Juntae Kai Delane says brands need to build communities where people feel they belong, not just broadcast content. Real growth comes from members creating and sharing alongside the brand, not from the brand posting alone.
So I would love to know what your best tips are, especially for, you know, businesses struggling out there, especially during this time when the economy isn't so great, what they can do to really help grow their community on all their social channels, or even just one.
Yeah, Well, I think it's important if you are a brand or business nowadays, that you ultimately need to have some type of community. Right. Because everyone wants most people who want to belong to something, and they want to have a place where they can go to consistently where they would have a level of engagement that resonates with them. They're able to get relevant, real time content, not only from you as a brand, but also from some of the individuals within your group. Right. So it's very important nowadays for any brand to have a group.
