Kim Lisa TaylorSecurities Attorney, Founder, Syndication Attorneys, PLLC · Corporate Securities Attorney, 2x Best-Selling Author, Nationwide Speaker | Private Placement

Building Investor Trust? Why Your First Impression Could Make or Break You!

29 Nov 2024 · 1 min

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In this segment, the speaker emphasizes the necessity of clearly presenting and educating prospective investors about your venture. They outline key outreach tools such as marketing, social media, and a credibility-focused website that can direct investors, lenders, and brokers to trustworthy information. The speaker stresses that early-stage relationship building should prioritize local, face‑to‑face interactions with investors, leveraging existing acquaintances, past clients, and personal networks as the most effective method for establishing trust.

Chapters

We've— you've got to have a way to present to investors what you're doing or to educate them. What, you know, what other sources are you going to use? Are you going to, you know, do some kind of marketing? You're going to do some social media? Are you going to create a website? If you are going to create a website, what are you going to do with it? Is it a website where you can send people for credibility, lenders, brokers, uh, prospective investors? But in the beginning, when you're first starting out, you're going to be developing relationships with prospective investors locally, people that you can meet face-to-face. That is the preferred method. And, you know, and past acquaintances, past clients, past, you know, people that you know from your own world.