You’ll make more money at a 12-person event than at a 500-person event. Sounds crazy, right? 🤯
12 Oct 2024 · 0 min
0:18
Short transcript excerpt from a YouTube video by Mark Evans DM arguing that hosting very small (12-person) high-level VIP events can be more profitable and relationally valuable than larger events (120–150+ people). The speaker emphasizes that although total dollar volume may be lower, revenue per attendee and business opportunities with VIPs make the smaller event a different—and often better—game.
