Get my FREE "Belly Goes First" guidebook!

In this promotional YouTube video, health author and longevity coach Jorge Cruise (55) introduces his free downloadable guidebook, "Belly Goes First," a 19‑day plan aimed at reducing belly fat and building lean muscle. He frames lean muscle as the "organ of longevity" and stresses the importance of a small waist circumference, explaining how deep belly fat contributes to type‑2 diabetes, heart disease, and cancer. Cruise critiques GLP‑1 weight‑loss drugs, likening them to crutches that are useful only short‑term, citing a forthcoming 2024 NIH study by Kevin Hall. He shares personal background—author of 39 books, foreword by Tony Robbins, early career boost from Oprah, his experiences as a gay Latino, family losses, and midlife challenges—to build credibility. He outlines a holistic “hunger” model: physical hunger (mineral deficiencies, his DIY "Zero Hunger Water"), emotional hunger (overcoming trauma, emotional eating), and social hunger (environmental cues). The guidebook includes instructions on waist measurement, diet, strength training, and how to discuss GLP‑1 use with doctors. Cruise also promotes his weekly live coaching group, a discount for participants, and provides contact information. An AI‑generated musical interlude performed by the character Victor Saul (Speaker B) reinforces the motivational message. The video promises a minimum loss of five pounds of belly fat in 19 days and encourages viewers to download the guidebook and join the community.
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Did you know that the organ of longevity is lean muscle mass? It really is, guys. Hi, I'm Jorge Cruise and I'm 55. I just turned 55 this year and I can tell you I have been writing wellness and longevity books for 25 years. I've written 39 books. My first one was called 8 Minutes in the Morning. Uh, it was for— the foreword was written by my buddy Tony Robbins. You guys know who Anthony Robbins is? Uh, he's an incredible man. Taught me a lot of the principles that I use today to think through what we're going through. And after writing 39 books, I have something I want to give you for free, 100%. It's a guidebook that I put together. It's a downloadable PDF. You get it right away. There's a link down, uh, down below. You can just get it right now. It's free. It's called Belly Goes First. And if you know me, one of my book series was called The Belly Fat Cure. That was back in 2010. I did 5 of these books, and this is a reference model. This is a stomach. A flat stomach. This is what we call belly fat. Look familiar, guys, right? And I can tell you, when you do a cross-section of it, belly fat, especially the deeper belly fat, causes organs to go into problems. Things like type 2 diabetes, heart disease, cancer, all linked from a high waist circumference. And you know, I tell all my clients to get out a tape measure, and you'll learn this in the guidebook, a simple tape measure like this, and learning how and when to to measure your waist. You don't even get on a scale, guys. But the waist measurement is important because it will determine your longevity as well. Not only do you need lean muscle, we gotta restore it if you've lost it, but you also need to have a small waist circumference. Now, you may be thinking, Jorge, hey, what do you think about GLP-1s? You know, everyone's talking about them. Oprah's on them. Hey, and I love Oprah Winfrey. If you guys know me, she started my career back in 1998. I love Oprah. Oprah's been everything to me. She even had me in one of her books called The Guide to Life. And I can tell you, GLP-1s are great, but let me give you a metaphor. I recently got stung by a stingray. I don't recommend it at all. First time in my entire life. I ended up in the ER and they gave me crutches because I was having so much trouble walking. Now imagine a GLP-1 like a crutch. Now you may not hear this from the pharmaceutical companies because a lot of this information is hidden. There's a study that'll be in the report from 2024 by this man named Kevin Hall from the National National Institute of Health that basically shows a mathematical modeling that shows that GLP-1s have a 24-month window of effectiveness before your body adapts to it. All that means is not that your body's weak and not that the medicine's not strong enough, but like a crutch, it's not meant to be a lifestyle. Imagine if a doctor said, hey, uh, use these crutches because you're done, you can't walk anymore. You could follow that path, and then your legs would deteriorate, your body would weaken, and a year from now you'd be in a wheelchair probably. Now, with GLP-1s, it's almost the same thing, guys. I'm not opposed to them all. I have a lot of clients I work with online that are using them, but think of them as a bridge or as a crutch that'll get you there. Because what do you do if you're on a crutch? Like, if you really break your leg, I have not done that ever, but you would do rehab, you would start working again, you would start putting weight back on that foot. It may feel uncomfortable, but we gotta learn these skills, 'cause you can't depend on crutches. And GLP-1s are wonderful miracles, but they're nothing to be used long-term, not at all, because the science shows it just doesn't work. So whether you're starting it or not, you need to know this information. That's why my guidebook will teach you how to use all this and how to really talk to your doctor if you're thinking about it, because I'm fine with you using it. You just have to use it appropriately and understand that it's a short-term tool, just like a crutch, and you don't wanna overuse it. So all that is free, guys. Check it out, the link's below. It's called Belly Goes First. It's also in Spanish, habla español. You guys know, mi mamá de Colombia, and my mother was this incredible woman who I've dedicated my entire career to. It's why I do what I do, and people always wonder, how did you meet Oprah? Well, on February 5th, 1998, my mom passed. She was only 64, and she told me something. She's like challenging me. As I was a young kid, she knew I loved Tony Robbins, she knew I loved Oprah Winfrey. She's like, somehow get out there, get Tony to support you, and meet Miss Winfrey. Because we used to watch when I was in high school. And, uh, you know, looking back now, I was wondering, okay, I guess that makes sense. I'm a gay Latino young man not knowing it, and I was watching the Oprah Winfrey Show. And as a gay man, I can tell you I've been through a lot of things. And, you know, I've been married twice, I have two incredible sons, I've gone through a midlife crisis. And I can tell you the missing component that a lot of times we miss in life is a comprehensive plan that involves removing the physical obstacles to hunger, which in my opinion are mineral deficiencies. If you can remove that You don't even need a GLP-1. And I've got this thing called Zero Hunger Water that you can make at home that will teach you how to turn off that physical hunger. But the thing I had to learn through coming out and also just going through midlife crisis is like a father dying. My father passed a couple years ago. Having a divorce or a second divorce or having an empty nest because most of my sons are in college now. But I can tell you the emotional strength that can come from learning how to see a disempowering event in your life And flipping it is the greatest gift of all. We use AI music for that. You probably have heard of Victor Soul. He's an AI character I've made, and there's an album on Spotify and Apple that you can listen to called Needed This. I'll include it in the link below. It's free, and it takes a lot of the things I've learned in my life at 55— I wrote it last year, so 54— but, and, and how I can see the positive, how I can see it through God's eyes, through the universe's eyes. Because if you can take disempowering events like that in your life and turn them into positives. Emotional eating is completely stopped, and we talk about that when you join my coaching. If you ever decide that— the, the guidebook is free, but I'll have information in there so you can join me on Mondays at 5 PM because I have a live group that I, I work with every single week for an hour, and I would love for you to join us. We have a discount and all that. Links in, in the bio. It'll be in the booklet as well, so check that out. And then the final piece that you'll learn about outside of physical and emotional hunger is social. And social hunger comes from cues in your environment, whether you're in isolation or you have the wrong people in your life that are always encouraging you to eat and not build lean muscle and not go to the gym or not do strength training. You know, one of my dearest friends is Denise Austin. She's in her 60s and she's phenomenal. I just saw her this year at a fitness expo, uh, Idea Fitness Conference. Shout out to my friend Amy who runs that. And I can tell you, meeting and seeing Denise Austin and even Elaine Elaine Jackalines wife who's in her 90s. You can do incredible things by building lean muscle back, and I can tell you, you can do that, and you can get rid of that belly fat. And best of all, this guidebook will help you lose a minimum— it's my promise to you guys, I guarantee it— minimum of 5 pounds of belly fat. That's what this is. I've been showing this on TV for decades. This thing has been around the block with me, but this is 5 pounds, and you can lose this in 19 days. And this guidebook will give you a 19-day plan that I hope you utilize, and you utilize to transform your health and inspire others in your life and really enjoy life. Because I can tell you, now that I'm 55, I know that the best is yet to come. And I hope the same for you guys. All right, so check it out, the links below. I'm Jorge Cruise, look forward to seeing you soon. Take care. And if you have any questions, email me at jorgecruise@gmail.com. My email's down in the link in the bio as well. All right guys, take care. Peace and purpose.
I've been gripping the wheel too tight, thinking I could outrun fate. It is lost in a perfect light. Manhood built on armor plates. Had the world in design the best. Still the soul was overdrafted. Sold the watches just to breathe. 'Cause success was all distraction. Pero ya no, my heart says slow. Looking all serious, let it go. Tengo miedo. But I know God been waiting at the door, so tonight I let God drive. Take the hands off the wheel of my life. Tengo fe aunque duele, tengo paz cuando cae la noche. Love saving me, futuro came alive. Yeah, tonight I let God drive. Yeah, yeah. Yeah, tonight I let God drive. 54, but I'm waking up. First time living is who I am. Lost some blood, broke some trust, paid the price for a second chance. But my health came back and my love came strong, and the past don't own me now. Guess a man can bloom when he stops trying to please the crowd. Pero ya no, my fear can go. Cada día, God shows more. Tengo sueños, Yose, this is what surrender's for. So tonight I let God try, take the hands off the wheel of my life. Tengo fe aunque duele, tengo paz cuando cae la noche. Love saving me for Kudo came alive. Yeah, tonight I let God try. Ooh, yeah, tonight I let God try. Ooh, ooh, ooh. If I fall again, I'll fall into grace. Si me pierdo, él me encuentra otra vez. New life, golden, clean heart, present, late life, true. Yo no voy a esconderme, tonight I let God drive. All my fear in the passenger side. Tengo fe, tengo norte, tengo amor que no se rompe. Yeah, I'm ready. Victor Saul is alive tonight. I let God try.










