It all depends on how you present it. #shorts #business #customers

18 Apr 2023 · 1 min

Watch on YouTube

0:44

Short YouTube monologue (Mark Evans DM) giving sales advice using roofing as the primary example. Core points: price per square is negotiable depending on presentation; selling monthly financing or ancillary services can overcome sticker-shock; focus on customers' true problems (e.g., stopping leaks, preserving vacations) rather than the product itself; tips aimed at frontline sellers learning higher-level prospect selling.

Chapters

You guys understand, you can sell shingles at 125 a square or 500 square. It's all how you present it, how you sell it, and how you deliver the product. Because then I can tell you right now, especially if you're doing financing to retail marketplace and you're not selling a roof at 500 a square, you're selling $50 a month house painting. This is easy stuff. So just understanding what your clients really needs and wants are. Most people don't even know what their clients want. You show up thinking they need a roof or want a roof. No one wants a roof. They don't want a leak in the house. So then they're like, okay, I can't go on this vacation where I put 20 grand on this roof. Hey, did you know I have offer financing? It's $120 a month, blah, blah, blah. There's so many other things you can offer these clients to help make way more sales. That's where like, if you're in the trenches, that's like the best time to learn how to sell prospects at the highest level.