Debbie La Bell (Director of Marketing at Hayden Flour Mills)
20 Sept 2023 · 38 min
Podcast interview (host Jordan Raynor) with Debbie LaBelle, Director of Marketing at Hayden Flour Mills. The episode explains problems with modern roller-milled white flour (nutrient stripping, chemical enrichment), advocates stone milling and heritage wheats as more nutritious and flavorful, describes Hayden Flour Mills' direct-to-consumer and retail distribution, and explores how Christian faith shapes marketing, stewardship of creation, trust in God during business challenges, and vocational choices (e.g., stepping down for family). The episode also includes host promotional segments for his book Five Mere Christians (preorder bonuses, money-back guarantee, sweepstakes).
Chapters
Today's episode will begin in three minutes. But first I want to tell you about something crazy I'm doing for my new book, five Mere Christians. I've never seen an author do this before, but I'm giving a money back guarantee on this book. I'm so confident you're gonna love this book that if I'm wrong, if you pre order the book, you don't love it, I'm gonna send you a $20Amazon gift card as a money back guarantee. Why? Two reasons. One, this is a different book for me, Right. I know this is a very different biography is what is Jordan Rayner doing? And I know it's risky, so I'm going to de risk it for you. Because, listen, in my other books, Redeeming youg Time, the Sacredness of Secular Work, Master of One, et cetera, et cetera, I am telling you and me how we can glorify God in our work. But in five Mere Christians, I'm doing something very different. I'm showing you what that looks like practically through these unforgettable life stories of five Mere Christians from history. These are the top men and women that I would love to have on this podcast today if, you know, they weren't dead, right? So that's the first reason this is a risk, and I'm gonna de risk this book for you. Here's the second reason. I'm just confident you're gonna love this book. My friend Mark Batterson said, quote, five Mere Christians proves that biographies can be extremely entertaining, profoundly helpful, and mercifully short. If you're looking for a book that combines the punch of a great sermon with the pace of a great thriller, this is it. Highly recommended. End quote. But here's the thing. In order to qualify for this money back guarantee, you got to do two things. Step one, pre order five Mere Christians in any format, hardback, ebook, audiobook, whatever. And then step two, go to 5merechristians.com and fill out the form on that page. And that's it. But you got to do it by midnight Eastern Time on May 9 by filling out that form. You'll also get all of the pre order bonuses listed on 5merechristians.com and be entered to win this crazy, epic trip for two to Europe. So visit 5meerchristians.com right now to sign up. Now, please enjoy today's episode. Hey, friend. Welcome to the Mere Christians podcast. I'm Jordan Raynor. How does the Gospel influence the work of mere Christians? Those of us who aren't pastors or religious professionals but who work as nurse practitioners, diesel mechanics, and city planners. That's the question we explore every week. And today I'm posing it to Debbie LaBelle. She's the director of marketing for Hayden Flour Mills out in Arizona. Debbie and I recently had a terrific conversation about how to serve and be served. In your marketing communications. We talked about Hayden Flower Mills redemptive approach to wheat production in the simplest way that your work matters to God. You guys are gonna love this episode with my new friend, Debbie LaBelle. Hey, Debbie. Welcome to the Mere Christians podcast.
Thank you, Jordan. It's a pleasure to be here.
So it says on the Hayden Flower Mills website, it says, our mission is to you from lackluster over processed wheat into a world alive with flavor, texture, aroma and nutrients through heritage grains and the art of stone milling. End quote. So, Debbie, you're going to have to educate me on this because I'm really ignorant on this topic. What's wrong with the wheat that I typically consume before I started using Hayden Flour Mills inside my house?
Yeah. So in short, that pure fluffy white flour that creates the likes of Wonder Bread is a problem. Wheat is made up of three parts, the endosperm, the bran and the germ. And most of the flour that Americans consume today only contains one of these three components, the endosperm, which is the least nutritious, least flavorful part of the wheat. So what's happening is because when flour is milled and all the nutrients are stripped, all we're left with is not a lot to give our body the nutrients it needs. And so what happens is nutrients are added back into the flour in the form of chemical enrichments. And over time, it actually creates health issues with people. These chemicals are creating stomach aches and achy joints and things like that. And they're blaming the wheat when it's not the wheat itself, it's the milling process and the enrichments that are added to it.
Interesting. How did this problem occur? I'm assuming this isn't a brand new problem. This has been going on for decades, maybe centuries. What happened here?
Yeah, so I kind of say that it's the age old story of the discontentment of man. So when God created us, he told us to tend the earth, but sometimes we get a little carried away.
And in a post Genesis 3 world. Yeah, that's the through line.
Yeah, yeah. So, you know, I think man started with intentions to make improvements to lower costs to make this white flower more accessible to the masses. And those are not bad things in and of themselves. But when we get lost in that maze and get addicted to success, the craze sets in and we quickly lose sight of what's best and what's important. So it's greed in a nutshell, I think. Yes. I think it's the beginning of starting to try to make things better, but getting lost in the greed. Right. So up until the late 19th century, wheat was primarily stone milled, like what we do today at Hayden flour mills, and then it was sifted afterwards to leave behind a fine flour. Even the Bible talks about when making bread using the finest flour, it's talking about a highly sifted flour that makes bread rise really well, helps the proteins and the gluten develop. But this was a very time consuming process because it took so much time, it was expensive, and often only the wealthy could afford the highly sifted whiter flour. So a more modern method called roller milling was invented that efficiently shaved off the germ of the bran, which was the least desirable part of the wheat for people who liked the white, you know, flour. And it left behind the endosperm, which is milled into flour. So a side benefit that they found by removing all this oily German bran is that shelf life was extended. So it makes it more affordable for the end consumer. The mill and the stores are making more money because the shelf life is longer. And so, you know, all of this was kind of chasing this accessibility, more profit, but not really paying attention to how is that affecting our health? How is that affecting our bodies?
I love this. Okay, so you guys are solving this problem through the art of stone milling. You're making our, our flour more nutritious, more flavorful. What is stone milling? Like? I have city hands, Debbie. I would be terrible farmer. Like, you got to explain this to me. Like, I'm five. Like, what is stone milling?
Absolutely. So stone milling is literally dropping the entire wheat berry. So not shaving any parts, just dropping the entire wheat berry into these two spinning stones that are running on a machine motor. And what happens is that wheat then is burst into and ground down into flour. And what we do is we just sift off the most coarse parts of the wheat that would affect the performance when you're trying to bake. So what's left in our flour is all components. It's a whole grain flour, all components of the wheat, the germ, the bran, and the endosperm. And so basically, you get a very flavorful flour that represents the whole flavor of the wheat, not just one part.
By the way, I don't Think I told you this. My 8 year old and I made the pancake mix from Hayden Flour Mills. It was next level. Like it was. It was a noticeable difference from I don't know what we typically use. Bisquick. Is that a thing? I have no idea.
You know what, I've even gone when I'm on vacation. I don't have access to our pancake mix because it's a family favorite of myself as well. I will go get the most expensive pancake mix I can find in the grocery store thinking, okay, this might be close to it. And it does not compare. And what you're tasting is, it's not ingredients we're adding, it's the flavor of the wheat. And when I first started working for Hayden Flour Mills, I never knew there was so much to wheat. I never knew there were different wheat varieties with all these different personalities and flavor profiles and uses in the kitchen. And it just totally opened up my eyes to the whole, you know, all these crops that we have at our fingertips.
Yeah. You guys sell these products now direct to consumer B2B. How are you guys distributing the products in the world?
Yeah. So we have over 50 different products that we create from our heritage wheats. And customers, they're living in the US they can go to our website and shop any of these items and have it shipped direct from the mill to their home. We don't use distributors, we don't use third party distributors at all. We just ship direct from the mill. And then we also sell in places like Whole Foods, small mom and pop shops around the country, and then there's the whole food service side of our business. And that ranges from small cottage food businesses who sell in farmer's markets. Anything from tortillas and fresh made pasta using our flours to James Beard award winning chefs and bakers who source our flowers for their restaurants, bakeries, pizzerias, so.
Oh, it's great. Hey sue, you emailed me a while back and you said, quote, God commands his followers to care for the earth, our bodies, and for one another. And Hayden Flower Mills is leading the way, end quote. I love this. I want you to deeper. We already touched on Genesis 1, but how do you see the work of a flour mill connecting to the mission that God has given us?
I think it starts with the wheat crops that we use. We use a heritage wheat crop that predates the 1950s Green Revolution, which took place in America when everybody kind of freaked out that we're not going to have enough wheat. And so wheat was hybridized and they were created to be shorter so that they could be produce more wheat per plant. We use a heritage Reach crop that predates all of that. So our wheat crops are very tall, they grow up to six feet tall. And usually what you see above the ground is mirrored below the ground. So they're deep rooted plants, they're drought tolerant. Because wheat, actually this is surprising for many people, but wheat originated in the Fertile Crescent, which is the Middle East. So it is a drought tolerant desert plant that we grow. So it thrives here in Arizona, where we grow all of our wheat varieties out. We only have to water them a few times a year. They're carbon negative. So the wheat itself, just by planting it in the ground, is caring for the soil. It's renewing the soil as we, you know, even year after year as we harvest. And it's a rotation crop as well.
So I'm combating this in the book I'm working on right now. I know a lot of Christians who look at work like this, work with the material world and agriculture, for example, like, yeah, listen, like, this is great, like we can enjoy great pancakes right now. But like, in the grand scheme of things, this doesn't matter because it's all gonna burn up anyways. And we know better. Right. God promises to renew and redeem the material world, not destroy it. I know you know that. And I'm curious though, like, does that help you find connection to God as you do the work? Does that help you see the eternal significance in the work that you all do at Hayden Flower Mills, this idea that God's going to redeem and restore the material world?
Yes. I think that sometimes we get caught up in, well, God, why should I obey your commands? Instead he calls us to have the faith of a child and obey simply because he told us to. So even if there wasn't a promise that there is eternal significance in what we're doing, which there is, and he's so gracious to allow us to have that kind of longevity in the work that we do. I think sometimes it's just becoming simple. Like a child, he tells us to care for the earth, and because he tells us to care for the earth, we should, and we should trust him with the results of that. That's it.
It's as simple as that. God told us to care for the earth, just do it regardless of what the eternal consequences of that are.
Yeah, and like I said, I mean, he's good to us in that there are eternal consequences, you know, but at the end of the Day, sometimes we don't get to see the next step. We only see what's right before us and what he's telling us to do it. In this day and in this time, we don't get to see how it plays out for eternity. So we should just be obedient and trust his heart that he knows what's good for us. He knows what's good for humanity.
Yeah, that's really good. That's really good. We talked about this before, but, you know, when we look at some of the prophetic literature of the new earth, right. Isaiah 51 says that on the new Earth, the Lord will make her deserts like Eden. Right? You guys are offering a glimpse of that, a taste of that right now, right?
I mean, it's beautiful to walk in the fields that we plant. We work with local farmers. We don't actually plant the wheat ourselves. We've chosen to just be the miller. But we get to visit the farmers, the farms, and just to hear the wheat rustling through the breeze and to see the birds that find their shade in the heat of the summer in these wheat crops, it's really beautiful. It makes the desert come alive. And he says he'll do that as well. You know, he's going to make the deserts come to life. And when you see these wheat varieties standing on these fields, it's really beautiful. And to know this is going to feed a lot of people.
If you're playing the Mere Christians podcast bingo at home, look for that. Isaiah 65 square. Right? Because I bring this up on every other episode, it feels like. But no, I think about this passage a lot, about work on the new Earth. And Isaiah says in. In chapter 65, we will plant vineyards and eat their fruit and long enjoy the work of our hands. We will not labor in vain. Have you thought about this passage? Have you thought about the idea that what you guys are doing at Hayden Flower Mills is a glimpse of our eternal vocation?
Yes. I mean, right now we face a lot of frustrations and interruptions in our work, you know, so when I think about being able to do work in his ultimate kingdom, I get excited because I enjoy working very much. It's the frustrations that bring the pain, you know? But when I read that passage in Isaiah 65, it really speaks to me of contentment. Input will equal output. What you put in, you get out. We don't always get that here in this world. Especially when you were talking about parts of the world that are not as poor than where America is. They don't always get the input equaling their output. And that's where a lot of the poverty mindset comes from. And we're going to be able to enjoy the fruits of our labor. Sometimes we're just keeping our nose to the grindstone. By the way, that's a wheat saying, but grindstone, I've never thought about that before. Yeah, there's so many rule of thumb, there's so many different wheat idioms we have. But anyhow, you know, we don't get to enjoy the fruits of our labor. We don't get to sit down and share a meal with those we love and really spend quality time with our kids. You know, I meet a lot of people in my line of work and we always say our customers are just the nicest people on the planet because someone who does the research to find who we are and wants to make a purchase from us, they're very mindful, they're very intentional about how they live. And those who I find most joyful are the ones who have drawn a line around what it means to be content. And they're generous and they're hospitable and they take pleasure in the small things in life. And I think sometimes we miss that when we're out in the rat race and we're so achievement oriented that, you know, just like the folks who developed the modern milling system, they lose sight of what's important, they lose sight of what's good.
So how do you, I mean, you're the director of marketing for this business that's growing very quickly, it seems like, from the outside. How do you stay focused on what is good and true and noble, as Paul says, How do you stay focused on what matters most as you do this work?
Yeah, I think about Philippians where it says in chapter two, do nothing out of self ambition or vain conceit, rather in humility. Value others above yourself. Not looking to your own interests, but each of you to the interests of others. And especially right now, especially me as a marketer. Right. I am living in a workspace and a culture of self promotion. Our culture says, love yourself first, and then out of the resources of your self love, you'll have the capacity to love those around you. Whereas Jesus tells us to love one another and trust him to provide what we need. So I think it's important to consider the needs wherever you are, in whatever vacation or wherever your day takes you, consider the needs of the person across the table from you first and out of that outflow of generosity, our God who owns the cattle on A thousand hills will care for us. So when I'm creating my marketing messaging, I'm aiming to make it very customer centric. Each one of our customers is made in the image of God and therefore has dignity and eternal value. So I try to teach as such, I take the time to get to know them. And as a small business, something that's great is I get to interact directly with our customers every day. And when they speak, I try to really tune in and listen to them and just take them where they're at. And so when it's my turn to talk, and I believe in order to have the privilege to talk, you have to listen first, I can really speak into their situation instead of just talking over their head. I don't always do this perfectly, but in our messaging I try to avoid self promotion mantra of look at us, look at the cool stuff we're doing. Instead, I try to feed the imagination of the person who's reading and use aspirational language with them as the hero in the kitchen. Try to talk about making food memories, passing on food traditions from one generation to next, and just create this like beautiful picture of what life could be like if we just slow down a little bit.
It's a really beautiful picture of how the gospel can help us think differently about marketing. Yes, we have business results we have to hear, but we're going to trust Jesus's way that if we seek to serve rather than be served, we will also be served ourselves. It sounds like that's what you're saying. It's like put the other image bearer up front and center in this brand. Create content that first serves them before it serves the brand. Is that what you're saying?
Yes. And you know what's interesting is when we do that, God grants us success. We've seen great success because people stop and pause when they see that messaging. They're not used to being treated like that. You know, when just small examples like when we make mistakes on an order which we're human, we're a small business, we do we apologize first start of the email. I am so sorry this happened to you in this create an interruption in your day. People aren't used to being treated like that today.
So I'm curious if you could think of an example of where doing things God's way in the work didn't lead to success, at least the way the world defines success. Can you think of an example of that?
Oh, so many examples. I mean, you know, as a business we've worked with a lot of different vendors and a lot of different customers. And sometimes it means you're taken advantage of. You know, sometimes people don't take you seriously because you're being kind about what you do. But I think the long and short of it, again, is when we're doing the work that we're doing, we have to keep as believers, we have to keep what is God's mission for me in my life and mind. First, it doesn't necessarily mean we're going to have as much success as the business next door, but God's going to provide for what we need, not always what we want, that he's going to provide for what we need.
Yes. And this is why I brought this up, because I knew you were going to knock that question out of the park, because. Yeah, listen, sometimes when we market, per Philippians 2, God blesses those efforts, but sometimes when we do things God's way, it. It doesn't lead to success the way the world defines it. Right. And yet our obedience matters. Right. God will not forget. He is not unjust. Hebrews 6:10 says, he will not forget the good works that we did for him in accordance with his commands. Amen.
I mean, for me, when the day is done and I stand up to face my Savior, the thing that will say, yes, I did what he created me to do is when he says, well done, good and faithful servant. And that's not going to be numbers on a profit sheet. That's going to be, what did I do to invest in eternity?
That's good. Hey, how else do you think your faith shapes the work you do as a marketer? Day in, day out, we've talked about how it shapes the type of content you create. For Philippians 2, we've talked about how it shapes your obedience, even if it doesn't accompany immediate success. How else does your faith shape how you do your work?
When I create social media reels or videos so many times it drives me nuts, but it's very loud and there's a lot of motion and just kind of makes you go crazy. I try to just kind of slow things down and calm things down a little bit, make it fun and uplifting. When I'm writing emails out to our audience, I really try to think about the customer and what they're doing in their day when this email lands in their inbox. And I don't want to take a lot of their time, you know, I just, I try to keep my messaging short and to the point. I don't stuff our customers inboxes with Daily emails. And when I do land in their inbox, I want it to be something that's valuable and worthwhile to their day, something that will elevate and inspire them to cook and bake and share. And for example, at the bottom of every one of our recipes. And email me if you find a recipe that doesn't have the statement, but at the bottom of each of our recipes, we always say share and enjoy. Every bread recipe we make yields two loaves, one to keep and one to share. And so we try to just encourage our customers to think about ways that they can be intentional in their lives, even if it's in those small, very minute ways.
Yeah, no, that's so good. As I was prepping for the episode, I was, I was thinking about informing. I gotta imagine that you've got to have an inordinate amount of trust in God. It forces you to have an inordinate amount of trust in God. You're relying on, quote unquote, Mother Nature read God to provide rain and sunlight that these farmers need to grow their crops, which you guys then mill like. Have you seen how working in agriculture, how God has used that to strengthen your trust and faith in him to provide for your needs?
Absolutely. And I want to say really quickly that trust in God is something that is built over time. You know, when we first become believers, when I first became a believer, I would trust him in small things and he would be faithful in those small things. And so then I could trust him in bigger things. So these stories I'm about to tell are things that have I've been able to trust God with after a lifetime of trusting him with so many other things. One of my favorite examples of having to really trust God is every October we have to give the farmers the plans of what we want to grow. It will be planted in December and harvested in June, and it needs to last us through the following harvest. So we have to plan pretty far out. And you know, we know that crops sometimes fail and that sort of thing. Sometimes there's been years that we've kind of over planned or overexert ourselves in terms of how much grain we might need. And this particular situation happened right before the pandemic. So it was like January, February. We started to worry about how we were going to pay off this large grain bill that was going to be due in June. We had way overexerted ourselves in terms of like, how much grain that we thought we would need for the year. And there was no way we were going to sell it at All. And so at the time, I was the general manager, I was managing the whole business. So I was just praying, God, just provide. I don't know how we're going to do this. Like the numbers aren't going to match up. Well, then the pandemic hit in March, and we ended up consuming every pound of that grain, and we needed it to be able to meet this huge demand. Our website went up 400%. People panicked when they didn't find flour or bread in the grocery store. So they took to the Internet and they discovered us. And we're placing these huge orders. And our message to the customer at the time was, don't worry, we have the grain in our barn steps from where we are. It's just a matter of time before we get can mill it and get it to you. So the delay is not because we don't have the grain. The delay is because we're just a small mill, you know, trying to get all this out. So at the end of that summer, when the demand kind of died down and things went back to a new normal, we just praise God because he provided. We had no idea. Nobody knew this was going to happen. Nobody knew how it was going to affect the economy and the green supply and all of that.
So you had to trust Major. But you had been practicing working out your trust muscles before, it sounds like. Right. It was like, it was like recognizing God's faithfulness in the little things. I'm curious, do you have a. Do you have a spiritual practice for doing this? Do you consistently journal about how the Lord has been faithful to you?
I wish I was a good journaler, but I'm not.
So. Yeah, no, like not at all.
Yeah, but I'm a good talker. So the Bible talks a lot about like, you know, declaring the works of the Lord and speaking of his goodness and his faithfulness. Right. And so that is definitely a practice that I have. But I grew up on the mission field in the Philippines and just living there, you're kind of more exposed to life. We had robbers come through and steal my camera that I got for my birthday. You know, gunshots broke out in the marketplace because there was a coup underway. Things like that, that just. I was raised in that kind of environment. And then when I went to boarding school as a 14 year old, it was just simply I was missing my dad. And I remember lying in bed that first night crying myself to sleep because I missed my dad so much. And I just asked Jesus, can you just show up as a father to me? Right now because I'm feeling so lonely. And I could feel the presence of him just envelop me that night and I fell asleep. So that was kind of a first moment for me of really having to step out in my own faith, not my parents faith anymore, and trust him to feel that emotional need I had. And then later on in life, my husband and I got the opportunity to go live in Israel. And I remember when he called me, he said, hey, I, I got this opportunity, do you want to go do that? I was like, nope, no interest whatsoever. I do not want to get blown up in Israel. You know, somewhere else maybe, but not, yeah, somewhere else, right. And the opportunity kept surfacing over and over again and my husband said, I think we really need to pray about this. So we did. And I remember recognizing that my safety is not in where I am, but my safety is ultimately in him. And I can more easily get killed on a freeway in Arizona driving than by a bomb in Israel. Like logically speaking. Right. But when we moved there, it was just really putting that trust into play to say, okay, Lord, I am giving you my whole life. I'm going here because I feel like you're calling us. It does not mean I'm going to be safe. It doesn't mean I'm going to come back in one piece. But I would much rather die over there doing what I feel like you're calling us to do in this season than die here in Arizona. Yeah. And there's just been times in my life where I've just, I really had to trust God with very tangible things. And as a result I've seen miracles and it's a beautiful thing. And those are the things that build on my trust that I go, okay, if God could do that, then I don't see how the future is going to play out. But I know I can trust him.
I think it's a lot easier to trust him when you can point to experiences of his love. Not just an intellectual knowledge of his love, but as a 14 year old girl lying on a bed and, and feeling the presence of the Father. How do you keep the Father's love for you top of mind as you go about your work? Debbie?
I think it starts with how I wake up every morning filling my mind with the scriptures. I love the Bible app because it can read the Bible to me. So, you know, I'm a busy working mom and I don't always have time to sit down and spend time in the Word. As much as I would love to do that and so I play a devotional that's like a 30 minute long devotional with different parts of the Bible read and a pastor getting on to speak about the Word. I just read. But. But yeah, it's kind of starting out my day and committing my day to the Lord after I read the scripture to say, okay, Lord, here I am, you know, I'm just going about my day. Just work through me. And when I'm sitting down and getting ready to write my marketing messages or lay out my plan, it's just really, I've now been like painted with the word of the Lord that helps me make decisions, those small decisions in the day. Otherwise, it's very easy to get caught up in the numbers game and the sales and, you know, wanting to strive in my own human ambition, you know, to see success and know that it's at my own hands. Oh, look at that email I sent and how much revenue generated. Like, I can get caught up very easily in that. But starting the day off with the Lord is. Helps keep me grounded.
That's good. That's really good. Hey, you glossed over this detail before. I want to circle back to it. You voluntarily stepped down, if I recall correctly, from running the whole business as general manager to this role as director of marketing. Why make that transition?
For me, it was a personal decision for my family. Being able to be more emotionally available to my children. At the end of the day, they are. God is my number one relationship. My husband is my number two, and my kids are number three. And so if I'm coming home at the day after a stressful day at work, managing people, it can take a lot out of you. It was difficult to manage all of that. And so I decided, you know what, there's the side of the business that I'm really passionate about anyways, which is the direct consumers that we serve. I think I can grow this part and still be able to kind of be emotionally available for my children.
I love that. So it's a commitment to excellence in all your callings and just recognizing the emotional energy it was taking.
Yeah.
From one to the next.
Yeah. And it was hard. I loved my job. I loved what I did. I just had to recognize, you know, it's not the season for that. Maybe right now.
That's good. I love that. Debbie, you know the drill. Three questions we wrap up every episode with. Number one, which books do you find yourself gifting most frequently to others?
Well, in my line of work, I'm usually recommending cookbooks.
Let's go. I Love it. I got an 8 year old who wants to be a chef. Give me all the cookbooks.
Oh, my gosh. Okay, perfect. These are gonna round out her whole kitchen experience here. So I love the Perfect Loaf by Maurizio Leo. I love his story because he was a computer engineer who worked from home looking for a way to have to get up every day, get out of his chair, and do something in his home just to keep from getting too stiff. And he got into sourdough baking. And then of course, as a computer engineer, he's like, I'm going to start a blog and blog about my sourdough baking journey. And now the sourdough baking has kind of taken over his life. He's quit his engineering job and he just does that full time. And he wrote a cookbook, so he's got a blog called the Perfect Loafs. You don't have to buy the book to get into his kind of his teachings, but it's like a textbook to help you understand the science of sourdough baking. And then there's recipes to get started in sourdough. So I love it because it kind of educated me on the whole spectrum.
That's awesome.
And then there's another one called Chilies and Smoke by Brad Prose. And he's also a brother in Christ, which makes the book even better. But his recipes take time. But he is a master of the barbecue and the flavor combinations. He draws Middle Eastern, Eastern, Asian, Mexican influences into his recipes, and they're absolutely amazing. He's got a smoked meatloaf, which I never even knew you could smoke. Meatloaf.
Yeah.
That's a smoked leaf. Yeah. That just makes me crazy. So it's really good. And then I love the Miller's Daughter that was written by our owner, Emma Zimmerman. She's so creative in the ways that she uses grain in the kitchen. And yeah, great cookie recipes, grain salad recipes, which a lot of people don't even know about. Grain salads. You can boil the whole berry and mix it with nuts and fruit and cheese and makes these really amazing salads.
I love it. That's so great. Taking my daughters up to hang out with Kendall Vanderslice. Do you know Kendall by chance?
No.
Kendall's a baker and theologian. She has her M. Div. Actually, I think she has her Ph.D. from Duke Divinity School.
Yeah, I heard the podcast. Yeah.
Yeah. So we're going to Kindle's Kitchen in Raleigh, North Carolina, in a couple of days to bake with her. And she's got some great recipes up on edible theology, you've got to check out this children's book. I just came across it. It's out of print. It's very hard to find, but I'll make sure you get a copy. It's called Seven Loaves of Bread, and it's about these two sisters, one of whom works really hard and the other one who doesn't want to work hard at all. And it's a story about seeing the goodness in work and seeing the goodness in hard work, but it's all centered around the baking of bread, and it's all about how they bake seven loaves of bread every day so that they can have some for themselves, but they also have plenty to give to their neighbors. It's like this great story. It was, like, published in the early 90s, but I'll make sure you get a copy.
Oh, beautiful.
Hey, Debbie, who would you want to hear on this podcast talking about how the gospel shaping the work they do in the world?
Yeah. So one set of folks is Chip and Joanna Gaines. Most of their interviews that I've seen have centered around how they create beautiful spaces and where they get their inspiration from. But they've created this empire that, to me, far exceeds their own personal capabilities. And I'd love to hear how they run their business, how they manage this team of people that are doing all these wonderful things in the world, balancing family and marriage. Because to me, from the outside looking in, it looks like they're doing an amazing job.
Yeah, it's good. We got a solid connection to Chip and doing. I got to reach out.
Oh, perfect. I'd love to hear them. And then another person is Patrick Gelsinger. So my husband works for Intel. He's been with them for over 20 years. And Patrick is now the current CEO of Intel, and he's an outspoken Christian, and he's leading the company right now through a very challenging time, basically trying to turn the Titanic. And I'm sure he's very busy, but I would love to hear from him now when he's in the thick of it and doesn't quite know how it's all going to turn out and how his faith helps him make these daily decisions.
It's good. That's good. We got to reach out to Pat. That's great. All right. Hey, Debbie, you're talking to this global audience of mere Christians who are doing a lot of different things vocationally. Some of them are janitors. Some of them are far farmers. Some of them are Fortune 500 CEOs. What's one thing you want to leave them with before we turn off the recording?
I would say learn contentment out of that. You can keep your one array desires in check. You can be more mindful about the decisions that you're making, how you're investing your money, your time, your treasure on a personal level, where your corporation is heading. Just drawing a line of around that contentment. What does that look like?
That's good. Hey Debbie, I want to commend you for the exceptional work that you and the team at Hayden Flower Mills do every day for the glory of God and the good of others. For reminding us of Jesus, call to join him in the renewal of all things, including flour and wheat, and for reminding us that hey, this is part of our vocation for eternity on the new Earth. Hey, you guys can learn more about Debbie and the team at Hayden Flower Mills at Hayden Flowers. Debbie, thank you so much for joining us today. This has been a joy.
Thank you. It's been a pleasure.
I really enjoyed that episode. I hope you guys did too. Hey, if you're enjoying the Mere Christians podcast, do me a favor and go leave a review of the show wherever you're listening. Thank you guys so much for tuning in. I'll see you next week. Hey friends, this is your last chance to claim all the amazing pre order bonuses for five mere Christians before they go away at 11:59pm Eastern Standard Time on May 9. I've never offered this many pre order bonuses on a book before, so when you fill out the full form@5merechristians.com Number one, you're going to be entered to win an incredible trip for you and a friend to tour CS Lewis's favorite spots in Oxford, explore Olay Kirk Christiansen's former stomping grounds at Lego headquarters in Denmark, and much more. Number two, you'll be invited to join my first ever interactive reading, culminating in a zoom call with me and my co author on this book, Kaylie Cox. Number three, you're going to be getting a money back guarantee to try the book risk free. And number four, you'll also get access to a free course I'm not selling anywhere called how to write a book 10x faster and better with an Affordable co author. You can claim all these bonuses in just two simple steps. Step 1 Pre order 5 mere Christians in any format you want. It can be hardback, ebook, audiobook, whatever and you can order it from wherever. It doesn't matter to me. Step 2 Go to 5Mere Christians.com and fill out the form of that page and that's it. I'll send you all those bonuses. You'll be entered into the sweepstakes with one simple form submission. But hey, don't wait all of these off, all of these offers, all these bonuses, they're going away at 11:59pm Eastern Standard Time on May 9th. So visit 5Mere Christians.com right now to claim your bonuses.
More from Jordan
Dr. Praveen Sethupathy (Chair, Department of Biomedical Sciences at Cornell University)
Dr. Praveen Sethupathy (Chair, Department of Biomedical Sciences at Cornell University)