John Wetmore explains how repetition builds confidence in sales. See the same client types enough times—a 72-year-old widow, a young couple, someone with a notepad and calculator—and you start to recognize patterns and know what they need before they ask.
Chapters
So scenario-wise, there's only so many things you're going to run into. If you're going at it like this and then you start being like crazy intentional and going, all right, every time I walk into a 72-year-old widow, here's how I'm going to handle it. Every time I sit down with a 24-year-old couple, here's how I'm going to handle it. Every time I sit down with someone in their mid-50s, here's how I'm going to handle it. So every time I get someone that I feel like they're gonna tell me, I want to think about it, or that— you ever get to a house and they got like a notepad on the table with the calculator? I know how to handle that because I've seen it so many times. Or you got people that have their checkbook on the table, or they have the bucket of medications there. Like, they're all different, but there's only so many scenarios. I ain't been in the field in 6 years. It's the same. Y'all see the same stuff I saw. This allows you to see stuff coming sooner, you know, and you can apply it to any situation. Like, parent— there's a baby back there. Yeah, any of y'all got kids? How many got kids? Like, I don't know that baby, but mom can probably tell that baby's hungry before they're hungry. I know how to tell that with my kids because I see them all the time. Now I can take any baby and probably get them to smile and giggle because they're all similar there, but the specifics take repetition.