Tuesday LinkedIn Lessons by Joe Apfelbaum // evyAI.com Tutorial

20 Dec 2023 · 45 min
44:46

In this 45‑minute LinkedIn Live session, Joe Apfelbaum, CEO of Ajax Union, demonstrates how to turn a daily 15‑20‑minute LinkedIn habit into a systematic relationship‑building engine. He walks viewers through a "missed birthday" outreach workflow—using LinkedIn’s birthday celebration page, Sales Navigator or the native messaging UI, and a pre‑written template—to reconnect with first‑degree contacts they previously overlooked. He showcases how to augment that workflow with Evy AI (evyai.com) to generate personalized comments and posts in seconds, and how to post and manage polls for engagement. Throughout the demo he emphasizes the importance of multi‑touch outreach (liking, commenting, messaging, calling) and introduces the concept of a paid Circle.so community for highly engaged LinkedIn creators, outlining pricing, features, and naming ideas. He repeatedly stresses that AI should augment—not replace—human interaction, and he codifies his relationship‑building method as "greeting, feeding, meeting." The session ends with a call to action for viewers to commit to daily LinkedIn activity, join his Circle, and become a "center of influence" in 2024.

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