Conosci il marketing delle lamette da barba ... #shorts
1 Apr 2022 · 1 min
0:59
In this short, the speaker narrates leaving a supermarket with a razor‑blade set and anticipates his wife's reaction about buying a new razor. He points out that a package containing a razor and three blades costs about €13, whereas buying four replacement blades alone costs €15.90. He explains the classic razor‑and‑blade marketing model: manufacturers profit mainly from the recurring sale of replacement blades, not the initial razor. He advises viewers that if their current razor is old, it may be cheaper to purchase a new razor‑plus‑blades bundle rather than buying blades separately, and he plans to explain this to his wife when he gets home.
