Matthew Alwan went from $200,000 to $750,000 in monthly revenue after joining John Assaraf's Escape Velocity Mastermind. He credits three shifts: narrowing to ideal clients, protecting his mornings for high-impact work, and stopping the hard sell.
Questions this video answers
$200,000
$750,000
More than $1,000,000
Chapters
Hi, my name is Matthew Alwan, and I am part of the Escape Velocity Mastermind group with John Assaraf. My company is the principal retirement group. And before I joined Escape Velocity, a typical month for me would be about $200,000 worth of volume. And that's a good number in our business, and you can certainly make a good living doing that. But I wanted to do a great deal more. I felt I was capable of a great deal more, but I needed help getting there. So that's why I joined Escape Velocity. Since then, my production has increased dramatically. Today is the 16th of the month, and I'm already at $750,000 worth of volume. And I will definitely crack a million dollars before the end of the month. That will be the best month I've ever had in this business. And I can tell you there are three things that I'm doing that I never did before that are going to make all the difference. Number one is I've identified what my ideal client is, so I'm not convincing everybody to try and do business with me. Number two is to focus on the highest income and highest impact activities every morning. And number three, this is one of the first things that John said that stuck in my head. And it was, get out of the convincing business. You are not here to convince people to do business with you. You are here to find your ideal client and do business with them. And those kinds of activities have helped me to grow this business to where it is right now. I couldn't have done it without you, John. Thank you very much.