Short excerpt from a Matthew Kelly YouTube conversation contrasting the roles of media buyers and founders. Speakers debate whether close involvement in ad mechanics (e.g., 7-day click) defines success or whether building the right team is the primary driver; one speaker emphasizes realism and objective assessment of growth strategies.
Whereas everyone on Twitter talks about 7day click on matter. And so are you a media buyer or are you the founder? And I also. There's a fine line, though, because I think you do have to be super close to that stuff. But I think a lot of people think, like, that's how they're going to get to, like, the 100 million point. And maybe it is for some people, but the people I spoke to have actually done it. The only thing they speak about is the team.
It seems like a lot of your, the way that you think about it is like, it's kind of baked a lot of in a lot of reality. Like, you seem to look at things, like, very, like, objectively.
