A business owner argues you should spend way more on lead generation to double revenue, not just incrementally more. He shows the math: $1k spend yields $5k revenue, $2k spend yields $10k. The real barrier isn't money, it's doing the hard work to scale.
What do you make versus what do you spend? Spend $1,000 a week. To make? About $5,000. Okay, if you spend 2, what do you think you're going to make? 10. Why do we complicate it more than that? I don't understand. But what lead vendor? No, no, no, no, no, no, no. 1 turns into 5. I don't care if 1 turns into 1,500. If I had a blackjack table over there right now and you came over with $1,000 and you left with $1,500, be fired up out of your mind. You spend $1,000 on leads, make $1,500, you act like you got murdered. But you have 50% on your money in a couple days. I ain't saying that's the best number in life insurance, but it don't suck. So I'm like, can't we just spend 2 and make 10? My bills are due, bro. You're telling me I could take that 2 and make— pick a number. You know, the bill can be late. Who cares? Because I can make it now. The beauty I learned is I only have to do that game once because now you exponentially make more. Now you can continue to invest at the high level and there's plenty left for the bills. Y'all just keep playing that same hamster wheel game. A little bit, get a little bit. Put in a little bit, get a little bit. I'm like, nah, let's go. Let's push them in. Now what do you got back there with? A lot of work. And that's what most people are afraid of. They won't push because they ain't willing to do the work.
How YOU Can Make $15,000 Per Week from ANYWHERE ft. Keenan Stockling Jr | Ep112
