Your brand is your business! #pt #personaltrainer

As a personal trainer, you have to build a personal brand. What you're doing right now, Matt, I'm going to take all of this interview and I'm going to chop it up and share it on my social media to my audience. Well, guess what? You're building your personal brand by doing this interview, spending this hour. At the end of the day, if I'm a personal trainer, I don't care where I'm at. Australia, Las Vegas, Salt Lake City, Utah, Chicago, New York. You have to build a personal brand to separate yourself from everybody else. And there's a ton of them out there. And the way they do that is they get frequencies. The more people see your face, the more it doesn't matter. If you got a face like this, I'm bald, you know, I got a little bit of facial hair. If you got a face like this, which probably won't be on the COVID of GQ anytime soon, and people see it over and over and over again. They get used to your face. They get used to your brand. They get used to your message. They get used to the whole talking with the hands thing. And after a while, people go, hey, I know that guy. That's Champion, that's Champ, that's Chris.