Matt DartThe Leveraged CEO

‼️ NEVER COLD DM!!! ✋‼️ #OnlineCoachTips #FitnessMarketing #SmartSelling #OnlineTrainerGrowth

27 Apr 2025

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This YouTube advice clip (Matt Dart, April 2025) warns against broadly cold-DMing strangers to grow an online personal training business. Instead, it recommends only messaging people who already follow you back (indicating some interest or perceived value) and cautions that mass cold-DMing (hundreds per day) is not an effective growth strategy.

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