Negotiation Tips for Real Estate Success
13 Jun 2024 · 0 min
0:22
In this brief advice segment, real estate professional Joe Homs explains a core negotiation tactic: begin with a significantly low offer. He argues that sellers typically expect high asking prices, so presenting a low number sets an anchor that can be negotiated upward. The goal is to gradually move toward a mutually acceptable middle ground where both parties feel satisfied, ultimately closing the deal. The advice emphasizes a win‑win mindset and positions the low starting point as a strategic move rather than a lowball insult.
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