A short YouTube monologue by Matthew Kelly describing how Jamie Foxx organically became involved with the speaker's clothing brand. The speaker recounts that Jamie Foxx followed the brand's Instagram, later sent a DM around Black Friday expressing interest in the promotion, was sent product, and then posted it to his Instagram story.
Because that's pretty nuts. Jamie Fox at his birthday party wearing your gums. It's like all pretty much all the influencers that we've used, like celebrities have been organic. So, like, Jamie Foxx, like followed. I was actually on a woman on one of the women's shoots. And then I see on the move Instagram that Jamie Foxx followed. And I was thinking, I'll do I do I message or not? And I just thought I'd leave it, just see what happens. And a couple weeks later, he sent a dm. Is that around the Black Friday time? And we were doing all the kind of promotion for the build up to that. And he sent a DM saying he wants to get in on the Black Friday hype or something. Sent some bits out to him. And then I think a few days later, obviously it arrived and he put it on his story.
