Short YouTube clip (Shan’s Strategy to $100M+ Business #shorts) presenting a business/pricing tactic: start by charging low rates and gradually increase prices over time as value and reputation grow. The speaker contrasts this with immediately demanding high prices, and gives example ranges (a creator charging ~10% earlier may charge ~30–40% later).
June 8, 2023
About 10% initially, later around 30%–40%.
Also, one of my strategies always is to charge less and then increase over time. And it always works versus saying I'm worth this much. So if you don't pay me this much, like no. Because I know my worth or the company or we should charge raise your prices this much. I'm the complete opposite. Charge the least possible that you can afford to. And that's worked wonders for me because same creator that may have charged 10%. Maybe today around 40% or 30%. Yeah. It's just over time, improve your worth.
