Being Too Honest About Non-Successful Moments of Building a Brand #shorts

3 Jan 2023 · 0 min

Watch on YouTube

0:24

A short YouTube monologue (by Matthew Kelly) about whether being extremely honest about failures when building a brand can backfire. The speaker recounts others suggesting he may be "too honest" about non-successful moments, noting possible consequences such as deterring investors or being exposed later by scandals if one is dishonest. The piece contrasts transparency with maintaining appearances and questions which approach is more profitable or sustainable.

Is there anything you regret sharing this year? Yeah, I mean, you could probably argue that. I even had people say this to me recently, like maybe I'm too honest about non successful parts. Because someone could argue, well, that could put off, I don't know, an investor. It's going to come out eventually if you just tell the truth. No one's ever got any dirt on you. Do you know what I mean? So many people seem so obsessed with keeping up appearances and maybe that's actually way more profitable than it probably is. But eventually, like there's going to be some scandal that reveals the truth. So if you're dishonest.