Michael Burt gives insurance agents a four-step sales formula: initiate contact, connect with the prospect, find out what they want to protect (like their family), and invite them to act. About 70% of people are underprotected.
If you could talk to an individual insurance agent and tell them something they can literally hit end on this show and go do right now to improve their business situation, give them, give them something, a couple things, whatever you want there.
Um, I believe selling is money exchanges hands when problems are solved. I ask people, what are you trying to do? And, and almost everybody tells me— I've never had a person not tell me, I'm trying to do this, I'm trying to do this. If I was selling insurance, it'd be the exact same way, man. Are you trying to protect your family if something were to happen to you? You know, do you feel like you're properly protected? And most people are not, as you know, as you told me, 70-something percent of people are not. And I just have a conversation with them. So, so it's a real simple formula. I initiate, I connect, I locate their ambition, and I invite them to take an action.
How YOU Can Make $15,000 Per Week from ANYWHERE ft. Keenan Stockling Jr | Ep112
