A short spoken reflection arguing that modern prompt engineering centers on creativity rather than manual prompt-crafting: the speaker says they now ask models to write prompts, emphasizes balancing business/domain knowledge with creativity, and predicts future GTM engineers will combine institutional knowledge with iterative conversations with models to apply creative solutions. The clip notes proliferation of tools and growing model capabilities.
Chapters
You know, it's funny because if you'd asked me that six months ago how to set prompt engineering, today, I would tell you I think it's creativity. Because, you know, I don't write any of my own prompts anymore. I just ask the models to write the prompts for me. Right? So that's what's changed, right? It's like you used to have to be really good at prompts. Now you just need to ask the models to write the prompts for you. And especially when they're connected to big databases and stuff like. So, you know, I think, I think it's creativity at the end of the day and balancing business understanding with creativity, right? Because the capability is only growing. If anything, we're kind of in a situation right now. It's, which tool do I use? Because there's so many. So, you know, I think it's more of like the. The future, true impactful GTM engineer has enough institutional knowledge of the business, knows how to go find out and fill in the gaps of what they don't know. And then really, whether it comes from their own brain or their ability to have conversations with these models and learn things, to be creative, it's. It's applying that creativity.
