A content platform founder argues that revenue per active writer is the only metric that matters. He shows that 6,000 writers averaged $8,000 monthly, while a smaller group of under 100 hit $12,000-$14,000 each. Chasing contracts or hires instead of writer pay is a waste.
Chapters
I always look at my total volume and total writers and divide one by the other. Total writers, total agents. Writers. I don't give a shit about agents. If they aren't writing, doesn't matter. Volume is from written agents. Does that make sense? So I take volume, I take writers, divide one by the other. That's your average monthly per writer. Mine building still to this day, we had 6,000 writers last year. Our average was $8,000 a writer monthly with 6,000 people. When I had under 100, we were $12,000, $14,000 a writer because I was focused on getting people paid. Get paid or get the fuck out of the way. Does that make sense? Like, and we We're creating something where people got paid. Otherwise, what are we doing? Who cares how many you hired? Who cares how many people you contracted this week? Who cares? There's leaderboards, dude, at companies on how many people damn got into class. How many people filled out contract. There's some companies give you comp raises based on how many people fill out a contract. They don't even got to sell. They can just get contracted. I'm like, why is that the focus? I want to get people paid.