Stock market losses have left corporate professionals looking for safer income. Pitch real estate syndications not as tax plays but as portfolio recovery, emphasizing monthly or quarterly passive cash flow. Many wealthy investors don't even know what a syndication is.
I think right now with what's happened in the stock market, I think there is a whole pool of people who are working corporate whose portfolios took a dump this year. Let's just call it what it is. And in the past, I think finding investors, having the conversations, we were talking about things like cash flow, tax benefits, all still very important things. But I think now it's much more directly, hey, you've got this big problem. I've got a great solution. It's safer. You're actually going to get cash flow, monthly passive income, or quarterly, however you do your payouts. And so it's a real solution to a problem. So marrying the two without doing it in a way that doesn't meet people where they're at, because a lot of people don't know what a syndication is. I know it's crazy for people on this call. A lot of people have no idea what a syndication is, and they're legitimately high net worth individuals.
