Juntae DeLaneFounder, Functn · Go Beyond The Ticket

How to engage my audience on social media 2024

Name: How to engage my audience on social media 2024
Uploaded: 2024-04-09T17:00:33+00:00
Duration: 45 s
Channel: Juntae DeLane
Description: In this excerpt from JUNTAE KAI DELANE’s 2024 YouTube video on audience engagement, the speaker argues that modern successful content no longer follows a…

9 Apr 2024 · 1 min

Watch on YouTube

0:45

In this excerpt from JUNTAE KAI DELANE’s 2024 YouTube video on audience engagement, the speaker argues that modern successful content no longer follows a traditional linear narrative but consists of bite‑sized pieces that together form an overarching story. He likens this approach to the episodic release patterns of major streaming services (e.g., Netflix, Paramount+), suggesting creators should adopt a similar cadence. After producing such episodic, short‑form content, he advises “sprinkling” it across various platforms throughout the buyer’s journey to remain top‑of‑mind, thereby aligning content delivery with the stages of audience engagement and conversion.

Chapters

Nowadays that successful doesn't have a beginning, middle and end. It's bite sized pieces of content that tell an overarching story. Short form content that tells an overarching story. And we think about some of the major streaming services, Netflix, Paramount plus, you know, all those ohina streaming companies, when they roll out content, it's usually episodic, right? So we can get science through the scientists and just know that they spent of dollars on this research. You guys can just follow suit with what they're doing, how they're releasing content. So once you have that content, sprinkle it into some of those elongated apps in the new buyer's journey so that you can stay top of mind.