Thursday LinkedIn Lessons by Joe Apfelbaum // evyAI.com Tutorial

In this LinkedIn Live session recorded from JFK airport, Joe Apfelbaum reaffirms his commitment to broadcasting daily, even while traveling, to teach professionals how to grow their LinkedIn presence. He opens with a rapid rundown of LinkedIn’s global reach and user activity statistics, establishing the platform’s scale. Joe then walks viewers through his daily engagement workflow: posting at least ten strategic comments per day, leveraging the Evy AI tool (evyai.com) to draft and post comments quickly, tagging relevant people, and saving profiles to organized lists. He demonstrates real‑time actions on his own feed—liking, commenting, saving, and messaging—while answering live chat questions. Throughout, he emphasizes the importance of training AI to generate authentic content and highlights common pitfalls. Toward the end, Joe promotes his LinkedIn Authority Blueprint service, which includes a content calendar, asset library, connections dashboard, profile optimization, and pre‑written direct‑message scripts. He invites viewers to request the blueprint, try Evy AI, and follow his future daily lives, positioning the session as both a practical tutorial and a soft‑sell of his consulting offering.
Chapters
Committed to going on LinkedIn Live every single day, even if I'm traveling. I'm in the airport right now and I'm traveling, and I'm really excited about sharing with you some insights about LinkedIn even while I'm on the go. So if you're watching me live right now, let me know where you're dialing in from. I'm dialing in from JFK in Queens, New York. Also, let me know what you do for a living. I'd love to hear from you. Let me give you some stats about LinkedIn. LinkedIn is the world's largest professional social network. There are 1 billion people that are now using LinkedIn. LinkedIn has people from over 200 different countries. In the US alone, there are almost 200 million people that are using LinkedIn, and about 60 million people are logging into LinkedIn every single day and spending more than 17 minutes a day. LinkedIn is growing at a rate of 3 new members every second. It's growing fast. The maximum amount of connections you can have on LinkedIn is 30,000. But the average user only has 440 connections and the average CEO has 930 connections. I memorized all those statistics because I care about LinkedIn that much. And I care about you. So if you're watching this live right now, let me know that you're watching this live in the comments. I'd love to hear from you. I'd love to know that you're with me. Just write, Joe, I am with you, so that I know that you are with me. LinkedIn is a very powerful platform, and I personally have benefited tremendously from using LinkedIn. I've been using LinkedIn for over a decade. I think I've been on LinkedIn for close to 15 years, and I've gotten so much value from LinkedIn. It looks like they are going to be boarding my plane in just a few minutes here. So I'd love to answer some questions that you might have. Let me go to see if anybody has any comments or questions here on my live. I'm going to go to my profile, I'm going to log in, and I'm going to click on view all posts. I can also share my screen with you to kind of show you what I'm looking at right now. You guys want me to share my screen? Let me do that right now. I'm going to share my entire screen. Actually, I could just share this particular window. Boom, I just shared this window. Okay, so it is early in the morning. I'm going to give myself a little like on this thing. I'm going to check who liked this. I see Sean Foley, an emergency medical technician for a squad. Just this post. Thank you very much for liking this post. Welcome, welcome, welcome. So glad you guys are tuning in here. I am in JFK flying to Europe today, and I'm really excited about being here to present to you some amazing insights to be able to help you grow your business. So do me a favor in the comments, let me know where you're dialing in from. Let me know what you're up to. I'd love to hear from you. I'm going to turn off the little chat overlay here so we can focus on checking out what I'm doing here on LinkedIn. So here are some activities that I do on a daily basis. So the first thing I do every single day is at least 10 comments on LinkedIn. So for example, I find people that I'm interested in leaving comments for. I read their posts, wanted example profiles, someone on maternity leave. I don't know what to say here, so I do want to leave a comment. Your client's decision on how to share maternity leave on LinkedIn is a significant part of life's journey. Boom, boom, boom. Okay, I'm just going to drop a comment here and support her, giving her a round of applause. See that? For me, building relationships and leaving comments is extremely important. And so what I do is I use this tool called Evy AI, evyai.com. It helps me be able to leave comments very quickly on LinkedIn. See that? That's the second comment I left. Let's scroll down. I see Gary Vaynerchuk posted over here. I'm going to drop him a comment as well. Now my goal is to be able to leave strategic comments that really make sense and that align with who I am. See, I read the comment and then I post a comment just like that. I'm gonna go down here. Evan posted over here. Evan is an EOS implementer. I love supporting EOS implementers. They work with my ideal clients. So, uh, really powerful way for me to be able to connect with people, build relationships, stay top of mind. And in just a few seconds, as you— the VTO is a game changer. I appreciate you sharing about the tool. Okay. I'm gonna drop a couple more comments here just to kind of show you guys how to do that. By the way, How many comments do you guys drop each day on LinkedIn? Curious to know if you guys are dropping comments regularly. What's your, what's your goal? My goal is to drop at least 10 comments every single day. You can also tag people on LinkedIn just like that. See the way I tagged them? Go in here, supporting people, dropping comments, building relationships. Really powerful way to be able to stay top of mind. And grow your network. Okay, I'm gonna drop a comment right over here just like that. Looks like we're not boarding yet, but we will be boarding in the next few minutes, so I'm gonna stop my live in just a couple minutes. If you guys have any questions, um, feel free to hop in the comments and, uh, drop a question. Let me know where you're dialing in from. Let me know what you're up to. Let me know if you decide to use Evie AI. I'm curious to know what you guys think about the tool. Of course, I'm gonna support Simon. I'm gonna use GPT-4. Now, I'm also interested in building relationships by saving people's profiles. So Nabi, I'm gonna save his profile right over here on the right. There's a little button where I can save his profile. Maybe you didn't see the button because it's not showing. Let me go to full screen here. You see that little save on the right here? I just click the save button. Now I add him to a particular list. I'm going to click on LinkedIn Live because he attends my LinkedIn Lives. I'm going to go here and now I just did that just like that. You guys see that? Very powerful. I'm gonna leave a comment for Simon here just like that. Now what I'm gonna do is I'm gonna go to my notifications. See, Darren liked my comment. He mentioned me. He said thanks. Frank said growing every year. Brenda said thanks. You know anyone who has done so on their profile? Looking for an example. I'm gonna say I know people who are on maternity leave, but they did not write it on their profile. Okay. So you see I'm having a real conversation and building relationships with people. Good morning, Joe. Have a safe flight. You see that? Giacomo wants to have a safe flight. Let's see what else I have going on here. Peter said hi, Joe. Cool. Thank you so much. Really appreciate it. I love showing up every day. I'm committed to coming on and logging in every day. Kind of show you guys what's going on over here. The other thing I like messaging people, building relationships over here. It says. I'm inspired by your work at FitOrier. She said, thanks for your nuggets of wisdom. And then I said, what do you think about VEI? It's a great way to get done faster. Don't like everything it generates. See that? She said, I don't like everything it generates. So what I'm gonna do is I'm gonna say, I'm happy to help you train the AI. See that? Because it's all about the training. So if you wanna be able to Leverage AI properly, you got to train the AI properly. Most people are not properly training the AI, so they end up failing at creating the type of content that you could be creating. Oh, they just changed my gate of departure. I have to probably wrap up and move to the next gate. So I want to just take a moment to thank you. I'm gonna stop sharing my screen for a moment and give you guys a little inspiration. I wanna let you know that the right strategy will save you a decade. If you wanna succeed on LinkedIn, you need to have a strategy. We have something at Ajax Funneling called the LinkedIn Authority Blueprint, where we help you come up with a strategy. We create a content calendar, an asset library, connections dashboard. We optimize your profile. We give you 3 dozen direct messages to be able to use on LinkedIn. If you want information about the blueprint, write blueprint in the chat. Blueprint. I'm always happy to help people be able to create a better presence on LinkedIn and support them. And if you want to check out my AI for LinkedIn, go to evyai.com. I'd love to see you use the AI and let me know what you think about it. Thank you very much for being here. I really appreciate you. And Giacomo, I'm happy to help you create your persona. I'll see you guys again tomorrow on LinkedIn Live. In the meantime, go check out my recent posts. Go to my profile. Click on See All Activity, check out all my posts, and I'd love to see you there as well.
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