John Wetmore discusses why he shares content online despite mixed reactions. He realized posting his work helped others' careers and built his own authority, turning content into a personal resume that attracts recruits and establishes credibility.
I do get a lot of good feedback at every event I go to that people appreciate it. Um, and people either love or hate my style, which I'm okay with.
Yeah.
You know, um, you know, it is what it is. So again, I, I love that everywhere I go, cause this isn't me by default. I don't go like, I want to make a bunch of content and be on the internet. Like I avoided social media for like 5 years in the business. But when I learned how much it helps people that I don't know, you know, I mean, at different events that I have people thank me for putting stuff out and how they taking things and applied it and had success in their career and their business and it changed their world. I'm like, dude, I got to keep doing it.
Yeah.
I think from a straight business standpoint, certainly the amount of content I have validates a lot of the things we're doing. You know, when people, people look me up, is probably one of the first things they like. If someone, dude, if I'm trying to recruit someone now, and they don't already follow me, they don't give two craps what I have to say. Yeah, that levels of leadership, dude. I could be the janitor for all they know. So what I've learned is to create kind of this, um, resume or storyboard, if you will, of content. Do I know that people look me up when we hit them, when we DM them or hit them on social?
Fame is the best business model, truthfully, marketing model, whatever you have you, because it, you know, the amount of authority that you already built in the space is truly amazing.
How YOU Can Make $15,000 Per Week from ANYWHERE ft. Keenan Stockling Jr | Ep112
