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Mark Evans argues entrepreneurs scale faster by teaching their playbook than by grinding to build more locations. Alex Hormozi's Gym Launch made money by plugging systems into existing gyms and reportedly sold for around 40 million dollars.
Mark Evans argues entrepreneurs scale faster by teaching their playbook than by grinding to build more locations. Alex Hormozi's Gym Launch made money by plugging systems into existing gyms and reportedly sold for around 40 million dollars.
But he could take that same playbook and go out to the marketplace. This is kind of exactly what Alex Hormozi did with Gym Launch, where he's like, hey, man, I'm a level 10 and a level 2 opportunity. Yes, I could create more stores, but it creates more overhead, more headache now, you know, just a lot more stress to make a couple more bucks, as opposed to, like, if I go do Gym Launch, they already have. They already have the staff, they already have the overhead, they already have everything. I just plug in and. And make things better, and I get a piece of that. I get a slug of that revenue. And he was able to build a very large company doing that, which I think he sold for 40 something million dollars.
