you know somebody that has a sales team between 5 and 50 people, um, I'd love to have a conversation with them and ask them how they're using LinkedIn because we have a really robust sales assistant that can really make a difference for them.
That's awesome. Okay, amazing. How are you using LinkedIn? My friend— thank you, honey— my friend has a company with a robust sales assistant system.
Yeah.
To help serve as a sales assistant. Okay, amazing. Okay.
Do you— are you in a YPO chapter?
I'm not in a YPO chapter because I don't generate enough revenue. I don't generate like $15 million a year. So I think I, I think I'm in— I think I'm more eligible for EO, but I'm not eligible for YPO because the chapters are— the minimum generation for revenue is $15 million.
Or net worth or net value or something like that. But EO LA is a beautiful chapter. Do you know anybody there? Do you want me to introduce you to Gary Alexander or somebody there?
That would be amazing. Who is Gary Alexander?
Um, he's a longtime EO buddy of mine that I had a conversation with last night. He called me about AI agents. Um, he introduced me to their learning chair to help train the EO chapter on how to, um, on how to leverage Um, she just emailed me just now. I'll do it. I'll do an introduction between you and him if you want.
That would be awesome. My next question for you is, do— are you already in YPO, or do any more YPO contacts help you? Because I, I do have one.
Yes. I mean, if I'm a— I'm a cert— I'm an EO member for like 12 years, but I'm a certified YPO speaker, and I speak for a YPO chapter, so If you do know somebody in YPO, that'd be great. I'd love a connection.
Yep, I would happily— happy to do that.
Chantel's in YPO.
Yes, she loves you, by the way. Did you guys end up doing more work together?
We didn't do more work together. We did a little bit of work. Um, I, I, um, she's very, very busy. I keep calling her and telling her to come to things, and she's like, I'm so busy, I want to come to everything, whatever. So she's very, very busy. But yeah, we speak every once in a while. She's a wonderful, wonderful person. In terms of like your best email, I have 3 emails for you. I have jess@jessicaabo.com, I have hello@jessicaabo.com, and I have jessicaabotv@gmail.com. Which one's the best to connect you with Gary?
The jess@jessicaabo.com.
Okay, I'll make the intro right now.
Okay, so I'm writing YPO for you. You're a certified YPO speaker. Does having connections like inside a company like Powermount help you or someone who does work with medical associations? Like, any of that type of people?
Yeah, if they need to do business development or they have any sales teams or people that need to network, then yes. If you know somebody within those organizations that they need to network and build relationships or build their personal brands, then yes, because I'll help them do that on LinkedIn very, very effectively.
Okay. I'm going to— send me your one-pager. I know that you have a beautiful thing about, thank you for wanting to make an intro on my behalf. This is what you can send the people.
Yeah.
Send that to me again so I have that in this inbox, and then I'm going to send that to a couple of people in my world who I Even if they're not the right fit because they're not sitting in the right division of Paramount or whatever else, they just are plugged into like the Salesforce kind of companies, Kajabi, like the places that do have sales teams.
Yeah.
Um, and then also, do you know Stephanie Carden at Entrepreneista?
Yes, I do. She knows me really well. You can tell her I say hi.
Okay.
Speak to her. I mean, I've spoken to her group many times.
Okay, amazing. Because I was going to say that's like another place maybe to, um, put you in front of because I don't know how many people who are members of her community are in turn, um, business owners with 50— with 5 to 50, you know, folks.
Yeah, I'm always happy to— I'm always happy to talk to our community about LinkedIn. We've spoken many times to our community, but, you know, she wants me to chat with her community, I'm happy to. I can I've known her for many years and I've connected her with someone who helped her be able to do some big things in her business.
Oh, that's awesome. Well, I, I love that you guys already know each other. That does not surprise me, but I, I will, I mean, does also working with like social media agencies help you in any capacity? Like—
Yes. Yes. If you know any social media agencies, those are great. And I'll tell you why. It's because they need to use our technology.
Okay, I have another one for you there.
Do you need to meet social media agencies or not really?
No, I already— I have one of the ones that aren't responding to you it seems. I have one, but I will put you in touch with them as well.
Okay, great. Appreciate that.
Awesome. You're amazing that you do this. You're like the best, best, best that you do these calls. And, um, I really can't thank you enough. And listen, like, my passion project is this Jewish community and— I love it. And helping wherever I can. And these, these contacts are so generous of you. So thank you so, so much. And I don't have my new capabilities deck and website and sizzle reel. Like, all of that is in the works around this new lane that I'm really excited to be in now, which is like a step away from media training and PR and more corporate Communication, corporate storytelling, executive presence, like all wrapped up with like a big human connection bow. So I think you and I go well together because I'm like, in a world of AI, here's how to be human. And you're saying in a world of being human, like here's how to lean on AI. So I think, I think you and I make, make for like a good peanut butter and jelly sandwich.
I love peanut butter and jelly. So delicious.
So good. Always so good.
I, I appreciate you very, very much. Thank you for being in my life. And I look I look forward to chatting again very soon.
Amazing, Joe. Thanks so much for the, for the call. You made my day. I will talk to you soon and I will get on these intros for you.
All right. I already sent you both emails that you asked for.
Okay. Okay, terrific. Of course you did.
Thank you.
All right, bye.
Okay, goodbye.
That was 13 minutes of amazingness. Would you agree? Don't you think that if you had calls like that, it would change your life if you knew how to be able to book an unlimited amount of calls like that, connecting with people and building those relationships. This is what it's all about— really connecting, really building relationships, really getting to know people. Um, you know, I send people messages and I'm like, hey, do you want to blah blah blah? And they're like, no thank you. And I'm like, all right sir, I'll remove you from my connections. We don't need to be connected if you don't want to do business. If you're not interested in building that relationship, I don't know you from baked beans. So yeah, I'm gonna disconnect from you immediately. Now let's get back to the music.
Yeah, yeah, yeah, yeah. Oh, oh, yeah, yeah, yeah. Scrolling through the feed, suits and smiles on repeat. Endorsements popping off, my inbox getting heat. Connections like a currency. Stacking up my wealth, 5 convos a day, I'm investing in myself. Message hit the inbox, hey, let's collab. Referred by your boy, yeah, the network's fab, no cap. Got my pitch tight, elevator slick, dropping value in the DMs quick with no tricks. Post it, like it, share it, spin it. 5 convos a day, yeah, I'm in there networking grind. Got referrals on deck, LinkedIn moves, cashing digital checks. Profile pic sharp, headline All kinds of sparks, skills on display, glowing bright in the dark. Got a common game strong, adding spice to the thread, turning strangers to allies. Keep the vision well fed, hit the search bar, filters on point. Peep the mutuals, find the plug in the joint. Zoom meet at 2, coffee chat at 4. Every convo a key to unlock one more. Post it, like it, share it, spin it. 5 convos a day, yeah, I'm in it. Networking grind, got referrals on deck. I'm in it.
Hey, thanks so much for calling me on East Coast Burger Shack.
Please leave your name, number, and a brief message after the tone, or you can hang up and send me a text. Make it a great day. Talk to you soon.
At the tone, please record your message. When you've finished recording—
I'm going to not send them a text, but I am going to check this out. What the heck is this? Let's see. Substack. I need to learn Substack more. I need to see what's going on on Substack. Run this prompt. I could literally take all my LinkedIn articles and just put them on Substack. I think I can. The heck is wrong with these people?
All right.
My rule of thumb is if someone asks me if I actually know LinkedIn connection, I have to I'll look at the connection's profile to figure out who they are. It's not a real connection. All right, that's what I got for you guys. Thank you very much for watching this live with me. I hope you enjoyed seeing me work a little bit today.
Yeah. Scrolling through the feed, suits and smiles on repeat. Endorsements popping off, my inbox getting heat. Connections like a currency, stacking up my wealth. 5 convos a day, I'm investing in myself. Message hit the inbox, hey, let's collab. Referred by your boy, yeah, the network's fab. No cap, got my pitch tight, elevator slick. Dropping value in the DMs quick with no trick. Yeah, post it, like it, share it, spin it. Five convos a day. Yeah, I'm in it. Networking grind. Got referrals on deck. Link the moves. Cash in digital checks.
Yeah.
Profile pic sharp. Headlines are spark. Skills on display glowing. You see so self trying to show. Scrolling through the feed. The algorithms my dealer. Connections stacking up, got me feeling like a healer. Endorsements for my skills, the currency of clout. I'm building bridges daily, that's what this grind about. DMs popping off, hey, can we collab? 5 chats a day, man, I'm working on the slab. Dropping gems in the comments.
That's it. Maybe this one.
Yeah, scrolling through the feed, the algorithm's my dealer. Connections stacking up, got me feeling like a healer. Endorsements for my skills, the currency of clout. I'm building bridges daily, that's what this grind about. DMs popping off, hey, can we collab?
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