John Wetmore breaks down cold-calling strategy for booking appointments. Tighten the cadence between calls and minimize gaps to increase your dial volume. Realistic ring times and pick-up rates matter more than you think.
What happens is with agents, they say, I just dialed for 4 hours and I booked 2 appointments, but they only made like 32 calls. I did it. I lived that world. And this is the way I judged myself as I started looking at this, and I went, I should have a call at 7:30, 7:31, 7:32, 7:33. Maybe someone picks up and I'm on a call for 3 minutes. 7:36, 7:39. So there shouldn't be 4, 5, 6, 8, 10, 12-minute gaps between calls, you know. And if you can learn to condense the time, you'll actually dial all day, you know. And if you go like, how long does a dial really take? It's not like a minute on average, because it doesn't take a minute to ring and not pick up, and a majority don't pick up. That's the game.
How YOU Can Make $15,000 Per Week from ANYWHERE ft. Keenan Stockling Jr | Ep112
