Mark MacDonaldSenior Brand Strategist, President, Be Known For Something · Senior Brand Strategist, President at Be Known For Something

If Your Church Disappeared Tomorrow, Would Your Community Notice?

2 Sept 2026 · 1 min

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Mark MacDonald asks pastors: if your church vanished tomorrow, would anyone notice? A healthy church is known for specific things like serving others and making disciples. The Church Clarity Summit helps leadership figure out what their congregation should be known for and align everything around that core identity.

Chapters

It's one of the hardest questions that I ask pastors. If your church disappeared tomorrow, what would your community miss? Not what your members would miss, your community. Because the healthiest churches aren't simply busy, they're known. They're known for serving. They're known for hope. They're known for helping families. They're known for making disciples. That kind of clarity doesn't happen by accident. It happens very intentionally. That's exactly why we created our Church Clarity Summit. In 1 or 2 days, we'll help your leadership discover what your church should be known for and how to build everything around that message. Because people can't choose a church that they don't understand.