Top 10 Reasons Why People Don't Support You

21 Apr 2020 · 32 min
32:04

In this informal, conversational YouTube “kitchen talk,” two hosts (Speaker A and Speaker B) walk through a numbered list of why potential customers or supporters may refuse to buy or back a product, service, or business. They begin by noting that many people simply don’t need what’s being offered, often because the marketer is targeting the wrong audience. They then discuss how a bad prior experience—whether with the speaker’s brand or a similar competitor—creates resistance. The third point stresses that people need to like, love, and trust the provider before they’ll take a chance. Proof of effectiveness (testimonials, reviews, case studies) is the fourth barrier. The fifth reason is a lack of desire to support the business at all. The sixth explores “questionable character,” describing inconsistent behavior, bias, and poor reputation. The seventh reason is that competitors naturally won’t support you. The eighth notes that many services are not perceived as urgent, so prospects delay or ignore them. The ninth reason is a perceived lack of qualifications (age, education, experience). The tenth reason is that the service options themselves may not appeal to the target market. A bonus eleventh reason is affordability—people may like the offering but can’t pay for it. After the list, the hosts shift to practical ways listeners can support small businesses: writing reviews, giving shout‑outs on social media, sharing referrals, following and engaging with the business online, and promoting themselves. The tone is casual, conversational, and motivational, with a generally supportive sentiment toward both business owners and potential supporters.

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