Mary Schiller made $5,000 her first month and hit six figures in year two with just 700 email subscribers. She argues that relationship-building and consistent engagement matter far more than list size for a coaching business.
You need a big email list to make good money. Bad advice. Oh my gosh, the whole big email list thing. Let me tell you, you do not need a big email list to start making big bucks as a coach. My first month in business, I made $5,000 and I kept going from there with a list of about 200 people. And most of those were from a previous business that flopped that had nothing to do with coaching. I hit my first 6-figure year in year 2, and my email list was about 700 people at that time. You do not need a big email list to make good money as a coach. Yes, it helps. Of course it helps. But what helps even more is building relationships with the people on your list, inviting them to talk to you, hosting free calls even on Zoom or on Facebook Live. That is what makes the difference, is consistency and building a sense of community and relationship with the people who are on your email list. That is way more important than the number. So don't worry, you can do this. Pro tip: Build relationships through consistent connection with the people in your community, no matter how big or small it is. Want to learn a simple system to kickstart your coaching business and generate cash anytime you need it? Book your free call with me at MarySchiller.com. Can't wait to talk to you.
