
Service providers should fire clients who devalue their work, not accept everyone. Indiscriminate acceptance reduces perceived value, like dating anyone who asks. Listen to your gut about what clients say and what they leave out.
Chapters
I have turned down client. I've turned clients away because I reviews to devalue my premium services. This is very important. You could look at this kind of like dating. If you're in the dating scene and you'll literally just sleep with anybody, your value to the marketplace goes down drastically, right? And a lot of you are hoarding yourself out to your clients. And listen, all your clients are 100% not right. There's some bad clients out there. And the best thing I've done over the years is fire bad clients, right? Not say I won't learn from different things. Like I'm always want to learn and if I'm doing something wrong, I want to make it right. But there are clients out there, you just can't. They can't even please themselves. How can you please them? Right? So firing clients, devaluing yourself, very pop, very smart. Very smart. And it's scary. When you first fire your first client, it's scary as hell. Just like, dude, I've worked so hard to get clients and I'm going to fire one. Yes. Because when you do that, you actually open up the universe, realize that it refracts course corrects like this guy is serious about it, or gal you serious about what they believe in. Now let's bring them better clients. You'll still get some ugly ones in there. That's part of the game. Get rid of them. But you have this radar on now, and all of a sudden you see it. And by the way, a lot of times, it's not what they say. It's what they say, but more importantly, it's what they don't say. And we all have clients, we know when they say certain words, what it means in the future. But we're so desperate to get that sale, we make the sell, we regret it. Three months, three weeks, three days, three years later. Pay attention. Your gut doesn't lie.










