John WetmoreSales and Scaling Coach for Small Business and Corporations. Keynote Speaker. Podcast Host. Life Insurance Leader.

Do The Free Stuff Too. #marketing #plans #johnwetmore #insurance #business #goals #explore

Name: Do The Free Stuff Too. #marketing #plans #johnwetmore #insurance #business #goals #explore
Uploaded: 2023-05-11T13:46:01+00:00
Duration: 27 s
Channel: John Wetmore
Description: In this brief segment, the speaker shares practical, low‑cost marketing tactics he has personally used to generate leads and stand out. He emphasizes…

11 May 2023 · 0 min

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In this brief segment, the speaker shares practical, low‑cost marketing tactics he has personally used to generate leads and stand out. He emphasizes three core actions: (1) sending roughly 100 LinkedIn messages per day as a free, high‑volume outreach method; (2) having about 30 informal, in‑person conversations each week—often at casual venues like Waffle House—to build relationships; and (3) leveraging online job boards such as ZipRecruiter and Craigslist, with the option to add paid advertising for extra visibility. The speaker positions these tactics as teachable steps that most people either can’t or won’t execute, positioning himself as someone who has successfully applied them.

Teach what you're doing. And it's hard for you to teach what you're doing. Again, you should have that crew. But most people can't do that thing. Does that make sense? Right. And of the ones that can, most still won't. But I can teach, send 100 messages a day on LinkedIn, 'cause I did it. I can teach, talk to 30 a week and have stupid Waffle House conversations, 'cause I did it. You know what I'm saying? Run ZipRecruiter, Craigslist. You can start paying for stuff. And then the ones that stand out from there, 'cause again, everyone says they want to build. I'm like, cool, send 100 messages a day on LinkedIn, it's free.