How to Think Outside the Box Investing in Co-WareHousing Space

Let's see.

Cafe Spaces, right?

Yeah, I'm just hitting drone tour, and then it reaches.

Yeah, there— it's not showing up for me on here.

Got it. I'll pop it in.

We're live on YouTube.

Cafe Spaces, right?

Yeah.

Okay, we are live on YouTube, just an FYI. We are getting ready to go live on with our recording. Hello everybody, welcome to Syndication Attorneys free monthly podcast. Actually, we do this twice a month, and we also do a live YouTube stream where we talk about topics of interest to real estate syndicators and fund managers. with the opportunity for live questions at the end of the call. I am attorney Kim Lisa Taylor. I would also like to introduce Krisha Young, our co-host and business development associate at syndicationattorneys.com. Before we get started, please note that this event is both recorded and livestreamed and will be used for future promotion posted on our website or in a broadcast available to the public. You can ask questions at the end of the broadcast by raising your hand or typing in the Q&A. The information discussed during this free broadcast is of a general educational nature and should not be construed as legal advice. And today our guest is David Fisher, who's a client of our firm, and we're going to talk about how to think outside the box investing in co-warehousing space. We're always trying to introduce our contacts and our potential clients and our current clients to different kind of, you know, expanding their thinking. You don't only have to invest in one asset class. There's times that you should be thinking about diversifying both for your own healthy portfolio, but also to help your investors understand that there's other things they could invest in too. So if you would like to learn about kind of a new unique product that David has created, I think this is a great opportunity for you. And he's graciously agreed to share his secret sauce. So David does have fund that he's using to create this co-warehousing space. And we're just going to talk to him about, you know, his whole concept and what, what it, what it does, how it works, why it's different. And we'd love to have your questions on this as well from the audience. So, David, welcome. Welcome to our, our podcast.

Well, thank you for having me.

Yeah, we're super excited that you're here. And, um, tell us, uh, you know, about your background and how you came up with this approach and, and what it is.

Well, my background out of the military, I, uh, created a corporate jet brokerage company. We sell corporate jets and we do a lot of aircraft appraisals and work with attorneys on diminution in value, things like that. But in 2008, when the economy crashed, I remember selling an aircraft or working on selling an aircraft to a guy who invested in or built self-storage. And I thought, who on earth would want to be in the self-storage business? And after I researched it, I fell in love with it. And I purchased a self-storage facility that— and then I purchased the land to the left and the right of it, and I created quite a nice plot of land, and I expanded it to include small warehousing. Well, the small warehousing— go ahead.

Tell me how small warehousing is different than self-storage. Isn't it the same thing, or—

Well, a warehouse is different than self-storage in the fact that you can work in it, whereby self-storage, you You do not have an occupancy permit that allows anybody to work inside the facility, the unit. And so in small warehousing, you have to have egress, you have to have restroom access with under the same roof. There are requirements that are not required in self-storage.

Okay.

There's parking requirements for warehousing that's not required for storage. So it's completely different. And we did it because we're in an area where we really felt there was a lot of entrepreneurs that wanted a space to launch their business, get out of their garage and things like that. We also created a coworking facility where they could get out of their spare office or spare bedroom and and work in an environment where they could collaborate with other, they could collaborate with others who are like-minded. And so that we named that Business eSuites. And then the rest of it we named Imperial Storage Solutions. And so, so what happened was we noticed that when somebody was moving out of our small warehouses, we asked them why and they said they needed a loading dock. They said that they needed to expand and our walls didn't move. So what I did is I acquired a warehouse in the Houston Heights District. 77024 is the zip code and it is really a great area. In fact, it's one of the richest zip codes in America. We acquired a warehouse and we turned it into Co-warehousing. So what's co-warehousing? Well, imagine WeWork and Public Storage getting married and having a baby. The space would be called Keffie Spaces. That's what we created. I didn't invent the industry. I'd like to claim that I did, but there are other companies doing it in different Flavors. What we did is we took a warehouse that had 10,000 square foot of office and we built glass walls and created coworking. And then the 40,000 square foot of warehouse, we subdivided into units that go from 100 square feet to 1,500 square feet. And we rent them out on a month-to-month basis. Just like coworking, but they have common areas like coworking. For example, they have conference rooms, they have aisles, hallways, they have a shared loading dock, everything. It doesn't require them to sign a long-term lease. It doesn't require them to pay a utility bill. They don't have to pay triple net. We just mark it up in our rent and we bring in entrepreneurs. And 88% of the people who have come to our facility have already upgraded or added another unit. And so we really feel like our mission statement, which is to help small to mid-sized businesses grow and thrive, we're doing it. We're really accomplishing— Our mission. And, you know, as Zig Ziglar said, if, uh, in order to get what you want, you have to help enough other people get what they want. And so we want to be big, we want to grow, and that's what we're creating.

Wow, that, that is, uh, that's such a cool thing. So just to kind of recap and make sure that I understand and everybody on the call understands, you have, uh, they have office space, they're kind of separate from the warehouse space, is that How that works?

Yeah, yeah. If they want to rent office, they can rent office. If they want to rent warehouse, they can rent warehouse. It doesn't come included, but we do have common areas in the office and in the warehouse that if a warehouse-only tenant wants to come in and, and work at an open desk— and we have some of those— they can do it 24 hours a day. They have access to the building. Everybody has a secure access pass to the building who's a tenant. We know who's coming and going. We have cameras throughout the facility. But if you're not an office tenant, you're a warehouse tenant, you just can't go into somebody's office, obviously.

Sure. So the offices, if they have them, they can lock, and the warehouse spaces also. So you have movable walls, it sounds like you saw.

We haven't needed to move walls yet.

Okay.

We do have walls that can be moved. And sure, if somebody was in one unit and they're like, hey, I'd like to bust through the wall, we would, we would work with them on how to, how to facilitate that because our walls are pretty modular. They're not holding anything up. In our other facility, the walls hold up the second floor. In here, the walls go up 10 feet, yet the building is 23-foot high. So the walls just are, are there self-supporting.

So, so how about security? If somebody's got some, you know, proprietary thing that they're creating in their warehouse, are these spaces secure enough that they feel comfortable leaving that there and that nobody else can access it?

Yes. Our experience is that they've been very comfortable. And before I launched this, I did research other companies that do similar, and none of them had anything basically covering the top of the unit. I always felt that if somebody had a big concern, we could, at their expense, install chicken wire on top to prevent somebody from getting over it. But they'd really have to climb up a 10-foot wall to get into their unit and then climb back out. And we've got cameras everywhere. And so if they wanted to get in, yeah, they could get in. We could put chicken wire up there. But technically they could even cut through the chicken wire. It's just never been an issue.

So what kind of tenants and entrepreneurs are suitable for this? I mean, I guess, or maybe what kind aren't suitable for this?

So in our case, we don't do high-pile storage. We don't allow anything flammable or hazardous. We do not allow anybody who wants to create a lot of noise Dust, dirt, things like that. So we've had people inquire that said, hey, I, I do woodworking, and we're like, nah, you're not a good fit. Number one, your tools are loud, and number two, you're gonna create all this sawdust. And so we agree that that's just not a good fit. The other thing is nobody can bring in something hazardous or flammable, or chemicals that would mix together even accidentally could become hazardous or flammable. We don't allow anything that creates an odor. We share with the customers that it is a shared environment. Play your music low or put in earbuds because your neighbor may not listen to the same music you do. And, you know, be a neighbor, collaborate with each other. Don't bring in something that creates an odor because— It's going to affect all the tenants. And so that's— so we're trying to create an environment where people work together, and we will eliminate people that we believe will disturb other tenants.

And so do you do some kind of like a 6-month lease, month-to-month lease? How's that?

So we offer, we offer a month-to-month lease, a year lease, a 2-year lease, or a 3-year lease. And the only difference in rate is if they sign a month-to-month, we have the rate— right to raise their rent with 30 days written notice.

Mm-hmm.

If they sign a year lease, at the end of the year, like an apartment, we would raise their rent based on street rate. However, if they sign a multi-year lease, our agreement is that we will not raise their rate greater than 5% or CPI, whichever is greater. So we explained to the prospective tenants that all we're asking them to do is allow us to adjust the rate to the rate of inflation.

Okay. Um, and so how did you come up with the brand for your business?

Well, our marketing company and my wife did this.

I—

we have a facility in In Sugar Land, it's called Imperial Storage Solutions, and I wanted Imperial Warehouse Solutions. But the marketing company and my wife researched everything, and they determined that the word kefi is a Greek word. I think they call it kefai in Greece, but it is a word that that embodies the spirit of the entrepreneur. the enthusiasm, the drive, the passion, the love for what they're creating, what they do. And Kefi Spaces is that exact word in Greek. So my wife fell in love with the word. I was out of the picture.

Okay. Well, well, and, and that is the right way to do a brand. Uh, you know, we counsel a lot of clients on how to create their brands, and, uh, one of the first things we say is, uh, do a, uh, Google search and find out who else is using that, those words that you like, and make sure that there's not already people who are in your space that are going to get confused with you, or your people are going to get confused and start calling them. That's never a good idea. Or that there's some, you know, big giant company using the name that is going to send you a cease and desist letter as soon as you invest all this money in creating a brand. And then go look and see if the domain is available. You know, once you own the domain, that's, you know, it's not legally the same as having a trademark, but it is almost as good as having a trademark once you have got the .com domain and you've started using it and you've developed a website around it that really helps keep people out of your space. Because the, you know, the .net, the, you know, .co's, all of those are not as powerful as the .com. But if you really want to keep people out of your space, you got to get those just to keep people away. And that is another thing I counsel people about is, you know, make sure that you do get the other domains that surround your domain so that other people can't just add an S and kind of create something to drive people away from your brand. But yeah, so I always like brands that mean something to you because it's really great for you to tell your story. When somebody asks, where did you come up with that name? What does that mean? And when you have a good story, it makes them feel more connected and realize that you're passionate about this. So I think that's that's always a great idea. So all right. So what is your website? Just in case anybody wants to check you out while we're on the call, how how would they go there?

Our website is keppispaces.com.

So K E F I. Well, they're not all going to be able to see the the chats. Let's just spell it out.

K-E-F-I spaces dot com.

There we go.

Okay. And if they do go to that web page, the very first thing they see is, um, well, other than a promotion that we're running, is a YouTube link. And they click the YouTube link, it actually takes them on a drone tour of the entire facility and the surrounding area. It takes them way up in the air, it takes them through the building, um, it, it does quite a bit with the drone, which we took when we first opened. So the place was empty, and we're going to do another one as we're filling up. We're in lease-up right now. We actually opened the doors January 15th. And I have to tell you, Lisa, Kim, it is amazing how many lives we're touching because people are saying, I've, I've been looking for this very thing, or they're like, I didn't even know this existed. So, but, but, but I do wanna say I didn't invent the idea. I did in my mind for a moment, but then when I started researching it and saw that some others were doing it, I went from invention mode to— You know, copycat mode.

Okay, well, and you know what, there's got to be places like this all around the country. You know, there's no way that any one person is going to own, you know, the, the thousands and thousands of warehouse spaces that are out there. And you can drive through any city and see vacant, uh, you know, large buildings that used to be purposed for something else that would probably be, uh, very suitable for this kind of a, a thing, and, and maybe even available for some grant money or some tax credits or something like that if you can help revitalize a kind of a defunct building in a downtown area, right? Have you looked into any of that stuff?

Yeah, we've looked at that, and we've looked at the— we've looked at different buildings, we've looked at different areas where there is some depressed economies, because everybody's selling on eBay and Etsy and Amazon and, and, uh, walmart.com and everything else. And, and one of the things that our small warehouse allows you to do is start small and grow your business. And the reason they need to go into a third-party warehouse like what we're offering is because if you just bring your product to Amazon, you can't ship to, to a customer who orders your product on macy's.com or shopify.com or, uh, you know, walmart.com, because Amazon's going to ship to Amazon and they're expensive. What we do is we allow you to ship wherever you want. And then in January, we're rolling out an offering where we'll actually do the picking, packing, and shipping for you. It's called Kefi Logistics. And, and, and so we're just starting to roll that out. And we're going to roll it out to our tenants, but we're not going to exclude anybody outside of us to do it. And for our investors, any business generated by the location that we started it in, it gets the benefit. For example, this is what we call Keffie Spaces Old Katy Road Series 1. Under the fund that we created with you. And so Series 1 is this physical location, and any logistics that occurs at this location hits this P&L. There is some mishmashing between tenants. For example, we do have the location in Sugar Land, and if they're a tenant here, they can use the facility there. But they're limited on what they can do there. It's more of a coworking area. They can't like go take over a warehouse. They have to rent that. But basically, there's— as we grow the entities and grow the locations, we want them to feel comfortable going to Dallas and going to Atlanta and going to Los Angeles as we expand this. And that's our goal, is to expand it, hopefully even to turn it into possibly a franchise, because a lot of these immigrants who are really our target audience, they may go into areas that we've never thought of going into, like Timbuktu, Arizona. And if they do and they want to create it, we want to help them be successful. And so that's something that's down the road for us.

So this is your first location, the building in Tucson. Or I'm not Tucson, Houston, right?

Right.

And, uh, so looking to expand, you said you have a second location?

Is our second location Sugar Land, Texas, is our first.

Sugar Land, Texas. Uh, yeah, I'm— we have a place in Yuma, Arizona, and there's some really large swap meets down there that I could see all of those vendors at those swap meets could use some space like this, because when they're not there at the swap meet, they have to have a place to store all their stuff. And there's, you know, more additional product, I'm sure, that they bring in each week as their products get depleted, and they have to have a place for that. I really like this concept. I've actually worked in a coworking environment before as part of, you know, our traveling around the country for a while in a motorhome. I rented a place for a while in Ohio. We stayed there for 4 or 5 months, and it was really kind of cool to have that camaraderie that you get with the other people in the space. As well as just having access to a quiet office to work at that was next to a coffee shop and, you know, a place you could walk to lunch, you know, versus trying to work, you know, from my motorhome while I was in it. So, all right. So how do you find the tenants for your buildings?

So we have an advertising company that we've been with for a long time, and they advertise for all of our different entities, the different brands. Keffie Spaces specifically was a challenge. Because when they were trying to look at how other entities brought in customers, there wasn't a whole lot of search data that you could do. For example, you couldn't really go into, you know, cold warehousing near me. It just didn't exist at the time. I don't even know if it exists now. But what we do is we do a lot of Google marketing, but most of it is that we work on some of its paid ads, but, but most of it is organic. We do a lot of Facebook marketing. Uh, we, we also are on a busy street, and so we have signage and we get people that walk in. I would say that, uh, 25% of the people that, that have come and rented from us drove by. We get a lot of word of mouth. But let me tell you my secret sauce.

Okay.

We have, we have a CRM. which literally puts them through a track. And from— and we enter them into the CRM and they're able to, they're able to opt out if they want to, but we basically send them information depending on where they click.

They—

and, and our goal is to get them to schedule a tour. And so the CRM walks them through that, you know, would you like to schedule a 15-minute call? Would you like— and it goes through that. We also have a CRM that we set up for prospective investors. I, as a corporate jet salesperson, have a database of every corporate jet owner and their email addresses and their phone numbers in the world. Now, I'm not saying that they have a one-on-one relationship with me, and I'm not saying that they're going to fall over themselves to jump on this deal. They've got to be educated. But through what I learned from Yakov Smart, who is very smart, by the way.

Right. And he's one of our past podcast guests. So if you haven't listened to the podcast we did with Yakov, please do. Yeah, he's someone you want to know.

But basically, we know that the repetition cancels out reasoning power and just keeping your information in front of them, letting them know about your deals, letting them know about your successes, I was just writing a report this morning to our investors, and, you know, we've been growing by 14% as we're leasing up. And it's just, it's just a good thing to let them know that even when, you know, some people in the White House are trying to ruin the economy, we've got entrepreneurs who are growing and they, they need our service. And so I'm not going to say it's recession-proof, but I can say that we're doing a lot better than these office buildings who, uh, who, uh, see a lot of, uh, people moving out of the offices and leaving vacant offices and, and, and strip malls and things like that. We're in a situation where we're catering to an entrepreneurial client and we're helping them grow and it's benefiting our business.

And just so, so those of you who are on the call, maybe some of you are curious, this is a Rule 506 offering, correct, David?

Yes.

Yes. So that it is available. I think you do have still some investment opportunities available, but it's for verified accredited investors only. So you can reach out to David through his website. If you'd like to know more about the investing opportunities, you know, and it sounds like it's a pretty tremendous opportunity. It sounds like you've got a very well-built-out business plan. I love that you're expanding into the logistics section. What do you think, Chris? Chrisha has a lot of experience with coaching and cultivating entrepreneurs and helping them achieve their goals. Chrisha, what do you think about what David is doing? It's pretty incredible, isn't it?

Yeah, I think it's really awesome. And I love the aspect of like bringing community together. And I love what you said about, you know, like, these are your neighbors, so get to know them and be respectful of them, obviously, with the noise and the smell and all that kind of stuff. But then you hit on something about like, this is, this is your neighborhood. So like, you know, there could be potential for collaboration, and you just never know what could come out of it. So I really like that ethos and, you know, way of networking with other people who, you know, could be doing super cool things. And maybe you can share customers or share experiences or something like that. So I really, I really love that. I loved, I loved what you said, Kim, too. I have a couple notes here about that, the URLs, like grabbing every URL. I've done that. I have like hundreds. And David, what you were talking about when you said that, you know, you, when you first started doing some research on this, like, it's really cool because you had that proof of concept. So it's like sometimes as entrepreneurs, I think we can get like, oh man, I thought I had the original idea, you know? And it's like there, there kind of are no original ideas in a way. There are, but there aren't at the same time. And it's like, what's our spin on it? What's our take on it? How do we brand it? How do we market it? You know, what, what, how do we do this differently or how we want to? And it sounds like you and your wife and your whole entire team have really taken this entrepreneurship spirit to heart and really pulled that into your overall, like, mission and branding and energy of the business. So it's not just like a coworking space or just, you know, whatever. It's like, it's something with a heartbeat, it feels like to me. So it's very cool.

Yeah, yeah, I think tremendous. The other thing you said that I think is critical for our our listeners is that you have spent clearly some time, effort, money on putting some thought into your CRM, and you called it a trap, and I would call it a funnel. We're funneling people that might be interested both in investing but also in becoming tenants, and you've realized you've got both these aspects of your business. You, you have to grow if you want, you know, with additional investors, if you want to go acquire additional spaces. But you also have to grow with getting your spaces occupied. And you've created these systems. And I know from our own personal experience that this is a— it's a big task to get those done. But once you get them done and you work with someone like Yakov, or, you know, we have our own internal marketing team, once you work with them and get those things set up, then they can really help, you know, get people to where you need them to be so that they understand the value of your service and what you're offering and why they want to be a part of it. So I applaud you for doing that because I know that is a really huge effort. So, so you're doing well.

My wife on that, because I'm the visionary of the company and she is the operations. I think of, I think of a car and she's the one who puts in all the transmission and the engine and everything else and makes it run. I don't want to deal with that. I know how, I have the vision of how it's going to run, but she actually puts it together. And that is, that's how we work together.

That's smart. That's a super smart way to work, right? Like you hire the people who, you know, like to do the jobs that you don't want to do because they can, that's their zone of joy and genius. And so now you have something that's actually tangible and not just an idea or a concept. Very smart.

But what I've learned as our business has grown, you know, we now have 13 staff members starting out from 1 and, you know, well, 2 of us in 2016. We have learned that I don't need to know how everybody else does their job. I just have to have an understanding of I need to get this done and then I have to find the right person that can figure it out and implement it. So it sounds like you've got a really winning team there with your wife. And I think that's a lesson for everybody that's on the call. If you want to be successful, In the syndication business, you really have to have a clear idea of who you need on your team and their strengths and weaknesses, and you're trying to fill those positions with people that have those strengths, especially where you have weaknesses. So you've got to identify your own strengths and weaknesses first, and then figure out who else you need to bring in that can fill those other jobs. So it sounds like you've really started to do that, and I'm sure you're going to be adding staff as you grow.

We outsource some of it, like we have a virtual CFO and we have a great accounting company, a firm and things like that. But, you know, as some things like bookkeeping became critical, we took it away from the accounting and we brought it in-house. And then the CFO will bring it, will take that and bring it in-house. And so we'll take different elements that we outsourced and when we're paying too much money, As opposed to, you know, hey, we could hire somebody, then we bring it in-house. Um, and so that is, that is our, our plan to do that. And, uh, and it works. The first thing I did was I basically looked at where we were weak and how we could fill the position, and we did it, and it's been successful.

That's great. Um, well, okay, so we're gonna just take a second here. So, um, just do a little bit of ad for, uh, for our firm and how you guys can learn more about some, some free services and things that we can offer for you. Um, just in case you don't know, we, uh, I've written 2 Amazon bestselling books on raising capital legally. Uh, one is more of a beginner's guide that's called How to Legally Raise Private Money. The other one is called, uh, How to Raise Capital, uh, for Real Estate Legally. Uh, it's a more advanced, uh, technical reference. Um, but, uh, if you want us to mail you one for free, you can text the word syndicate to our phone number, which is 844-796-3428. And if you're looking on your phone, that actually spells 844-SYNDICATE, S-Y-N-D-I-C and the number 8. So text the word syndicate to 844-796-3428. You will get a pop-up form that you can fill out, but you need to give us your address so we can actually send you the book. You're going to answer a question. And the question is gonna say, have you raised money before? If you say no, you're gonna get the beginner's guide. If you say yes, you're gonna get the more advanced reference guide. If you wanna buy these books on Amazon, they are available on Kindle. We've got them both. So you're available, and we are working on the second book right now as an Audible version. That— so that'll be ready in a month or 2. But it does take some time to get that done. But so let's go back to to David. And, you know, let's, let's just kind of keep picking his brain here because I think this is just really amazing. I love what you've done. I love the fact that you're, you're an entrepreneur, clearly, and you're helping other entrepreneurs. And, you know, that's not only just, you know, good business, but it's also a good feeling, right? So I like that you're giving these, these startup entrepreneurs. And like you said, many of them are immigrants and they're here to fulfill their American dream. And you're giving them the ability and the space to do that, literally. So that's really great. So what about if somebody wants to emulate your business model or if somebody sees a warehouse in their area that they think might be good for this, what should they be looking for? What kind of buildings and properties are suitable and which ones aren't?

Okay, first of all, they want to be in a building where there's neighbors. They don't want to be out in the middle of nowhere, okay? Because they're going to draw from a community within, uh, no more than a 5-minute, uh, drive or 5-mile drive. 5-mile drive, number one. So they want to get the demographics of the area and make sure that it's— that they're going to have people to draw Nobody's going to drive 30, 40 minutes to go to work in your warehouse, number one. Number 2, the space needs to be a minimum, minimum 50,000 square feet. They should really target buildings that are about 100,000 square feet. Okay, most warehouses have an office component. They want to keep the office component. Turn it into smaller office spaces, and they want to put a lot of glass because nobody wants to work in a closet. Okay? If they want to work in a bedroom with no glass, they could just stay at home.

Right.

The, the other thing that they want to do is they want to just— this is key— the units in the warehouse, you have to have a tremendous amount of them that are small, because you're gonna drive more revenue per square foot on the smaller units than you will on the bigger units. And the bigger units will be vacant longer, but you still need the bigger units because people are gonna grow. You have to have a space for them to grow. But you know, it's not that difficult to knock down a wall. And so we're not building walls floor to ceiling. We're building walls floor to 10 feet, 12 at the most. I say 10. The— these are keys that you need to— so you want to be in the right population. You want to be in a space that's big enough for what you're trying to do. You need at least 2 to 3 loading docks, preferably a truck ramp if you— if there's one. Doesn't have to be, but I also have a U-Haul franchise or dealership here as well as my Sugar Land property, because I know that a lot of the tenants need to get a truck and I want to be able to service them. Plus we earn a commission on it, so it draws people in. A lot of people come from the neighborhood and they're like, what's this? And we show it to them, and they were just there to rent a U-Haul. And we've gotten tenants from it. They want to make sure that they have a lot of security— cameras around, cameras inside, keypad access or card access to get in and out. Tenants want to feel secure. Especially since 75% of your customers will be female.

Oh.

And they don't want people just— if they're working in the evening, just walking in the door. They want to know that you— that we know who they are. And we secure that by way of using our card access. And our card access, which in this case looks like this, tells who entered, when they left, everything. And of course we have cameras. So I, so I want you to know that's kind of some of the keys to look for. I recommend acquiring the warehouse. They could lease it if they want to, but it's harder to make the numbers work because when they actually do all the slicing and dicing, They're going to find that if they allow for the proper hallways, which have to be a minimum 5 to 6 feet to get pallets through, um, then they, they, at the end of the day, they're going to be leasing out their net rentable square footage is 60%.

Wow.

So 35% of the space is common. You got to make all of your money on the 65%. And I don't care how you slice it and dice it. That's, that's where you're going to end up. Okay. If you're in a humid area, air condition the warehouse. I know it's going to cost a fortune, but you charge more. If it's not air conditioned, you can still be successful. But you got to charge a lot less.

Okay.

And so you said, what would be the smallest space that you would offer?

You mean in the warehouse?

In the warehouse.

I'm gonna tell you something funny. We, we built one unit that was 40 square feet, just because that was all the room that was available. And we actually built it for one tenant. Yeah, it has stayed— the tenant left the space within a month. He's now in a 100-square-foot space. But that space re-rented so fast. People just— that's their budget. You know, I just need something to put some boxes in or, or whatever. But remember, our space is designed to work in. If people want mini storage, we're not competitive. We're charging anywhere in the neighborhood of between $300 And $6 a square foot in the warehouse, more in the office. And that's per month, by the way. And so we do that, and they— but they get all of, all of these amenities: high-speed internet, coffee, break rooms, common areas, conference rooms, loading dock. We even supply the pallet jacks and the Utility dollies, all of it's included at no charge, no extra charge, but we're making it up in our rent. Okay, so, so that's kind of, you know, some of the secret sauce there. But a unit that's 40 square foot actually is going to rent.

This is— that's amazing, you know, and I can see that though. I can see where somebody's like, okay, I've only got this budget and And I just need it. I know I'm going to grow, but I don't want to overcommit until I really need that space. I can see where that would even be beneficial for somebody now. So is there financing available for people who want to buy a warehouse?

Absolutely. If you want to purchase a warehouse and you are going to Operate the warehouse and you offer the space in the warehouse on a month-to-month basis, the Small Business Administration will finance it. But the key is it has to be owner-occupied, which means you're running a business in the business. So the U-Haul trucks help with that, right?

Okay.

Number 2, you gotta own the dirt. If you don't own the building, the, the, the, the banks don't want to talk to you.

Mm-hmm.

Number 3, you've got to offer month to month. If you offer a long-term, like if, if you require a long-term lease, the banks won't talk to you. Well, I should say the SBA won't talk to you. Okay, that's why the SBA does not finance apartment complexes or office buildings or Or strip malls or things like that, they require you to sign a long-term lease. We are month to month. And the reason we're month to month is really simple. If a small business fails, we're not going to chase them. I mean, seriously, what's the point of signing a long-term lease?

Right.

You know, so you can sink your teeth into it. The fact is you can't.

Right.

So, so we do it month to month because we have a storage mentality. And, and that's the way we run it.

That, that's amazing. And is it because you're leasing it out month to month, they're considering you to be the operator of the business, right? And that's why it qualifies for this SBA loan?

Right. Plus we sell boxes and moving supplies and, you know, shipping containers and U-Haul trucks and things like that. It would basically emulate a storage concept, and the SBA has approved self-storage as what they finance. So, so, so the key is to be owner-occupied, and we are.

You're running the business.

Yes. If you buy a warehouse and you say, I'm going to get a guy in there or a gal in there, and they're going to rent it for 10 years on a you know, X number of dollars per month, triple net, and blah, blah, blah. SBA is not, because you're not involved in the business, in the operation of the business. In fact, I have a keyword for you. It's called space as a service. We're offering space as a service because we're doing everything else for them. And, and, and that space as a service is the key to Our differentiation.

Right, right, right, right. That, that makes a whole lot of sense to me. So what about regulatory issues? Did you have any trouble selling this to cities, counties, and, you know, regular— did you have to get certain permits and approvals to be able to do this?

No, we really didn't. And we're in a strict city. City of Houston is pretty tough. You know, all of the walls had to meet, you know, fire code. It had to have a certain sprinkler system in it, which it did already. They— we had to basically bring the building up to code. There was things like the back of the building didn't have a sidewalk. We had to pour a sidewalk. It's ridiculous. Nobody's ever going to walk on that sidewalk. But you know what? If there's a fire and they got to get out there, They don't want them to slip in the mud. You know, I, I don't know what everybody's religion is, but when it comes to buildings, the fire marshal is God. End of story. So they say they want it, even if it's not in your blueprints, they're going to get it or you're not going to get an occupancy permit. We fully complied. And I do have to say, I was pulling my hair out. See all this right here? I had a lot of hair before. No, I'm just kidding.

Yeah, you got to get the fire marshal to bless it. But, you know, then you have the comfort of knowing that, hey, we've done everything that we can to also provide safety for our tenants because, you know, there have been warehouse fires where people have been doing the wrong things inside of warehouses and been trapped and injured. And you certainly wouldn't want to create that situation. All right. So, you know, I think, do we have some questions? I mean, we've got some attendees on the call. I, you know, if any of you guys have any questions at all, we would love to hear from you. This is your chance to pick David's brain. I'm sure he's a very busy entrepreneur. He's got a lot of really great ideas. So if you want to ask questions of him or ask questions of me or even Krishna, One thing I will say while we're waiting for people to ask a few questions is, uh, so David, it's interesting because, uh, we have a mastermind that meets weekly so any of our clients can attend. And of course, we'd love to have you there also. It meets every Wednesday at noon Eastern time, and, uh, Krisha and I usually host that together, and we share a lot of great ideas with our clients.

Um, it's a lot of fun.

One of the things that we're going to be talking about next week is what our lofty goals And so, I had to think about what kind of lofty goal that I had, you know, that I wanted to add into my future. And the one I came up with is I want to ride on a private jet. And when you said that, it's like, oh my God, you're my guy. You're my connection to riding a private jet. So, we're gonna have to talk about that offline.

I wrote that down too. I was like, ooh, private jet. That's kind of cool.

I have to arrange a tour to come to Houston and facility and get some people together that want to come and take a tour and see how you do it. So, Christian, do you have questions right now?

Yeah, we do. We have a question here. It's from Sam G. It came in a little earlier. So hopefully Sam is still on, but if not, this is all being recorded. Do you allow tenants Oh, absolutely.

They're running the business inside, and they're welcome to have customers visit. The customers are not allowed to get past our reception area until they're escorted by their— by the tenant. But the answer is yes.

Oh, now that's a great security feature. So they don't get to wander through and just see what all's around and, you know, shop. They get escorted to that specific space. That makes a lot of sense.

Oh no, he just said thanks. Okay, Sam said thanks.

Okay, so any other questions out there for either of us? Or, Krisha, can you think of anything that you'd like to ask David that we haven't already covered? Hmm, um, how did we get this tour on the jets?

That's where my mind is now. Well, I do have a question actually.

Um, what—

because, uh, you have a family business, right? Because you have it with your wife. So how do you manage that, you know, in terms of like keeping business and personal sort of separate or whatever? Like, how does that work for, for you guys? What lessons have you learned over the years?

Well, we're just about celebrating our 25th wedding anniversary come the end of this month. And I can share with you, and we've worked several businesses together. She's worked in my aviation business and she does things that I don't do, mainly the fine details of the business, the operations side. Like I said, I'm the visionary. My office is about 30 feet away from her when I'm not at another location. I am at another location today, and sometimes I don't even see her all day. Now, when we get home, if we want to discuss something, we set a time for it, schedule it. Other than that, when we're home, we don't talk about work unless there's just something pressing, in which case I'll say, listen, we need to talk about this. When can we talk about it? And then we do that. And I'm usually the one who initiates it because she's the one who enforces no talking about work at home rule, and I want to talk about work at home. So she— so I have to schedule it with her. At work, then we, then we can talk about work all the time. And if there's an issue, I'll sit down with her. We do have a team meeting with all of our managers. So we have managers at each location. We have a community manager, we have a general manager, and the community manager does just that, creates community. The general manager runs the operation, and we manage those folks. And we have a team meeting every Wednesday, and we're able to put everything on the table. Unless it's urgent that we have to handle it right away.

Yeah, you know, my husband and I also do some work together. He supports me in my business as both, you know, just kind of a marketing advisor. He's got 40 years of marketing and advertising experience. He also helps coordinate logistics and travel arrangements for staff and myself. And, you know, has a lot of different roles. But we have one rule, and that's like we don't talk about anything related to business after 10 o'clock at night. Absolutely. But even before that, you know, a lot of times we'll be in a conversation and I'll say, I really just don't want to talk about this right now. I really just kind of need to decompress and be done with the day. And he will respect that. So, you know, but there are times that we do have to talk about it outside of work. One of the boundaries I've set for myself is that I don't look at my emails on weekends. And I really try very hard not to work after 6 o'clock at night. And usually that's because my dog is coming up to me and kind of reminding me that it's time to stop the day and pay attention to me. We need to go for a walk. And that's just a nice little break for me and then, you know, break into the rest of my evening. So anyway, yeah, you do have to learn how to balance that work-life, you know, personal business relationship, and it is, it is critically important. So David, just once again, give us your website. Now, is the— what if someone wants to invest, or what if someone wants to know more about CAFE spaces? Would they go to the same place, or do you have separate places for that?

I would ask them to email me directly at david@fisher Global, G-L-O-B-A-L, LLC.com. Or let me give you a more simple email address. They'll remember it better. My Gmail account is thejetbroker@gmail.com.

That's a good one.

Right. So, so I have both because some things actually get filtered out in the other one. But David at Fisher Global LLC is my main corporate one, and then thejetbroker@gmail.com also. And then the third email address I have, which funnels into the same, is david@westernaviation.com. So they can go check out all of those domains and they can reach out to me that way. My cell phone number, which I answer religiously, is 281 794-2361.

Well, this has just been a wealth of information. We should talk about how you should be starting to buy syndicate jets on your own, right?

Well, I've thought about it, but I've got to— I've got to walk one step at a time.

Yeah, we actually have had some other clients that were doing that for a while. So I'm not sure if they still are, but you can syndicate anything. You can syndicate yachts, you can syndicate jets, you can syndicate buildings, real estate, businesses, all different kinds of things. So it's really whatever you want to raise money from private investors for, it's all part of the syndication process, the putting groups together to achieve a common goal. And we can definitely talk to you and help you with all of those different things. David, it's been a pleasure. I have learned a ton of stuff on this call, much more than I, than I thought we were gonna talk about today. I hope that everybody has found this to be really valuable. We do appreciate your time. And don't forget to subscribe to our podcast at Raise Private Money Legally. Also, our website at syndicationattorneys.com has a lot of free educational materials, including over 70 articles, many frequently asked questions, all of our previous podcasts, and you can also schedule an appointment with one of us there. So that's syndicationattorneys.com. So thank you all for joining us today. We've loved having you, David. You've been an amazing guest. Tricia, thank you so much for being our co-host, and we will see you guys all next time. Thank you.