Mark MacDonaldSenior Brand Strategist, President, Be Known For Something · Senior Brand Strategist, President at Be Known For Something

Thinking about Rebranding Your Church?

28 Sept 2026 · 1 min

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0:37

Mark MacDonald tells church leaders that rebranding usually isn't the answer. Most churches need unified messaging across their logo, website, and communications instead. The Church Clarity Summit helps align a church's identity and strategy for its current season.

Chapters

Maybe someone has suggested, you know, maybe we need a church rebrand. Or maybe your church has grown or changed and entered a new season, and the message that worked 5 or 10 years ago just doesn't seem to fit anymore. So here's the problem. You probably don't need a new logo yet. You need to know what the logo, website, messaging, ministries, and communications should all be saying. See, you need clarity, and that's why we created the Church Clarity Summit.