Do you have 20 minutes/day to do this?

Mary Schiller outlines a 20-minute daily routine for coaches to build their business: connect with people on Zoom or Facebook, make simple paid offers one-to-one, repeat. She argues most coaches waste time on low-impact activities that don't move the needle on clients or income.
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Hi there, it's Mary Schiller here with you today. Really happy to be talking with you. I wanted to get on a live broadcast because this has really been on my mind lately, which is that a lot of us building a business spend a lot of time on things that actually don't help us to go forward. They don't help us make progress. And so I really want to show you something during this broadcast that may kind of blow your mind, because if you could do these simple things every day for just 20 minutes, just 20 minutes, that's all it takes to build a successful coaching business if you're doing the right things. That's the key, of course, right? Is that we want to make sure that, you know, we're doing the things that actually matter, the things that will bring in clients and the things that will bring in income. So what are these right things that we can do for 20 minutes a day? Well, let me tell you. First of all, I'm going to give you the 3 steps to making money as a coach. And these are the things that you're going to focus on. During your 20 minutes a day that you're going to be working on your coaching business. Okay, are you ready? Here is step 1: connect with people. Connect with people because we're in the people business, you and I. If we're both coaches, we are both in the business of connecting with people. And you know, it's not so hard to do that these days. I do my business solely online, so my connection points are things like Zoom and my Facebook group and my Facebook page and YouTube and email and all those kinds of things. You may be, you know, you may have things that you do in person to connect with people. You may go to networking events or you may host your own workshops. But the key is spend part of your 20 minutes a day that you're working on your coaching business connecting with people. It could be something as simple as what I'm doing now, which is doing a livestream. Just turn on your phone or your computer, hit go live, and there you go. You're making connections with people. So that is step 1 of how to make money as a coach and something that's very easy for you to do in less than 20 minutes a day. The next step is you gotta make some paid offers. After you connect with people, the next step to making money is making paid offers. Now, of course, connecting with people might mean that you're offering something free to them, such as this livestream that I'm doing right now. That's fine too. But at some point to get money in the door, you're going to have to make some paid offers and you're going to have to do those consistently. So part of your 20-minute plan for each day that you're working on your coaching business is asking yourself, How can I connect with people and what offer can I make? Now, an offer does not have to be anything complicated. I think there's a lot of misinformation out there that is saying, gosh, you know, I've gotta have this big complicated coaching package and I have to, you know, do all these crazy things in order to, you know, get people to sign up and I've gotta, you know, be out there everywhere. It's not like that. You're really connecting with one person at a time. Even if you're talking to a few people at once on a live stream or some kind of event, you're still connecting with people one-to-one. Essentially, you're talking to one person. So think about the simplest kind of offer that you might make to someone. It might be something that once you've connected and you've gotten someone on a call with you, something that occurs to you in the moment. That has happened to me. Where after I've listened to what the person said, I realized, oh gosh, you know, the idea that I had when I came on this call isn't right. So you adjust it, you just adjust it. And that is what is so exciting to me about what you and I do is that we have the flexibility to make paid offers that really suit people's goals. This is a customized business that you and I are in. It's a luxury business that you and I are in. I'll do some other Facebook Lives and YouTube Lives and things on that topic. But the truth of the matter is you can customize what you offer to the specific person that you've connected with. And, you know, that is to me really exciting because there's no cookie cutter here. There's individual help and there's individual transformation. So let's go back here. We've been talking about the 3 steps to making money as a coach and doing this in just 20 minutes a day. The first step was connect with people, spend part of your 20 minutes a day connecting with people in some way, shape, or form. The second part is making paid offers. You may not have the opportunity to do that every single day, but part of your 20 minutes ought to be considering how you can do that and what kinds of offers that you could make that are simple and really impactful for people. And here's the third step. Are you ready? I hope you laugh a little bit. Repeat, repeat, steps 1 and 2, connect with people, make paid offers. That's what you can do for just 20 minutes a day. And that will rapidly increase the probability of success for your coaching business because you're focusing on the things that actually move the needle. I don't want you to keep spending all this time and energy on things that aren't getting you to where you want to be. So those are my tips for today on how you can spend just 20 minutes a day. And here's my question. What might happen if you spent 20 minutes a day on connecting with people and making paid offers? If that was your sole focus, what might happen to your business, to your income, to your life if that's what you did? So thank you so much for watching today. I hope this has been helpful to you. And I have a new offering that I'm very excited about. Excited about called Small Steps, Big Results. And if you would like to learn more about that, please visit my website, maryschiller.com/bigresults, or you can just go straight to smallstepsbigresults.com to learn more. So until next time, I want to thank you for being here with me, and I'll talk to you again soon. Bye for now.










