In this live demo, Joe Apfelbaum walks through using Evvy AI to automate LinkedIn outreach. He shows how to build and send a LinkedIn newsletter to 15,000 contacts, then uses the AI writer’s Posting Template feature to turn article excerpts into polished LinkedIn posts. He demonstrates prospect research by filtering for senior titles (CEO, founder, co‑founder) with 8+ years in role, alumni graduation years to infer age, and specific interests such as revocable trusts for older professionals. The workflow includes booking meetings, preparing conversation starters, and organizing target information in a side‑panel view. Throughout, Joe stresses that relationship‑building—not just data—is the core of successful outreach. Interspersed are two supporting speakers: Speaker B delivers a rhythmic, rap‑style chant that glorifies LinkedIn engagement and the “vibe” of networking, while Speaker C discusses the practical need to locate decision‑makers who understand estate planning and mentions being busy with tax work. The session ends with a call‑to‑action to upgrade to Evvy AI Pro for deeper AI‑driven research.
Chapters
It's all about the relationship. That's really what it's about, building those relationships, getting to know people, you know, all that type of stuff. That's really the key. That is helping me build out a LinkedIn newsletter. I'm just gonna pop this here just like this. Um, and I'm gonna pull this. This is kind of like the side panel. So I have the side panel on another screen that I'm not showing right now, but this is my newsletter and I'm about to send this out to 15,000 people. And the way that I send it out is simply by reading through it, making sure it makes sense, create a post about this. I had to create a post about it. I'm going to click on our AI writer here. I'm going to choose instead of Instead of Post Enhancer, I'm going to choose Posting Template, and then I'm going to just copy some text in here from the article, and it's going to write a solid post for me that I can easily insert right over here. Do you see? I just booked a meeting. I just booked a meeting on a random Sunday. On a random Sunday, I just booked a meeting. I have some conversation starters for him. Potential business opportunities, his target market, some notable achievements. You see that? It's all organized over here. Who he is, what he does. This just makes my life so much easier to have this, the ability to, to do this type of research.
Monday's the stage, a digital Braveheart. LinkedIn's the arena where we tear it apart. Posts sparking wildfires, the comments ignite content. Crusaders tapping keys through the night. Hit the party, it's a vibe. Engage and inspire. Feeds be lighting up like circuits on fire. Networking warriors, we moving a pack. Engage to build, ain't no looking back. Profile shining, algorithms can't resist. We out here lifting names from a ghosted mist. Engaged and enraged, disrupt the cycle. Bland like Spartans with MacBooks taking a stand. Connection's currency, every tap's a flex. Monday drops building bonds, next level checks. Never spammy, authentic when we drop the line. Engage troopers on the grind and redefine. Hit the party, it's a vibe. Engage and inspire. Feeds be lighting up like circuits on fire. Networking warriors, we moving In a pack, engaged to build, ain't no looking back. From PMs to posts, strategy's tight. LinkedIn Gladiator, this my social fight. Organic gold mine, hit it like Tetris. Feedback loop stronger, squad relentless. Strategy's tight, LinkedIn Gladiator. This my social fight, organic gold mine. Hit it like Tetris, feedback loop stronger, squad relentless.
Let's go.
From PMs to posts, strategies tight. LinkedIn Gladiator, this is my social fight. Organic gold mine, hit it like Tetris. Feedback loops.
I'm looking for, and I've got a handful of, a handful of titles, you know, CEO, founder, co-founder, you know, blah, blah, blah, that kind of person who has been in that position For more than 8 years. And basically what I'm doing is I'm trying to find somebody that's old enough that understands what a revocable trust might be and also understands that their parents, they need to be doing something about, you know, their parents' estate.
100%. 100%. And also find— you can find people that have graduated college between one year and another year. You know how to search through alumni?
Uh, you know, I have done that, but I, but for, to some extent, I really don't care where they went to college.
No, it's not about caring where they went. It's about knowing their age based on when they graduated. These are all baby boomers, every single one of these, 1979. So you just hit them up. And if we upgrade you to pro, then you'll be able to do AI research on each one and be able to like get all their information. It's all about the relationships. That's really what it's about. Building those relationships, getting to know people, you know, all that type of stuff. That's really the key.
So, alrighty. Well, as you might imagine, I'm in the middle of doing taxes now.
Sure.
I've got, I got to get that done before the middle of this week so I can both personal and corporate. And I'm like, Jiminy crickets.
Well, it's really great chatting with you. Want to make networking easier and more effective? Try Evvy AI. Your AI-powered sidekick that helps you connect, engage, and grow your network faster than ever. Click the link and start building smarter relationships today.