Perchè ci fanno giocare coi fumetti in stile Ghibli?

In this Italian monologue, the speaker introduces the concept of “ghiblizzazione,” the current trend of turning users into Ghibli‑style cartoon avatars through AI tools. He argues that this is not merely a creative novelty but a deliberate corporate strategy: large companies embed playful elements in new technologies to accelerate consumer adoption. He cites Microsoft’s inclusion of Solitaire in early Windows releases as a historic example of gamified onboarding that taught users mouse handling and drag‑and‑drop. Today, AI services offer users the chance to become cartoon characters or “plastic‑boxed” puppets under the banner of democratizing technology and reaching broader audiences. The speaker warns that such ludicization can have negative side‑effects, causing users to overlook important dynamics—especially issues of AI integrity and the deeper relationship between firms and consumers. He calls for critical awareness of these hidden costs behind the playful façade.










