Building a Million £££ Agency While Battling Cancer at 19 - Suhit Amin | Midnight Podcast Episode 21

Right then we're back with episode 21 of the Midnight Pod. I'll let our guest Suhee. That is how you say it, Suheet Suhit. Yeah. Introduce himself in a second. But I'm just saying it's been a month since I actually recorded because I was like five weeks ahead. Then Christmas happened, I was in Dubai, did three episodes in Dubai, as you'll have seen by now. And then no one wants to fucking record over Christmas, New year time. And then back in the game with a very interesting guest. And I guess still rinsing my network. Cause you know, Arsalan, Adrian and Adrian and a few others as well as I've seen. Then I started reading about your story and obviously you were like, let's come on the pod. And then. Yeah, I mean someone left a comment as well. Like I was saying before saying I'm shit at introductions because I don't research my guests, which is kind of true because it's not my full time thing. But it's also just cause I think it's kind of keeps it more authentic, more genuine, which is what I think this pod's all about. If I just get to know the guests like on camera and Tokyo's here licking the shit out of me. But I guess like we'll dive into a million things, I'm sure. First question as usual is just like basically who the fuck are you? What do you do? What's your background? In a nutshell? And then yeah, yeah, we can talk about that.

So I'm Suhit Amin. I, as you can tell, I'm Scottish.

First Scottish guest.

Surprising. I'm 20, growing up in Scotland all my life and basically I run currently as my main business, an influencer marketing company, a talent management company. So it's mostly within the gaming and esports areas because that's my sort of forte. But essentially what we do within the business is we exclusively manage social media influencers. You know, the usual get them sponsorships, brand deals, negotiations. And then at the same time we have clients who are brands and run their kind of media and marketing plans with influencers at the heart of them.

Yeah, how did you get into that?

So Basically you're only 20 now, right? Yeah, I got into this.

It makes me feel really fucking old.

I got into this space when I was like 13. It's a very, very cringy story. And I always look back and I'm like, it's mad that how cringe it was just got me to this position. So I used to be like really, really like into gaming when I was younger. So I was like just playing everything. I was mostly like Minecraft, FIFA, you know, the usual stuff. But when I was like 13, I wanted to become a YouTuber and me and my mates, we started just doing, you know, classic like gaming content. But I slowly realized, and obviously we all realized I wasn't really going to go anywhere. You know, it's like 13 year olds playing really shitty laptops, really bad quality, high spooky voices, no proper strategy behind anything they were doing. So they all, they all got out of the game. But I was just like that one guy continued doing it. But through that I discovered the whole sort of business side of YouTube and I realized actually was more interested in that. And I quickly realized I'm not gonna go anywhere as a creator myself, but I could get into the business side and learn about that. So I learned about. I got a job with just a couple of friends who were starting something. They were like, oh, do you wanna come volunteer? We'll just start this and work with us. So basically it was back then it was called YouTube Multi Channel Networks. I rem MCN's like Machinimo 2013.

I had a music channel. Yeah, Like I was, I was trying. I was like back in the days where you could comment on other channels to get like subscribers. I got like 5,000 subscribers doing like One Direction covers. It's still actually there if you want to go and search it.

You were doing One Direction covers?

Yeah, I wanted to be like, I could kind of sing. Yeah. Like I'm better at freestyle rapping now, which I really shouldn't do on this pod. But I was in like abandoned shit and people say I sang like Niall Horan in that.

Oh, right, fair enough.

It was an ego boost, but short lived career. But yeah, all those networks and shit.

Yeah, I know it's mad because obviously like that none of that stuff is relevant at all really today. But I was involved in MCNS and it was all kind of came through just trying to be a YouTuber and understanding how actually YouTubers would make money. The monetization, advertising within the platform. So that was back when I was like 13, 14. I was, you know, thinking back and it's like, what was it like? Why was I like this one weird kid just like doing this type of stuff back then. But obviously it's paid off now. But yeah, I just kind of developed my experience within the space. It was again mostly kind of gaming focused because I was mostly interested in that. So working with gaming creators, MCNs that were focused on gaming. And I started my first business back when I was 15, which was, which was like a YouTube MCN at the time because that's just what I'd learned. But unfortunately because I was 15, I had to have like a business partner who was 18 and he fucked me over. And obviously given that he's, you know, was 18, he just basically took the business after like a month. But you know, it was, it was, it was learning experience, you know, not to get into like business with like, you know, people you can't fully trust. But yeah, I was just basically working within this gaming, esports, influencers, YouTube space up until around the time when I was 16 and I kind of got my big break in my career at 16. 16. The big break. I mean I've been doing this for like three years, basically making absolutely nothing. I think, I think the most I ever made from anything was like 2k when I sold like a YouTube channel. The biggest YouTube channel I ever had was like 37k subscribers. It was like this really bad like animation channel. I would make animations in like five Nights at Freddy's. That game.

Yeah.

And that one actually did it alright. I got like somebody who's had like 3 mil views and stuff, so I ended up just not wanting to do it.

I.

And I sold that channel for like 2K. But like basically up until then I really wasn't making very much money.

Did you ever think you could go on and be like a proper YouTuber?

Nah.

Or did you not want to be?

I would have loved to be, but I just don't think I was entertaining enough, to be honest, or had the kind of, you know, vision to actually become one. I just don't think that I would have been able to capture an audience and actually probably become one maybe now with my knowledge of like how the algorithms and everything works potentially. But back then I don't think I had any hope because the channel kind of plateaued, sort of 36k. I wasn't really going anywhere. And then I managed to somehow still sell. I sold it for like two grand and I was like the kind of most I ever made at that point. Obviously making lots of little bits of money, doing little things here and there. But when I was 16, I was just applying for jobs really within the, within the, within the influencer space and gaming space. And I applied for a job at a company called esl, which is the world's biggest esports company.

So while you were at school?

Yeah, yeah, I was in school whilst doing this So I was like, it was basically just the case of, you know, go home, get your homework done and then get on my laptop and just start. Because I was really passionate about it. That was the thing. It was like just really, I don't know, it was really fun. Like, you know, if people who are really interested in football. I was just really interested in the YouTube space. And I don't know, it's weird. And I still, you know, I did a lot of sports and, you know, stuff at school.

Yeah.

But this was like my main passion was just kind of the YouTube space and how I could actually monetize that. It was just really an interesting discovery when I was younger because I always want to be a doctor up until when I discovered I could actually do what I enjoy online. And it's potentially, I can monetize this and make a career out of it. So then that sort of sparked some sort of entrepreneurialism in me at that point and then completely shifted and I was like, yeah, I'm not, I'm not going down the traditional route of being a doctor. I want to learn how I can channel my passions and make money for myself online. But I got this job at ESL. I was the youngest ever employee at 16. The guy in the division just took a chance on me because he thought.

That like a full time job.

So the idea was that I was still at school, but essentially once I finished school they would just like, I would go to the Germany HQ and just work full time. So I was basically just paid as like, hey, I was a contractor and I would just work on it as much as I could have skills. So again, I was making like 800 quid a month from that, you know, 16. I was. And that's the first time I was ever making really much money. So I was like, yeah, this is, this is, this is cool, let's do it. And again, like at that time I told a few people about it and they were like, yo, that's mad, like, because no one else is like making 800 quid a month.

How did you manage to get that job in the first place? Obviously at 16 I just, I just.

Applied for like on like, indeed or something. And then the guy took me for an interview and then, you know, I just had a chat with him, just like open, honest, and was like, right, this is the situation. I've been in the space and. And he just like, he said, I think it was like he saw a little bit of himself in me type thing is that whole thing. I just like Thought that I could like prove my value to them. I just kind of sold myself on that call and then I got the job and I started like the 1st of January, 2018, back when I was 16. So I was working on that and that was great. I like learned so much about the space, you know, how to work with big brands. I was working with like Tommy Hilfiger and stuff, like through that job, you know, huge creators, you know, that I would never thought that 16 year old me would ever have the opportunity to work with. And yeah, it was. I think I learned most of my skills in terms of the influence of marketing world from that role. Entrepreneurialism and like, you know, running a business and doing things like that was probably from my experience since I was 13. But basically I had that job and I unfortunately like a month after getting that job is where my life like changed. So I was, I was in fifth year of school. So in Scotland you have like basically primary school and then secondary school. So it's yeah. S1 to 6. So I was in fifth year school. And that's where you do like your, your hires and that's the, the exams that like get you into uni basically. So I was like starting from my hires, had this job. So things were already pretty intense and like trying to manage and balance everything. And then in February I was diagnosed with cancer. So this is like completely changed everything in my, in my life. So the story was kind of weird of how I like found that out. So basically I was diagnosed with a cancer called stage three Hodgkin's lymphoma, which is basically like a cancer of the lymphatic system, which is connected to the immune system. But it's like glands and stuff in your neck. So you have little bumps in your neck. So I was like, I remember the story so vividly. It was like New Year's Eve 2017. So on my way to like house party and you know, I'm saying my parents are driving me and you know, I just like feel this lump in my neck and I brushed it off as if it was nothing because when I was 4, I like had a similar one and they just cut out and it was, it was fine. So I was like, okay, this is cool. But throughout like January, there's just more and more just kept forming and like growing and stuff. And I was like, right, this is.

Like on the outside.

No, like just like inside, inside my neck. It's like the glands in your neck, but it just kept growing like in size and there's like more and more. So they just like had loads of little bumps in my neck. Yeah, it was just like enlarged glands and, you know, usually when you get a gland, like if you're ill or something, you know, you get one, but it goes away. These just never went away. So my parents are both doctors, so I was like, right, what's up? And my dad was like, right, you know, got me referred, got checked and then I had to get like one of the lumps, like cut out to do testing on. And then in February, I think February 23rd, got taken to the. The Beatstone Cancer hospital in Glasgow where I'm from. And, you know, they diagnosed me and that was like, that was the main pinnacle moment of my life, which kind of like changed everything, you know, the kind of whole path or thing. So obviously, you know, I was, I was getting chemo, I got chemo for six months.

So you were 16 when you got diagnosed?

Yeah, I got 16, got diagnosed and started getting chemo from March when I turned 17. Yeah, got chemo on my birthday, which was brutal. I was like, celebrate my 17th in the cancer Awards. But yes, I was, I was 17 when I was getting chemo. It was in March and August 2018 and I still, you know, working this job ESL, they were pretty understanding about everything, but, you know, it was. I still wanted to do it. School obviously, were relatively understanding and stuff and they wanted me to all like just basically drop out for that year and just do, you know, do it next year. But I was pretty determined just not to do that, I think.

So you're still going to school as normal?

Yeah, I was still going to school as normal, but obviously there was. I would. I had to take like a week at a time off, like after chemo. So basically I was getting chemo every two weeks.

Yeah.

So the kind of week after chemo you're like fucked and you can't really do much. You just like, are ill and there's like a lot of different things. And then kind of after a week you sort of start feeling a bit normal again. And then obviously at the end of that week you're, you know, did another chemo session.

So I would go, what are they actually doing chemo? This might sound super ignorant.

Yeah, so it was. It was basically chemo's like a. There's loads of different types of chemo, but the one I got was called abvd and that's just like four different, like, medicines, essentially. I don't know if I call them medicines, but it's basically Four different liquids. So you get sat, you get a drip. So I'd like a drip connected to my vein here. It was left hand, basically. And then they just basically pump chemicals up your vein. Yeah, and. And then, yeah, that's that. You sit there, they pump chemicals up your veins for however long it takes. And then either obviously if you're, it's, you know, really serious or the different types of cancer, you get kept in the ward. Otherwise, you know, you get to go home. So I was just taken back. But yeah, that was basically. I don't really know what it is, but from my understanding it's like basically just kills everything inside you. Like all your cells and stuff. So it kills obviously all the bad cancer cells, but even you know, the good stuff. So that's why you're like so bad after it for a bit until the kind of stuff regenerates.

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So yeah, I was getting that. And then how I see it is like, you know, a lot of people see when you have like a traumatic experience in your life, it's kind of. I see it as. There's kind of two ways you can approach it. Either you let it fuck you or you like, you like take an opportunity out of it. So my mindset really changed after this and my cancer is really curable, so I have like 85% chance of getting cured anyway. But there's always that little voice in the back of your Head that's like, what if I'm not 15%?

So is it like super? Is it way more rare in young people? I don't know if you know, but I'm not sure.

But I imagine cancer in general probably is way more rare. Young people. My one that I had was like, not rare, but it wasn't common. It's like uncommon, especially young people. Although it's kind of weird, I know another guy from my hometown, he got the exact same cancer as me, like three months later. So I don't really know. I just, I don't really know how. No one really knows how it works. Like, I was healthy. I did a lot of sport. You know, I was, you know, went to the gym. To be honest, I don't really go to the gym much. I played it. I played hockey back then. I was healthy. Didn't really drink that much, you know, never smoked or anything. And it's like, how have I just, like, all people just somehow got this. But yeah, my cancer, say, was one that was relatively high. Chance of getting cured, 85%. But there's that voice in the back of my head. It's like, what if on that 15%, what if I'm not going to be alive? What if I. I'm gonna be dead in a year, Two years, five years? And you know, ever since I kind of discovered online entrepreneurship and even just for me in general, I always wanted to like, make something of myself, regardless of what field it was in. Before I, like, died, it was always like the things like I want to, like, leave a kind of like a legacy, make an impact, you know, be successful in some way. So I was like, right. It just drove me and the ambition was, I'm just gonna quit this job. I'm just gonna start my own business and see where I can go and try and be successful in that way. So I. I left ESL the end of June and quite quickly started July. Just started my influence marketing company. At the time it was solely talent management, Solderson Media, which I run. And basically it was quite good because obviously I had all the guys that I was managing over ESL before and they wanted to stick with me, so they just came through with me to get managed. And then obviously I had connections to a lot of brands. They're working with esl, so it all fell into place quite nicely. I didn't really know much about running a business, scaling business at the time, so I was just really going with the flow. Like, this is something I take my mind off the shit that's happening in my life and something I can get into. So quite. I didn't really know what was gonna happen with it to be honest. But quite quickly things just started scaling. We started getting more creators signed and within six months.

Did you quit your job before you started it?

Yeah, I was basically I quit the job and then just started this very quickly after. It was, that was the kind of idea was I want to do my own thing.

Yeah.

So I quit the job, started this in July and then you know, within the first six months we like turned over 100k and I was like, that was like the kind of point where I was like shit, this could actually be something.

Yeah.

Start to bring on like someone to work with me. And then, you know, now it's been going for like three and a half years now. I've been running it for. And they were like a seven figure agency. And I'm just kind of focused on I guess being a bit more of like a serial entrepreneur just now starting different things. I know obviously you're working a lot of different projects as well. I think the kind of natural regression is once you kind of make sort of a business in this space which can generate decent cash, you can start working on other like kind of passion projects. So I'm working on a couple of other things now. We got like a team mostly based up in Scotland but there's other people different around the world as well. And we now do both talent management and marketing for the brands. The majority of the revenues you can imagine comes from actually the brands. But we have clients saying to us like big tech companies like Acer, Asus, we've just recently signed a big alcohol company, AB InBev who like make it like all the beers like Bud Light and stuff. So we're doing a lot of influencer stuff for them because they're trying to get into the gaming market.

Clients like that. Because I think people watching and myself included not been in the agency space. I'm always like, oh if you start an agency you fucking go and get some, you know, tiny econ brand and begun to pay you 200 pound a month or whatever.

Yeah, I mean that's kind of how it started. Like at the start we were working with like relatively small but obviously now three and a half years on, you know, we can work with people this scale. I think for me I was very lucky in the sense that I was quite quickly able to just bring obviously the talent over from my previous job. And then with the talent that you sign comes the brands because obviously if a brand is interested in that specific talent, they're going to reach out. And then how we would usually do at the start was if a brand reached out for one of our exclusive influencers just to work with them, we would try and obviously make that deal happen and then try and upsell them to work as an agency client and turn them into that. So at the start it was all just really cold outreach. LinkedIn was massive for us in our space it's just LinkedIn was basically where majority of our business came from, was through LinkedIn or inbounds from our exclusive influencers. And then as time's gone along, it's just a lot of the big stuff has come from like referrals of other brands. So if they've, or just kind of case studies. So if we've put something out and then other brands just want us to basically replicate what we've done for that brand. So Acer came from them reaching out to one of our exclusive influencers to work with and then we upsold that and then now we've been working.

When you say exclusive influencers, firstly what does that mean? And secondly, how would you get people to be exclusive to you?

Okay, so exclusive influencers are essentially influencers that are signed to you as a management contract and you're the sole management, sole manager. So every kind of commercial opportunity runs through you. No one else can and if someone else wants to bring it, you know, runs through you. So as I say, at the start it was very much just I was managing these guys at esl. It was very easy to bring them over because I was obviously providing them some sort of value there. Then they were putting me in touch with different creators who were looking for management and they were vouching for me. That was a massive thing. But really it's just building your network in the space. So we've spent, you know, obviously years just trying to get known in the influencer space, network with a lot of the big creators, provide some sort of value upfront before obviously trying to sign them. So how we typically do it is that we'll try and work with them non exclusively. So obviously the good thing is that we have these agency clients. So every time they're winning a campaign, we'll try and get them involved in that campaign, show them essentially what we can do for them when they're not signed to us, and then try and sell them on the idea of, okay, if you were exclusively managed with us, we could be doing XYZ times by.

10 who's the biggest influencer that we've.

Ever signed with us or we've ever worked with.

I guess both.

Ever, ever worked with.

I saw some pretty big. I was looking on your Instagram.

Yeah, we've. So I'd say probably just in the UK space, like Vik Star is one of the biggest guys we work with quite consistently. So some of the sidemen guys never been able to get access to KSI, but the rest of them, like, I. I've got WhatsApp speak to them and do deals with.

That's pretty cool.

Biggest guy signed to us is like sp, probably like some big guy in Netherlands that probably no one's gonna know. It's like this Photoshop design creator who's pretty big on there, but I don't think anyone's gonna know who he is. But in terms of just like some creators we work with in the uk, like, we've done stuff with, like, you know, as I say, the sidemen are pretty big. Olivia Neal we've done some stuff with. And obviously she's blown up. Well, basically you say Olivia. Everyone knows Olivia Neal.

She's a little brand new, I think.

Is she? Yeah, everyone.

I got in trouble for liking some of her pictures when I was. When I was with my ex because they had the same name and I think it caused a bit of a. An uproar.

I mean, what are you gonna do?

Yeah, she's nice. She's cute.

Yeah, she's. She's a nice girl. But now. Yeah, so in terms of that space. Yeah, definitely the sidemen, some of the biggest, basically. And I guess all the other UK YouTubers kind of fall under.

How does, like, say you're doing a deal with Vik Star, whatever, for example? Yeah, like, what's the first moving part from, like, I don't know, you getting involved and ultimately him getting paid to then deliver something for a brand.

Yeah. So when it's with like, Vic, it will usually come from our.

And why does he end up working with you? I suppose because obviously I would imagine there's fucking. I mean, loads of agencies. Yeah. Yeah.

So he's not exclusively signed to us, but Vic, usually. Vic, I think only works with like five agencies that he like, trusts and likes. But he's not like exclusive signed to anyone because Vic is extremely smart. He can handle all that stuff and stuff. He's a very smart businessman as well. So he doesn't really need a manager because he's got it all sort. He just wants to have like a kind of selection of preferred companies. That he knows will bring him, you know, have clients, will bring good stuff. So for Vic or people who are non exclusive to us, it would mostly come from our client says, okay, we've got this budget, we want to reach this audience. I want to do some sort of campaign. And then us as the agency has to then work out how are we going to deliver this and what creators will deliver this and will fit within the messaging, within the creative. So we would plan that out with the brand, work that and then utilize the.

So it starts with an existing brand client?

Yeah, it starts with an existing brand client or even if we're trying to bring in a new brand and we brought a new brand and just for let's say they're trying to target, you know, 1825, you know, male oriented audience, you know, that's right up Vic's kind of audience. Then you know, we would speak to Vic, basically bring him the opportunity for the client and obviously if he's interested in the opportunity with that client, negotiate the fee that fits within Obviously the different KPIs the brand has and what Vic wants and then get the contract signed, get all the content produced, delivered and then uploaded.

And then how much does someone like that get paid for a brand deal? Because I'm straight up asking, because that's what everyone wants to know.

Depends what sort of thing he does. But for example like Vic, you know, is charged as like 20 grand for six seconds on a video, for example or some one brand 35K.

So like it depends on the 5 million subscribers.

Yeah, I'd say it's honestly more dependent these days just on the viewership and engagement. But for someone like him, because the sidemark kind of like Idolatin, it's like so premium. Even if like for example, his views aren't even like mad anymore, they're pretty like normal for you know, there's creators way smaller than him in terms of followers, subscribers who get way more, but it's just because of like who they are. So again also that all depends on like the you know, deliverable. So you know, paying him for an Instagram story is gonna be way less than paying him for six seconds in his YouTube video. So you know, he'll charge maybe between 2 to 4K for one Instagram story, but it's actually just mental, you think, you know, he takes a selfie, writes a bit of text, sends it, puts a link, hashtag ads4k done. Yeah, very low. It's like. And that is all that's like a very appealing parts like of being an influencer.

Yeah. I suppose it's a classic case of like, you're not paying me for the time, you're paying me for the, you know, the skill and the years.

Yeah, exactly. That is the whole thing. And that's one thing that you pay. Yeah. A lot of brands are actually really understandable in this space and you know, they're very much focused on just the raw metrics of like, okay, we need to achieve this within the cpm, this, you know, cost per click or whatever.

Yeah.

And then, then they're always often shocked at like why creators are asking for certain amount, but they don't realize that, you know, ultimately you all will be getting what the metrics the end of the day. But you know, that creator has put in countless hours, filming, editing, ideating that specific video, producing that, you know, maybe they've got to pay an editor to put together that ad for the brand. So it all kind of is a lot more than just the raw metrics. But you know, in the space a lot of time the brand does often have the final. Because the creators are really the ones that are. They're wanting the deals because they need to make a sustainable income. So it does tend to sort of favor the brand until you get to like the top where then it more so starts. The creator has more of the buying power almost.

Do you find? I feel like YouTube is obviously like a much deeper platform. Yeah. Like Instagram. Like obviously youtubers have Instagram and probably now tick tock and shit as well. But I mean like even with this podcast, I've said to a few people like what, like 3K subs at the time of filming or what? Not even that. But I feel like the engagement is pretty good. I get loads of messages on Instagram except obviously way smaller scale. But then you could have some Instagram girl that has a million followers. But they're all 16 year old. Yeah. Like kids in Asia that are just fucking wanking over pictures.

Yep.

And it's not like there's no depth there. Yeah. Really a following. It's just like, I mean it technically is, but it's not like a fan base. Yeah.

They're there for one reason.

Numbers.

Yeah.

So yeah, like do you Notice that like YouTube is getting paid more than like Instagram?

Oh Yeah. I mean YouTube is always in terms of like the, the economy behind it. YouTube is where you'll see higher pay. Then probably Instagram, TikTok's pretty limited. And then yeah, Twitter probably is like very simple and that to be honest, Twitter you don't really have many like brand deals come through Twitter. If you have a brand deal on Twitter it's come as like a, as like an extension of like a more a bigger deal that for example will be like a. I want it, I want a YouTube video and then like a tweet promoting that however. But yeah, YouTube definitely has the higher economy with it. But it can depend because you know, for example, let's say that you know, girl had a fan base that was perfect for the brand. They were really heavily engaged and sometimes to be honest like some of those people are the ones that can drive the most results. Like we recently did a campaign and it was for basically, it was basically very simple. It was just like the brand wanted to get sign ups to their, to the, to their, to their site via giveaway or whatever. Right. And yeah, she, this is this girl who's got like a really like down bad fan base. Like you can get, it's like you see the comments and it's like you have so much power over these guys and you can. And that's the thing. No, she's not even only fans girl. She's like, she's just like this random like uni girl from London.

Yeah.

Like who's just like relatively attractive and now all of her fans are just obsessed with her. But she's grown up so, so much. But it's just like the case for example, anything she just says they will do. So it's like go sign up for this giveaway.

Olivia o'. Neal.

No, no, this is just like you probably won't know. It's just like a different girl. But yeah, Olivia Neil for example probably could do the exact same is what I'm saying. But like sometimes it's these people who just have those audiences as you're saying, they'll just say right, go sign up for this giveaway. And even if the people don't want to, they'll just do it because of like how infatuated they are and they can't follow. Exactly. So but obviously it has to, you know, the demographic does matter. So you know she has like a very high UK following. So that's where it's beneficial. Obviously if it was the case where it's just you know, Asia or South America or something then it would be completely different. But the space is crazy like with female creators. Like it's even more just because we've obviously majority of stuff that we've done is more male oriented because that's where more of the gaming brands are in, but it's pivoted quite a lot and are no longer solely focused on kind of gaming, tech, entertainment. I've got one of my team heads up, sort of the more sort of female side. And it's just crazy seeing how that side works in comparison. And just the power like some of them have just because of just the way the world is now.

Yeah. Do you think females convert better then? Or is it just like their audience is more technically engaged, but it's just a bunch of guys?

I mean, again, it would probably all depend on the female or what they're promoting, to be honest. But I think, to be honest, female, in our experience, we've not really done massively with it, like I've said, in terms of what we've done is probably 90, 10, male, female stuff, actually maybe like 80, 20 now. But I'd say when we've done female stuff, they've converted, like, really well. So I think it probably is, you know, just the way, you know, the society. Society is now. Like, if. But I guess it could just be this. It could be the same, like, if it was like a guy who had this. Had a similar sort of following to that. It's more so, I think, just based around who they are and what type of following they have.

Yeah, yeah. Loads of interesting stuff. I think a lot of people watching probably gonna not believe that you're 20 because you make me feel fucking old. Because you sound wise beyond your years. Coming back to the whole cancer thing then, because obviously, yeah, fucking shit times. Are you fully clear about now?

So I would say I am, but in the eyes of the nhs, I'm not. So basically when you get, I guess, finish your treatment, you get put in remission, but you're technically not cured. But I tend to say I am. So I'm in remission for five years, but I've got what this is. I'm coming onto my fourth year now, so I've got like two more years of remission and I still get checked up every six months, or I think it's now six months. I have to go to the hospital, get checkups and stuff. But I would say I'm fine. I've had no problems really, since I had a little bit of an issue with, like, my heart right after treatment. But that was just because of the treatment. That's all fine. But, yeah, I'd say I'm clear now.

Yeah. And obviously you started a business. I mean, like, especially all the shit I was reading about you, like, that was obviously the thing that I jumped out most. Do you think you started it? Do you think you would have started the business the same way if you. That hadn't happened?

I've actually, I've announced this question.

Yeah, most people would probably just go into a fucking hole and give up.

Yeah, I don't. I don't. I don't know. I think I probably would have still started this company at some point. I just don't think at the specific time. And I wouldn't have had as much drive to do it. I think I probably. Probably would have gone down, you know, probably finished uni before trying to start the business. I still do uni, by the way, as well.

Wait, what I say.

Oh, yeah.

Skips a lot here. Wait.

Yeah, so, okay. Yeah, so after I. Oh, yeah. So the reason I started.

So you were doing all this while you, at the time would have been at Sigform then?

Yes, I started the company in the summer of just finishing fifth year and then going to sixth year of school. And then after sixth year of school, you go to uni and Scottish four years, but I'm leaving the end of this year instead of doing my fourth year. I'll explain that in a second. But I am.

I completely assumed you dropped out.

Yeah, so. Well, I technically am now, but I'm technically not at the same time. I've worked at a great system, but basically I come from a very kind of like, you know, I'm 3/4 Indian and a quarter Kenyan, but I come from like a very, like, Indian family. So, you know, like, kind of like the. The culture is go to school, do well, get a good job, that type of thing. So, yeah, at the time it was like always. I've always been really academic. I was like, good at school and stuff. And it's just like something ingrained in me. So I was like, you know, I need to go to uni still because of that, although my parents never really pressured me to. To do it after, you know, the whole experiences they saw like my businesses, they actually were like, just take a gap here. You might even need to go or just don't go by. But the start I was like, there was kind of three main reasons I went. It was one, at the time, obviously, this was all still very, very, like, new to me. And I was like, could this. You know, it's going well just now, but I don't know how sustainable this is. So it was like a backup option. Secondly, it was like uni lifestyle, basically. I don't really need to say more, much more. About that just like where'd you go to unique St. Andrews. So that's.

So that's where now St. William, Prince William met Kate.

Kate mate.

Yeah. You trying to meet Kate? Is that where you went?

No, I've actually been in the exact room he has.

What like his uni room? Yeah. So you've been in the room where he was fucking Kate?

Yeah, I've slept in that bed before.

I guess he probably officially wasn't. I don't know if like the royals and no sex before marriage or something but.

But no because they lived in this. He lived in this five bed flat. That is worse traditions in St. Andrews you have like academic families. So my academic mum and dad like lived in this.

Is it a posh uni?

Yeah.

Is it like it's like Durham spec?

Yeah, it's like basically it's basically if you don't get to Oxford, Cambridge you go to. Yeah you go to Durham or St. Andrews basically.

Okay.

But it's like, it's like the. So the best union Scotland and it is very, very like posh international side of economics and management.

Proper degree? Yeah, I did entrepreneurial business for six weeks and dropped out.

Well I mean the management stuff I wouldn't really say is proper. Like economics was generally interesting but yeah. So where was I? I was saying. So yeah, two second and the third reason was. Oh yeah. It was like to try and like because St. Andrews is a place where you get so many international students and like really, really wealthy people. There's like Prince obviously like princesses, princes stuff comes to try and like build a network and like meet people within that space. So I. So I'm in my third year right now and I'm finished. I'm leaving the end of this year. But I realized basically throughout this year the three reasons that I started and was continuing doing it are now all just defunct. Because if I needed a backup option it wouldn't need uni would not help that. It would basically if I need to get a job they would base it more on what I've done, my experience. And also you know we all know that you know from being the online space there are so many different methods to make money online. So I would probably just find and work in a different space if I needed to.

Got the skill set.

Exactly. Secondly was uni lifestyle. I'm kind of bored of that now because I've realized that non uni lifestyle and like actually real world like parties, like traveling and stuff is way better. And to be honest Andrew's not really Got a very good nightlife, to be frankly.

Honest. Yeah, I was gonna say, I mean.

I've never been there, but it's very small and it's not got a great nightlife, but it's got, you know, there are some good stuff, good things. And then thirdly was with the network and stuff. And then you know, that's, you know, simply. You make a way better network, being an entrepreneur than I would in uni. Like, I've met so many interesting people that have, you know, helped me and whatnot. So basically in Scotland you do four years, in England you do three years. But I found out that you can leave after three years and still get a degree. You just don't get honors. And I don't really need honors. But I'm now at the stage where it's like, I've got like three months left. So there's no.

Have you actually been like doing the work yourself or is there some hack going on?

So in first year it was literally just the case of. It was literally. I just got retaught everything I learned in sixth year so I didn't have to do it. I didn't really have to study or do anything. I just went through it. Second year, obviously, when the pandemic and stuff hit, everything went online, which just made it so easy to just do everything with your mates. And I didn't even do very well in second year, to be honest. Just kind of scraped through. And then this year I don't do any subjects that have any exams. So it's just like, oh, coursework and stuff. And they say I've chosen like entrepreneurship. All like the. I chose entrepreneurship and advertising. Marketing.

Right, what you're already doing.

So. Exactly. It's the case where it's not been too difficult this semester I've doing like economics, so it might be I have to work out how I'm gonna make this kind of all work and still get the degree. But I was like, I've got three months left. So I can either drop out now and waste me being there for two and a half years and getting nothing, or I just go for the next three months and I don't even ever go. I'm a study online student, so I don't need, I don't really go, I just do my stuff online and then just do it for the next three months and get the degree. So I was like, and it's free in Scotland anyway.

Yeah, I was just about to say.

That we don't have to pay, so it's not Like, I'm wasting any money or whatever. Obviously, you know, there's the opportunity costs and stuff of me being up there, but again, because I'm studying, study online, student, I still basically live the life I would regardless. So I. Yeah, I do that. I'm leaving the end of this year. How did we get into this? Top of me still being uni.

Dunno. Christ.

But yes. Yeah, that's. That's. That's. Yeah, I think. Oh, I don't know. It was about. It's like, if I would have started the business before. Yeah. So I think I would have finished going to uni, done it all, maybe even done a master's. Actually, to be fair, probably not. I realized in, like, first and second year, I just don't like studying and doing, like, uni work. And I probably would have. I probably still would have been entrepreneurial. I probably just would have started the business after uni, to be honest with you. So I think it was definitely that experience that just made me start it way quicker and, you know, obviously it was a time, but I'm very, very, very thankful for that experience because I would definitely not be anywhere in the position I was or have, like, the mindset mentality or be the person I am if it wasn't for that.

Yeah. How long was that period? So when you got diagnosed, when it was in remit.

Yeah, remission. So it was. It was diagnosed in February, put in remission on, like, September, the 8. The 9th and 9th of 2018. So like seven, eight months of it, basically. And obviously like for a month or two after, I was still having to recover from everything. Just chemo, like batters your body, like hair. Had to get my hair grow back and stuff.

Seven months. Were you, like, actually working on the business?

Well, from July to September, yeah. Because it was like if I'm at home lying in bed, my fingers still work, just literally lying my lap and just get stuff started. And I say it was like, really a thing that was like, to keep my mind off what was the shit in my life. It was just such a good thing to focus on. Like, I would just sometimes forget what was, like, happening because I was just so engrossed in trying to make this work and I just found it so fun. I was so passionate about it. So, yeah, I did it all during that time. And it also just really taught me as well, like, how to just work really efficiently because I was always trying to. I still did my hires, you know, still balanced out, did my. All my exams, stayed in school, started the Business and then obviously had, you know, obviously this at the same time.

Yeah. Fucking hell. I think a lot of people watching, well, probably not people watching but people that talk shit in like the comments. There was some TikTok earlier that was reading some current commenters saying that because I like TikTok clip from YouTube and he was saying that I'm like the male Molly Mae because of the whole Molly Mae thing.

Oh, right.

Yeah. I was like, mate, just watch a full episode and you won't say that, but obviously you'd just be satisfying. That Molly May thing sat in his mum's basement.

That Molly May thing I was thinking about is like she had like the right intention but she just delivered it in like obviously the wrong way.

I think it's just like cancel culture in it.

Yeah, it's definitely cancel culture because I've seen a lot of people like on her side, like, you know, she's 22.

She said, I definitely see both sides.

I see both sides for sure. Like I get the message she's trying to say, but obviously, you know, it's the way it delivered. For example, she's. The way she's come across is like everyone, you know, regardless if you're on the street or, you know, come from a wealthy family, you can do the exact same stuff. Obviously you can't. But she is obviously saying. I think the way she was trying to put it out was that just do something with your time. Ultimately anyone, anyone can make themselves something. Yeah. Delivered it very wrong, really. And that, you know, has a lot of backlash.

Yeah. Because what I was going to say on that is, yeah, like this fucking people that just sat home in like their mum's basement, like wanking and talking shit on the Internet, like hypothetically, I.

Mean, not even have a dead problem.

Yeah, a lot of them. I mean, yeah, anyone that writes a hate comment is definitely doing that. But yeah, then on the flip side, you've got 17 year old you who literally had fucking cancer is still going to school. Six one, whatever it was at the time, uni and it's starting a business. So where does that come from? Like you say both your parents are doctors, obviously they're not entrepreneurs. But where, where do you think that drive comes from?

I don't know, to be honest.

I, I generally think like even entrepreneurial people, like, typically if they had cancer, it'd probably just be like, right, I'm, you know, I'm not starting a business at the same time.

Yeah, and I get what you mean. It was just. I've always Been quite like interest in like leadership, being outgoing. I've always been quite confident throughout my time and I think my parents, you know, they raised me very well and like to be quite strong minded and stuff. And as I say, I was always just very much the type of guy. It was like, I want to be successful no matter what happens. So it was really just when my perspective changed and that all happened. It was, it just was. I just amplified what I already wanted to do and just made it more real. And I was like, okay, this is not. This situation is real and I've got to do something otherwise I could die and just you know, be like some scum and shit and like not have done anything. So I think it just came from like what I already wanted to achieve and that experience just amplified everything and just made me like really take some serious action. That specific point. And obviously there are times where you know, you want to stop and quit and everything, but it was just that.

Yo fellas, quick one. You may or may not have noticed there's been a bit of merch, so to speak, in recent episodes. We've got two different things. We've got some of the retro style OG neon beach posters that designed like four years ago. You may have seen that on my Instagram. And then we've got some of the best selling OG viral style neon signs that basically did start that entire craze about two years ago now. So yeah, if you want to add something to your home office, your living room, just anywhere sick basically that you want to add that extra thing to and support the channel, then you can check that out. Link is in the bio Midnight Co shop. And yeah, just send us aesthetic item to complement the process, I suppose. Cheers for watching and enjoy the rest of the pod.

Voice keeps breaking because I've lost my voice from last. I was at concert last night.

I've got a fucking cold again.

I was at concert last night, I was shouting and like my voice.

Ian DL yeah, yeah, it is lit. I like that song. That was massive last summer. I only know like one of his songs, but I saw it on your story.

Yeah, my, my. So one of our influences, there's like a Fortnite YouTuber like 2.4 million subs. And it was really weird because like last year he like wished him happy birthday on Twitter and Ian just saw it and DM'd and was like, yo Jorge, just play fortnite. So they like became kind of pally. So we just got like went and like a VIP stuff. We never went for Any VIP stuff. Because it was like you had to come at half six and we weren't gonna go. H and Dino were just chilling in there as well.

Oh, really? Yeah.

H was just chilling on the balcony. It was such. Such a weird vibe. But yeah, it was a good concert. I hadn't been in one ages and I don't even listen to him anymore. I started listening to him because I go into this whole like emo rap, sad boy trap phase after my first breakup and that's obviously happened. And then we. And then like was like, let's just fuck it, let's go. And I forgot actually I quite like this music. I only listen to like the Weeknd though, to be honest. It's like such a different music taste I have compared to back then. But I forgot it was like he put on a good show, it was a great entertainer and it was a good night.

So where was it also?

Isington.

Okay. Yeah, yeah. What's that song called? It's like.

Oh yeah, it's the same song that you fall apart. Gone Girl.

Yeah, Gone Girl. Yeah. Banger. Yeah. I just associate that with this holiday, like last summer. Like certain songs remind you. Yeah, yeah, that's cool. You were talking about before when we paused. You like involved in other shit as well then?

Yeah.

What are you involved in?

Yeah, so. Yeah, so I think for me it was how I was always. When I was like realized I was entrepreneurial, I was. I never actually wanted to do influencer marketing long term. I was like, this is gonna be a business that I'm gonna probably do for a certain level of time and then go into something that I'm actually more interested in like Elon Musk type shit, like tech, Silicon Valley, like whatever's kind of big at.

That's kind of what I'm trying to do now.

Made that transition, I think, because it's like you can build up skills and. But it's not really anything groundbreaking like the marketing, you know, Ecom, influencer, paid ad spaces. Like you can do a good service, can make good money, you know, do things in a different way, but you're not really doing anything mad. So I was always like really interested in tech, artificial intelligence and computing and stuff. So it's. That's like the future, but that's like so long, long term. But I kind of wanted it to be like a bit of like a serial entrepreneur and just start a bunch of shit. Build a business that was scalable, sustainable, and I can obviously just invest the cash into other areas. So the first Thing that I started working on was getting into property and that came out of me being at St. Andrews at uni. The housing situation there for students is mental. You have to like start looking for a place in like January for you know, going back to term in September. So you have to like, you have, you have. And it's like, it's like a bidding war almost like the landlords and the like there's such a limited supply but because so many students and you know, after first year you don't want to end up in halls because you're just one of them, you know, weird guys at stadium halls again. So you try to get a flat. And we were just struggling to get a flat. But I'd always kind of thought St. Andrew's gonna be a good place to, you know, buy property. And I started speaking to different people who you know, do buy to let buy to student lets or holiday lets. And they told me basically you want to be investing in places that have kind of like three use cases. So tourism, student economy and then kind of professional let. And St. Andrews, you know, Durham Bath, these places all have that. So bought a property there and renting, rent student rentals throughout the term and then through summer golf is massive. St. Andrews at the home of golf St. Andrews it's got 18 golf courses. This summer is the Open which is like the massive. I don't really know much about golf but I just know it's a massive.

The St. Andrews course on Tiger woods PGA Tour 2007 or something.

Yeah, probably have, yeah, the old course in Andrew's like the infamous one. But I don't really know much about golf but I just know that the Open is like, that's like the big thing of golf. It's in St. Andrews this summer. So you know, summer rent prices are crazy. So that was the idea is to get one up there, see a performance for a bit and then start investing in different places. So probably in the UK be like, you know, St. Andrews, Durham, Bath, but maybe even abroad and kind of developing places that will, you know, be you could buy in cheap and then over time they will, you know, grow. It's not really. This is just more like kind of like a long term plan for me. Just yeah, you know, buy, hold the property, make sure.

When did you buy the first one in Sandrews?

Last September. The process was.

Well yeah, that's the first thing comes to mind with me. I think a lot of people would think how the fuck do you even buy a house at 19? Because like firstly yeah, whatever. I assume you got a mortgage, did you? Yeah, but like how do you even get a mortgage in 19. Yes, I tried to buy a place. I didn't buy a place in the end because it would have been the fucking terrible decision when I was 25. And trying to get a fucking mortgage was ludicrous because I was self employed.

Yeah. So it's a fucking. Matt was. I was 19. No, I was 20 at the time, but still doesn't really make a difference. 19, 20. So my, the way it kind of worked out was my dad, he's a GP and they're like, gp practice has like a financial advisor. So when I was trying to buy this, my dad was like, oh. To my financial advisor, do you know anything about this? And he was like, no, but I can recommend you to this other financial advisor. So I got in touch with him, started working with him and basically he just kind of started out. I just needed to like, the way it worked was that no one would give me a mortgage except from one company. And that was simply because obviously, you know, for being self. I technically meet 12 and a half K a year. Yeah, whatever. No one's gonna be a mortgage, especially not for properties in St. Andrews like that. But this one mortgage company takes your business earnings.

Yeah.

Basically how they see it is it's like he could technically have that all from himself, just in his company. So they gave me a mortgage based off business earnings and I had to get accounts done, get accounted to, like do a bunch of shit. He got it sorted and I didn't actually have a clue to my property. So my dad was heavily involved, just helping me just get started. Like, where do you start? Like they don't teach you this type of shit. They don't teach you anything.

It's one of the things. Yeah. And I nearly bought a flat just over there. In fact, I put a non refundable deposit on it and I lost that because I backed out in the end, which would have been a terrible buy. Yeah, yeah. Flat prices around it.

Oh yeah. London is crazy. Like I, I was sitting.

It was smaller than this flat and it was. Yeah, yeah.

I was speaking to someone who was saying that basically if you want to buy a property in London, you have to be extremely wealthy because you got to accept that you're probably gonna not make, you're gonna make a loss on it.

Stamp duty alone on that flat would have been 80 grand. Jeez. And I, I didn't even know that until I got.

I didn't know that. I didn't know, there was all this tax and stuff because I remember when I was like, all right, this is the value of the property. And then when I go to pay the lawyer to, like, send the money, he's like, oh, yeah, you've got this tax, this tax. And I'm like, I've just got to like, put another, you know, five figures in, like, what? But yeah, my dad, like, was just an asshole because obviously no one teaches you the shit. I was like, right, dad? Because he'd known this and my dad basically, like helped me through the process. I don't know, he's just very interested in helping me with, like, business stuff. He's actually the other director of my main company because when I was starting when I was 17, I could have a business bank account, so my dad had to be involved.

He didn't screw you like the other one?

Nah, not at all. My dad's got zero shares, just a director. But my dad's like, quite. He's very helpful with just like, obviously he's a doctor, but he's very smart financially, so he's always been able to help me with different things. So he basically explained how the process of it helped me get that process started. Obviously we got this financial advisor on and he put the deal together. He connected me to a lawyer, lawyer sorted all. And then we were meant to buy a different flat, but it was like a private sale, the first one, and the guy just like backed out last minute. And then it put me in a really shit situation to try and find one quickly. But luckily it was like a couple going on the market at that time. Got that moved in on September 30, and then it's a two beds rent the other room to.

Oh, you actually lived there?

Yes, I live there just now. Until I. Until I leave you now. I'm just gonna stay there. Okay, Right, well, live there is probably an overstatement. I'm never there. I think I actually feel bad. My family's just alone all the time. I'm there very, very infrequently. But yeah, so I rent the room out to him, you know, one of the other rooms, and then once I leave, he doesn't know I'm leaving. I'm gonna have to have a conversation with him.

He does know.

Well, if he's watching this, I'll send, I'll just send the podcast. I'll be like, yo, I've got something to tell you. Send the podcast and you can watch it.

Skip to 50, whatever it is.

Skip to whatever it is. So I'm gonna need to tell him you gotta find a new flatmate and then obviously rent out to the two of them. And then through summer when it's not term time, it's just Airbnb golf lets.

And it's just.

Because that's where the. That's where the big money.

Yeah.

Comes in. Because you get like. People come from all abroad for the golf.

Yeah. Trump will come over and play.

I know. Exactly. It's crazy because I think the standard weekly rent you can get there in summer for like a two bed is like 5 to 7k.

Right. Jesus Christ. That's mad.

But in the Open it's like between 25 and 80k for a week. What? That's. That's not for two. But the 80k one was a five bed. But my brother's week for that one week of the Open my brother's listed it because my brother's doing it for me. Because my brother, he's. He's older than me but he lives in the financial space and actually just left his job because he didn't fucking like it. Yeah. Looking for another thing. But I was like what should find out? A job. Just. Can you handle this for me? Because you're smart. You're smart with numbers. So he's been doing it all. And then he like listed up for 28k for that week.

Done. Jesus Christ.

And it's meant. And then obviously every the normal paying.

That for a little flat like some rich golfers man.

Rich golfers. And it's not even this like it's the whole of. That's the thing. Every time the Open comes the uni close the uni earlier so you can make the most of it because like the cash you get from that is insane for that for just for that one week. But obviously other than that it's like between 5 to 7k for. Per week. Basically you can make per for rent. So it's a very good space for obviously property prices up there. You know much higher than generally in Scotland. Scotland is pretty cheap generally St. Andrews but rent prices are good. So it's like a long term game. Although I'm trying to basically get that money to because obviously I had to buy it personally because of first when you buy a flat press you probably know from that you get like the first buy interest rates being cheaper. So I didn't put through a company so it's like all self employed. So that's the only issue I'm gonna have to work out around the tax stuff. But ideally, I'm trying to basically, oh, this. This year, like, a goal is to, like, try and retire. Like, to retire my mum, because she fucking hates her job. Hates it. My dad likes being a doctor. My mom hates it.

Now she's a GP as well.

She's a GP as well, but. And the issue was she used to love it.

She fucking hated because of COVID It's.

Not that it was like. The reason she started hating is because there's like, a senior partner in the practice and the old senior partner obviously passed away and my mum was like, the next step up and she just doesn't really like leadership and, like, managing stuff. And it's become so stressful for her and she just, like, feels she, like, she can't leave. So I'm like, right, I'm gonna honor birthday in August, hand her fucking check, get out of there. But I'm gonna basically try to work out with this financial advisor how to get this money to her legitimately without having gate tax through me. So it's like all crazy at the moment with that. But, yeah, this is the first one and I'm hopefully gonna want, you know, see how it goes. I think there's. I've been speaking to a lot of people in property and I think there's gonna be like, a bit of, like, a property dip. So hopefully, like, buy, you know, in that sort of dip. So that's the kind of first project. And then working on a couple of other things, started this, like, you know, the classic kind of education and his stuff and then business. Maya, there's another. There's another, like, Scottish entrepreneur who's come through sort of the same traditional Scottish route as me. Came to me in summer. Summer was like, we get a lot of, like, inquiries, like, within the Scottish space of, like, how do you get there? Because the Scottish, like, business ecosystem is pretty poor. There's a lot out there, but, like, not really much, you know, comes out of Scotland other than like, a few, you know, a few things like Brewdog and like, GTA came out of Scotland and stuff.

Shit.

Did it? Yeah.

Rockstar Games.

Yeah, Rockstar Games up is.

I knew Brewdog did.

Yeah, Brewdog. Rockstar Games. Dustin. Scotland. So there's a few anomalies that, you know, are massive, but other than that, generally the space isn't there, so it's quite difficult. But, yeah, he came to me and was like, yeah, we got all these inquiries. Why don't we just, like, combine our experience and, like, start, you know, teaching what we know and putting Everything together.

Oh, yeah, yeah, I saw that on Instagram.

Yeah. So we're starting doing this. We're launching it tomorrow, basically just working with select people and essentially they're gonna outline their kind of three, six, nine month goals. Basically just kind of get them there faster than they would have. Bring everything together, get guest entrepreneurs on to teach them different things. Like we've got property guy and crypto guy, SMA people salesperson on to basically do that. So that's like that project, I honestly.

Think, just on that, that like. Yeah, like online courses and shit. And communities now. Like unequivocally. Is that the word? Like, you cannot argue that they're not more valuable than the average degree. Oh, yeah. That's why I find it quite funny when obviously that like. Because I've got a fucking econ course which I sell from this now. Yes. I actually had a call with one of the guys that bought it the other day and like, just the act of speaking to someone that doesn't know what you know because you forget what you've learned. Yeah, just the act of speaking about it. Oh, I actually do know what I'm talking about.

Yeah, Yeah.

I mean, obviously, but yeah. And it just makes me think back to like. I mean, my experience of uni is only my experience, but Jesus fucking Christ. Like, unless you want to be, you know, a doctor, a lawyer, something. I think vocational is the word.

Yeah, yeah, yeah, that.

We have business marketing stuff now. I genuinely think uni is like long gone.

Yeah, 100%. I was, I was actually embarrassing. I was talking to a friend, actually. And over Covid, uni became the most expensive online video course basically of all time. Of all time, as literally is. Because that's all it was. And how I see it, you know, don't get me wrong, I'm not, you know, I'm not an advocate of dropping anything, you know, if people want to go. Yeah, I. I mean, yeah, I went, you know, I'm still there actually. So, like, you know, I'm not advocate, obviously, I'm leaving the end of this year. So, you know, but I'm not. I know if any of someone's a go, I'm not gonna be like. Because I know a lot of people in this space, especially the people that I'm friends with that are like, ah, drop it. You just waste time. Like, if someone wants to go, they go. You know, you just gotta weigh up the pros and cons. And if the. The ROI you're gonna get out of it. Really.

Yeah.

And you're but how I see it is that why, especially within this kind of space, if you want to like be a do something, a business, why would you learn from someone who's employed to just teach you, like over curriculum as opposed to learning for someone who's actually been there, done that. Which is why, you know, communities, you know, courses online stuff where you're actually learning from someone who's has the, you know, this credibility of getting there. Your uni lecturer, if he was making, you know, if he's running a six figure company or a seven figure company, he wouldn't be fucking a uni lecturer. So you ideally want to learn from that. So that's, that's like. I think a lot of people don't actually still realize that they're like, oh, you gotta go to uni to do this. But as I say, unless you want to be a doctor, lawyer, an accountant, where you actually need these qualifications, you don't.

I think it's a difficult one because yeah, I completely agree. Like I still think the social side and living away from parents for the first time for most people, including me when I went is great.

Yeah, that was probably the best experience.

For me because I don't think the answer is like uni disappears and everyone, I don't know what sits in their fucking mum's basement and does an E commerce. I'm not saying that it's just, it feels so archaic and like genuinely really far behind the times now that it's, it's kind of got embarrassing. Like. Yeah, if I was the head of a uni, I'd be a bit worried. Well, maybe I wouldn't because it's so ingrained in society. But yeah, no, literally, like you can't say it's not borderline scam.

Yeah.

For a lot of courses I think the.

Yeah, a lot of course. Really what I've realized is that a lot of courses like, you know, and I'm not going to shun anyone's course, but most people, most people's courses, they do a course and then end up with something completely different. Like my ex girlfriend's older brother did Greek and Latin and ended up as a fucking accountant. You always end up as like something that is like, you know, financial or whatever. Like a lot. Most of the courses that people do, they go and it's not even. They just, they're spending, you know, obviously in England, I think it's like 9 or something K. You're like spending 9K a year to like study the subject you're passionate about. And you actually probably really end up there, but they are so behind the times. Like, all the stuff that we get taught and then like, the management stuff is just like management theories from the 1900s. How is that applicable to start? Like, maybe some of it is still, but in general it isn't really. And my uni principal, she asked me to. She asked to meet me at the start of this year and she, like, sat me down, was like, right, how can we, like, improve, like, the business side and entrepreneurship and teaching side of, like, unis? And I was like, right, well, firstly, your entrepreneurship courses just doesn't help at all. You actually need to, like, actively support people. And because you're not going to become an entrepreneur by, like, learning it off, you know, some guy teaching you of a thing, you've got to actually implement stuff where they can, you know, actively do and try and start businesses, learn all of that. But I think. I think they do realize, but it's just because of probably how difficult is to change or how, you know, it is in society that they're not going to do. I think most uni students know, like, especially Saint Andrews, like, all these, like, confessions pages, you know, the usual shit. Yeah, everyone's there just like, yeah, we're getting scammed, like, because the rent prices there are so, so high. The uni just, like, clearly does everything for their profit. Like, everyone, I think, is relatively aware of it, but they also still think that's, like, the only way.

Yeah, it's a really interesting one because I think, yeah, like, unis, a lot of them are massive. Well, I think most of them are massive private businesses.

Yeah.

Like, I went to Northumbria in Newcastle before I dropped out, and I'm pretty sure that's one of the biggest unis by revenue in the UK. I was reading it's like 400 million a year.

Oh, shit.

Yeah. Which is fucking big. I mean.

Yeah, I don't know.

I don't know if their accounts are probably. Maybe they are. They've probably got some offshore shit going on. But yeah, it's. Someone's getting paid.

Yeah.

And it isn't the student. No, it's knowledge.

I mean, like, you got. You think about it, right, You.

And everyone's in on it, including the government.

Yeah.

Obviously, finance.

All these students in Scotland, obviously it's free. But, like, say in England, right, you go for three years, pay 9k, you're 27k, right, you're in debt.

All right.

Actually, way more because of accommodation, let's say, you know, you're 50k in debt. You come at uni.

Yeah.

And you start in a role that is probably gonna pay you between like 18 to 24k average.

Yeah.

And how much can you actually pay back on your loan of that?

Because, I mean, yeah, it's, it's ultimately the system, isn't it? Yeah, don't get me started on conspiracies and shit. But it's just, it is how it is. Yeah. I think the further you get away from that as you maybe like get older or like get into like entrepreneurial circles and shit and it's like, it's not a fucking joke. Like, it's the system and it's. The system is how it is for a reason.

Yeah.

And yeah, like, it all fucking makes sense when you become a bit more aware of like hundreds going on. Yeah. But yeah, I don't necessarily have a better suggestion because like I said, I think shit, like, you know, online courses, communities are great, but I'm not saying, I'm not necessarily sure that everyone should just leave school at 18, go and get, you know, like a shit job and then do like a course on the side. It's probably better to be at uni, like surrounded by like minded people potentially.

Yeah.

But everyone's different and I guess it.

Also just really fully depends on what everyone's interested. Like, you know, a lot of people, you know, we're probably very different. We are. You know, there are slight people who want to be their own boss, have their own lifestyle, but other people just like want to do something within a company. So it doesn't really make sense to, you know, just do a, do a course or whatever. But at the same time, you know, that's completely fine. But the uni system still needs to like catch up, to adapt, to actually help these people more and teach them more, that prepare them better for, you know, what they're at their role. Because like you go to uni, you get your degree, right. And I just noticed my brother has done it, he did economics and he started to spend like one to two more years like training to actually learn how to do his job. So like you still like have to do all this learning after. But there's, there's just, there's a lot of stuff that can be changed and done. But yeah, really that's what we're trying to do is help people who have some sort of idea, aspiring, give them the skill set and the tools that they need to get to where they are, connect them to the people that are important within their industry, to Go through. So got a wide mix of people in it. Got people who obviously come through to like learn about influence marketing. For me, yeah, he's a, he runs a product based business so you know, product stuff and it's like a, you know, we initially tailored it like Scotland, but we've got like a lot of. We got like a South African guy in there, like a guy from Jordan. Like it's quite, quite interesting. But yeah, we're building this up, see what value we can provide to this first group of people and then you know, once we can do that, get the testimonials and obviously, you know, as you upsell and you know, this kind of standard stuff but it's not really one for me which is like, you know, I can probably, you know, these type of ones, you know, courses and communities and stuff, they can, they can, you know, generate a good amount. But I think for us too it's more just we had all this people coming to us and it was like this is the easiest way to actually help them and provide that value. Responding to everyone individually. You know, if they're, if they're seriously. And the thing we like to them is like, don't join us unless you like seriously want to take action. Because people always sometimes as well blame the education courses or whatever they're doing for no results. But it's like if you just don't actually take any action or do what they've taught you within that then you can't, you're not gonna get anywhere from it. But yeah, that's like a kind of project. We're starting the moment and then I'm starting a couple of other things. There's like two sort of more secret ones. One I can talk about a little bit, the other one I can't really say anything about. But that's. I'm starting that with like two guys who are like in the music scene within. There are two guys from Glasgow as well who are like music managers and stuff. So we're starting with them. But I'm also getting into the, the OnlyFans space. So not myself, unfortunately. Honestly, if I, if I could, I think I would. I was saying something if I had the facilities about if I was a hot girl, make some good money off OnlyFans, splap that into good investments and I'm set.

I'd love to get the Onlyfans founder on this pod. I didn't realize he was an English guy. Who? The OnlyFans founder.

Oh, the Onlyfans founder, yeah.

He's not Very. I don't think he's particularly in the public domain. I don't know. I was reading about him. But that'd be a mad podcast.

That would be mad because. Yeah, because there's like, be so much shit with all the face. Obviously they never started to be in the whole adult entertainment space. It just started as a way to like, I guess like another Patreon. That's what they're saying. But they probably knew PR move. Yeah, but. And then obviously the whole thing where they like said they're gonna ban and then they just completely revoked it.

That was 100% a PR stunt.

100% PR stunt. And then they like went back on it because the outcry and stuff. Oh, yeah. Getting into that space because, you know, obviously the influence management. So the kind of next I know in other areas, just obviously only fast managers so kind of run it. Working an only fast management company with a couple of people. I hardly say too much about it or how I got in that space or why, because that will just give away the other people involved. But it just came. I'm doing it with two business partners. It just came from my network connections and experience in the management space in general. And the man, the way this stuff is run is crazy. I might even say this from like our own stuff.

Are you technically getting into ehoring? Is that the term I've seen on Twitter?

I don't know. See, someone described this to me as like bonafide or bona feeder or bonafide pimping. Like, because obviously it's like. I don't know if that's like what it's called. Like, I just call like e girl manager, only fans manager. But it's like the whole. Our whole message is more like about the thing with the two people I'm starting with is like, they're like really big in the fact that it's really stigmatized the space more in two ways. One from, you know, obviously the girls got a lot of shit from it. You know, if you're. They just get called, like, you know, different stuff. And it may not necessarily be that it's just another revenue stream and. But the space is very stigmatized. And also, you know, if a girl or a guy even is like, really, really is already wanting to do it, then it's the case that they'll take. It's like an influencer. They'll work with a company to take that forward, diversify everything. Because onlyfans only one part of it. You know, you need to actually diversify it across other strands of content. And the most successful OnlyFans creators are the ones that have a big influence across all the other platforms. But there's like a lot of stuff that goes on in the back end because I know another OnlyFans, there's a big Only Fans management company in the UK and they've got like mental health staff on because obviously there's a lot of mental health stuff comes from it. There's like a whole team that like run the stuff in the back and so, like, you know, I mean, I don't know if you know, you'll know. But like one of the big part of the way that OnlyFans don't make a lot of money is like the upselling within the. The chat.

Yeah. So getting asked for, like, guys were.

Like asking stuff and then they just like, okay, give me like five grand and I'll do that. So. But it's like it's never the girls actually talking. It's like they've got like a whole team behind who actually doing messaging stuff.

What services?

Like the agency manager, We've not launched ours yet. Ours launched the star again. So they do all this kind of stuff that a traditional talent management would do. So obviously like kind of other commercial opportunities. But the thing that they do most the main things like kind of content diversification and strategy. So helping the girls start on like YouTube, Twitter, Instagram, so they'll manage, write, do all the copy for like tweets, Reddit, do all the Instagram stuff, basically film all the YouTube, edit all the YouTube stuff, basically do that essentially. Almost like a lot of them just basically tell the girls, right, this is what you need to film, record today. Do that.

Productizing their personal lives almost.

Yeah, a lot. Some of the biggest companies are really just that they have the whole system of the team set up a place where they were like, okay, you take, you do this today and then the team run everything in the back end. So they'll do, they'll handle everything like uploading of the content, uploading of everything across their social media, helping them get into different platforms, doing all that kind of chat for the girls. So like, obviously, when, as I said, the chat stuff is always run by like a team in the back end who are actually talking to the people who are buying and just do the marketing as well. As I say, across Reddit's a massive one for this space in particular, but it's like a full service thing. They have like, you know, they've got like a dedicated manager, account manager, People on the sales side. Strategy sounds funny in that context. That's what they call. I know the only fans, the other only fans manager coming and they've got their. They call them, they call. So they call sales manager. But obviously their whole job is just upselling these guys to pay more. And they've got the marketing team which is just writing horny tweets or rating hornish on network Reddit. And that's like. But they're obviously called like, you know, official titles. But it's like a full like service operation. Whereas the creator gets basically said, right, you need to create this today. This is the strategy we're going to go for. They do it and the whole back. Everything is taken care of. And then the management company will take like certain percentage.

Yeah. So you're going to say like what sort of percentage?

So one company that I know, like the biggest ones, like 50% they take 50.

Yeah.

Because it's like they run a thing. But standards is probably like, I imagine like 30 because it's like in the influencer manager space, it's like kind of 10 to 30. But onlyfans space is going to be slightly more because it's like a full service thing because you're actually creating everything for the girls. But let's say some are, some are 50. I know some in America where it's like the manager's got like 80% of it. But that's like when it gets like proper kind of like that's where it's like you're like, like you're like pimping type shit. Obviously it's kind of more fair. But our whole thing is just about kind of trying to destigmatize it. Standing with the creators. If they want to do it, we will support them to get that level and obviously we'll, you know, they'll benefit as well. Yeah, that's another venture that I'm getting involved in at the, at the moment. Just trying to do a lot of different things that have high growth potential.

Why would you not just like playing devil's advocate, just like focus on one thing. So obviously you mentioned like long term you want to do like Elon Musk shit. Obviously plenty of time for that. But like why, why like spread yourself into so many things right now? Well, I think they all have like synergy between each other and it makes sense.

I mean I think obviously the, the two influencer and the only fans watch coming off synergy with each other for sure because that's how I obviously got into OnlyFans. Space was through managing creators and stuff. Yeah, obviously the course and online, the education stuff is just more come from my business partner bring it to me and we just thought this is quite a good time for us to do it. Property stuff was more just because I'm interested in it. But I think it's the case where I've got the agency to a stage, not completely, but a stage where obviously it can run itself and stability and automated stuff. So now I'm just focusing and I'm wanting to do something more interesting because I feel like I am actually at a stage where there was a period of time like in December, I was like kind of bored of doing this. I've been doing it for so long. I like obviously this agency been running for three and a half years, but I have been in the space since I was 13. I have been doing it for like seven years. You know, however much you know, you would. I would really call technically being in the space at 13, like. But I have technically been doing some of similar stuff for like seven years. So I was kind of like, I want to just start other stuff just for my more of a. I'm gonna go insane if I just keep doing the same thing. Obviously, you know, we can add more, you know, unique stuff to agency and things like that, but I just always like to just be. Keep moving and doing new things. So I just thought now we quite a good time. And obviously as I say that the agency is, you know, making good money and stuff. There's a team running different things. I'm still pretty quite. I'm still heavily involved, but that's more just so. From the fact that I was really so passionate about this space. But obviously I like to travel a lot now, so it's not a lot more. The team pick up a lot. And then it's also just good as well that I can invest a lot of the cash that is made from the business into other areas, you know, tax and everything like that. So.

Yeah, yeah. Building the whole ecosystem.

Yeah, exactly. I say I've always just like want to be a bit of a serial entrepreneur. So there's not really any reason that for starting right now. It's just.

Yeah, I always.

Things have fallen into place.

I know people like some people I know I've always done like one thing and then I've dabbled in a lot, well, a lot of different things, but specifically in E Comm. But then, you know, come across people. I hear about people, it seems like they do fucking 50 different things. And then but then it just works for them and I suppose you have to find. Yeah, what. What I guess works for you, but also what you fucking like doing as well.

Yeah, for sure. I think, I guess there is always going to be like that opportunity cost of, you know, if I solely spent all my waking hours on the agency and that could have obviously been way bigger than is. But it's also like I'm happy with what it's doing and I'm obviously still, you know, this year we've got a lot of big plans for growth anyway with it. But then it's like I just want to try new things and get to new areas because I think actually being in the sort of, you know, SMMA space, like I'm not Infosomat isn't really, you know, the traditional SME stuff is like paid as mostly. But like being in that traditional space you only really like learns. You can obviously learn about this. We only really learn so much about like one space. And it's like if I wanted to do like again tech, Elon Musk stuff, I would have the business knowledge of like and the connections, everything that I would need. But I also just don't really know a huge amount. So it's like doing different things, trying different things. I start learning about all the different areas and it's just stuff that interests me. Like before I knew nothing about property and now I've like looked into a lot have I have my own place, understand like different metrics and net. Net yield and the importance of, you know, getting the right property and everything like that. So it's just doing stuff that I'm kind of interested in that could have long term.

So like the whole Elon Musk shit then like do you know, obviously just like bigger, more impactful tech stuff is I think what you're saying.

Yeah, I've got no idea what is that?

Just. That would be nice hypothetically or is there literally like an area that you're super interested in figured out how to do it.

When I, when I was first interested in this, it was like more kind of artificial intelligence robotics type stuff because I was like always infatuated with like robots and stuff. It's like shit. Like it was like seeing all the movies where like robots take over and stuff. I was like, yeah, that's, that's crazy because like robots obviously they're doing so much around, you know, robotics and AI and so it's probably something that obviously that's still a very broad space because everything is so niche. So I don't really know yet. I think my, my timeline and framework was that I wanted to be like in the, doing kind of this sort of stuff until I was like, you know, 10 years on for the business. So like in these areas, maybe sell it, exit it or even just like still own it and then just have it completely run by like a CEO or something or a board or whatever and then invest that money just because obviously, you know, if you want to get into something like that, a lot of upfront investment. I think that was the idea. I've not really developed the idea much more because I say I'm 20 and that idea is more around like you want to seven, eight years time and whatever, you know, I may be interested in now, robotics, artificial intelligence and that seven, eight years time it must be completely, completely different because it's all come, you know, it's all moving so fast. But yeah, I did, I was always just like so interested in like how that like you know, some of the stuff that he's doing is crazy. Like it's just how that all works and I think if I can get into that space and do something, that's because that's where the real big business impact is going to be in the world. So I think yeah, that is not, as I say, it's not really much of a developed plan but that's just kind of the goal really.

Yeah, yeah. I feel like everyone definitely. You get your feet wet like in business. Is that a term? I guess for most people, yeah, it's like ecommerce some sort. Whether it's starting with dropshipping, building a brand new smma. Obviously like they're kind of like the typical.

Yeah, the entry routes.

Yeah, entry routes where it's like something you can potentially quick cash flow certainly like quick learnings and then I mean like certainly for me like the business I'm now working on. Yeah. I think has potential to be like a 10 year plus business and like I'm just balls deep into like I just haven't, I just. Yeah. I don't know what it is. I just, there's something tells me it's definitely the right thing for me to work on now. And it's like it's using. I mean I don't speak about it that much in this podcast but yeah, going into the psychedelic wellness.

Yeah. No, I've seen what you do because I saw you, I saw your post.

Yeah.

Raising the funding or whatever.

Yeah. So yeah, it's, I mean like building another e comm brand but in an, in a Market and a space that, you know, 99% of people wouldn't even think is possible to do something in rather than just. I say just. But like had a jewelry brand before then had a lighting brand, you know, like very easily replicable. So yeah, yeah, so yeah, it's more exciting. And yeah, I'll probably either end up in prison or I'll become a billionaire. So either way or somewhere in between. Yeah, maybe. Statistically, most likely. But yeah, I don't know. I think I've got to the point now where I don't know if everyone gets to that point where you kind of want to work on something that maybe has a bit more meaning to it. Yeah, yeah, because yeah, it kind of comes full circle, like make a bit of money. I've lost a bit of money as well. But like you kind of realize that that's probably not gonna like, obviously I want to make a load of money from this next thing. But like I also wanted to have more of a purpose and a mission behind it rather than just let's make another xyz, you know, fashion brand.

Because it will make me a lot.

Because I need to make money. Like.

Yeah, I think definitely I just can't.

Put my, my soul into that.

No, I think so was what I was gonna use and I think like the, the whole kind of like online sort of money making spaces do get a bit like soulless and toxic after a while. It's like, because you know, you, you end. I think everyone enters these sort of sectors because it's like they search up how to make money online and these.

Are like to stop having to go the traditional route.

Yeah, exactly. And this is like the easiest, easiest ways. And then it does come full circle in the sense that you realize, okay, this is great, I'm making a bit of cash, making a bit of money. But as I say, I said earlier, I'm not really doing anything impactful or groundbreaking. It's all very the same. You master it, you make cash and then you're like, okay, I'm kind of just losing my soul doing this. What can I do? And apply my knowledge to something that can be more impactful and then also the same time more impactful but much longer term. So that's why it's always like building up a good cash flow cash cow business and then starting something of interest.

So yeah, yeah, you're just being self aware as well in it. Like what do you actually want to do? Because a lot of people probably just be happy making a bit of money. Then Getting out of the game. Some people probably don't even want to be in the game in the first place. They just feel like they should. Because everyone talks about NFCs these days.

Yeah.

And that's like the new entrepreneurship thing. And then some people, yeah, like fucking Elon Musk. You actually go and do like. I mean, I say some people, like 0.000001% of people, but yeah, there's so much you can do. It's mad, but yeah, fucks, it's kind of deep. Like, what's next over the next six or seven years then before you get into robotics and all that shit, You've obviously done fucking loads for your age particularly already.

Yeah, I've not got like that far plan yet, to be honest, but I think in terms of life. So once I finish uni the end of this year. Yeah, I know. Well, once I was, I. Once I drop it this year because it's ticked. Is it? I don't want to say I'm dropping it. I'm finishing it just a year early. I'm gonna literally pack up my shit, put it all back in my family home, and then just travel. I want to be a nomad for a bit. That's like. It's like something that just appeals to me because I used to. This is the thing. And I realized like over the last couple years that when I was younger, you know, my parents like to travel. They took me across. Across the world, different places, and I was like, didn't appreciate it. I was so ungrateful. I was like, I just hate. I just didn't really enjoy going abroad or with them. And then, you know, the pandemic hit. And then I moved to London last summer for the summer, and obviously it's just London, but like Glasgow to London was such a massive change and it felt like a new country. And then I started traveling with like friends and then entrepreneurship, and I was like, this is fucking great. I really enjoy this. You know, it's like seeing new people meeting, you know, different cultures. Because Scotland is, you know, in the uk. You know, UK is great, but everything else to me just looks so much better. And every time I go somewhere new, I'm like, I love this place even more. So went to like five, six places in like this latter half of last year. And then I'm going to a couple more places in the earlier part of this year. But when I finish uni, I just want to continue that habit goes as many places I can as possible, meet as many new people, experience as many new cultures, communities, countries. So I plan to, like, travel for like just a year or two, be a nomad. I don't know. Just depends on when I decide I'm done with it. But, you know, maybe like live like month to month in the different place. I don't know. I'm not fully worked out. I've got a map to the different places I want to go, but not the lengths of time.

Where do you want to go?

So I want to see. Basically, I went to Norway back in November and I fucking fell in love with Scandinavia.

I've only been to Sweden in Scandinavia. It was cool.

Yeah. Norway was just beautiful. It was like this perfect place. So I want to go to all of Scandinavia, see what I like the best. They're the classic, like, in a nomad list. Like Bali, Bali, Tokyo. I want to go to.

He's called Tokyo. Cause I went there three times.

Really. That's Tokyo looks amazing. I want to go to, like, different parts of Africa, like South Africa, Cape Town, obviously, like a big one for like, kind of our space. Madagascar appealed to me. Different. Boston, America, like la. You know, all that.

Yeah.

Eastern Europe as well. Because I've, like, only been in Western Europe. Never really, really seen what Eastern Europe.

I think I've been to. I went to Budapest. Is that Eastern Europe? Yeah, yeah. I've been like, proper Eastern Europe, like Poland and.

Yeah, I've not, like, been to any. I was like. I've only really been to. I want to see what it's like. Because, yeah, like, is that everyone talks about, like, Western Europe, Eastern Europe. I don't really know what Eastern Europe's like. So there as well. Monaco is a big one because obviously that's just like the playground of the rich, basically. I just want to see how they're living. It's mad.

See Philip Green eyes. Yeah.

But, yeah, the idea is like, I want to find where I really like and want to settle down and then go there. But obviously there's going to be multiple, like, reasons as to why to move there. That, you know, if I like the place, but obviously, like, if it doesn't make sense for career, business and all that, then, you know, maybe the move. But fame, where I, like, settle down there, obviously would still travel, you know, bits and, you know, obviously you have different business. But that's the idea over the next, you know, one, two years, not really have a base, obviously. Well, the home base would be my family home in Glasgow and then just kind of live that digital entrepreneur nomad life scale the Businesses from there, see where the different projects go. And then six, seven years. I've not really thought further than two years at this point, to be honest.

But I think you need to like just look at the last two years. This time two years ago, no one knew about COVID Right? Yeah. How mad is that?

I feel like you can, you can set yourself like a 1, 3, 5, 10, long year, long term plan, but it never actually.

It will always change.

It always change. It's good because you have a vision you want to get to and you have something to work towards. But it always changes. Like, you know, when I started out, stuff When I was 13, you know, 7 years old, I never thought it'd be the same place. I never planned for this when I had to be. I never thought 20 years old, I want to be at this place.

Yeah, 100%.

But yeah, next year is really just travel, live the life as like a young guy, like 20s and stuff. And then settle in a country. Not really like settle down, but it's like settle in a country and then, you know, still be, you know, because I mean, I'm in my twenties, I'm so young. Just see the world, do things, build the businesses and then, you know, hopefully in that time discover and you know, maybe look more into what I want to be like my more impactful long term business.

And then, you know, how to make robots.

Figure out how to do that. Exactly. Figure out how it's how much money I'm going to need, who I need to speak to and how billion. A lot of money.

Yeah, probably. Yeah. No, that's cool. All right, final question. Pretty much bang on 90 minutes, which I'm getting good at this. I've asked everyone this. It's so cheesy. But I guess for you, like if you could give advice to your 13 year old self when you got started, I guess what would it be? Yeah, just in everything in life, business, life, whatever. I guess in. Yeah, however you want to say.

I think there was two things because someone actually asked me on Twitter the other day. So I couldn't know I was. Because I had to think about, I was like, I actually know them now. I actually gave him three and I forgot the third one.

Yeah, build.

Build your. Build your network. It's like I've realized that actually my network has been the most important thing because that's got me in every like all the big opportunities I've had has just been from knowing the crap. You'll build that network and that suddenly just comes. You need to Just meet as many interested people that you want to be like. And I can open up so many doors. So build your network as early as possible, because everything. Infiltrator space as well, and network is everything. Who you know is so important. Just take action sooner and start. Start stuff. Don't be worried about anything, because this is something I always say to, like, younger people who are interested in it, because I've done a lot of talks to younger people because of my story, and I think the message I always leave them is that don't let an experience in life, like what happened to me be the reason you take action or do something you want to do. Just do it. So that kind of thing, like, follow those. Those dreams and ambitions, I think are the two main things. And also I think as well, something I learned, you know, becoming an entrepreneur and stuff, is like, don't really, you know, care about other people's opinions, you know, to an extent, you have to. And, you know, when you're younger, especially with the whole, you know, everything just like, social and school and stuff, everyone's always so, you know, how am I gonna look in this scenario? It's like you actually. That is such a big thing for people. But I did realize that, like, life becomes so much better when you just. Just don't give a fuck about what you want to do and just focus on that. I have people, like, say stuff to me and different things, and it's just like, in past to it, I would have been like, oh, I'm so sorry, taking it down. It's like, I don't care. I just don't give a fuck. So I think that's very important, especially, like, you need that in the entrepreneurship game or just in life in general, because if you want to succeed in anything, you just got to do your own thing and not worry about what other people are saying. So, yeah, yeah, those are the three things.

I guess that's cool. All right, on that note, it's been an interesting one. We probably could have gone on for three hours, especially if we were drinking red wine like normal. But it's a dry January.

Let's start again from today.

Yeah, exactly. But yeah, we'll wrap it up there. Great to chat. Hope you enjoyed the episode as usual. If you did fucking subscribe, get those numbers up, recommend it to a friend if you're enjoying plenty more episodes coming. I said publicly we'd get to 50k subs by the end of the year, which I feel like on a channel like this in this niche would be Pretty fucking impressive. Yeah, but I stand by that.

So do you. Stop. Would you stop? So I know I just asked, would you start monetizing the podcast that we became bigger?

Well, I already have.

Oh, really?

I sell the course of it.

I mean, other than that, like, like doing like brand deals and stuff during it.

Gonna sponsor it with my own brand coming soon for sure. But yeah, I think, I think there's actually ads running on this right now. All right, those like 200 quid in AdSense revenue last month.

All right, fair enough. I mean, like, like the brand. Because one thing within the podcast space now is that they're actually some of the most demanded channels for like, brands.

So deep.

Yeah. And because even platform, I'm like, in typical ads, like, people just Skip over that 60 seconds, but in podcasts, people like, don't mind actually listening watch the ad reads. So some of these podcasts have like four or five ads through the whole one half hours. And it's just like if they're charging, you know, however much that they can for that, like a hundred, I definitely.

Will because such a good monetization option. Monetize it if and where necessary to make the pod better. Because, like, I already need someone to help me with this shit. So, like, you know, hiring people if I can cost money, blah, blah. Yeah, so yeah, I will. But yeah, I suppose to get to that level, we need more subs and more content and subscribe and we'll catch you in the next one. Cheers for watching. Peace.