Matteo TittarelliB2B positioning, websites, launches & content | Duolingo streak keeper 🇯🇵

Asymmetrical Wins: $35K Generated With Minimal Effort #shorts

10 Sept 2025 · 1 min

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0:53

Short YouTube video (shorts) in which Matteo Tittarelli recounts an "asymmetrical" email campaign that dramatically outperformed a client's prior mass-mailing. He says that in their first ~300 emails they booked ~16 meetings versus the client’s prior 300,000 emails, and that the campaign generated about $35,000 post-tax while running roughly a year at about $5,000/month with minimal ongoing work.

Questions this video answers

Approximately 300 emails.

About 16 meetings.

About 300,000 emails.

About $35,000 (post-tax).

About one year at roughly $5,000 per month.

Chapters

And we ran this and we ended up. We, like, I think across our first, like, 300 emails, we set like 16 meetings for them, which had outperformed, like, 300,000 emails they'd sent before we'd started working with them. And so we just. It was just this, you know, again, like, asymmetrical. Like, it's just like. We didn't go from like, oh, it took 300,000, like two. It was like, no, just a hundred thousandth of as many things in order to get a better result. And we were able to just, like, we built this table in clay and we just let it run. And I think, like, that idea probably put, like, you know, like 35 grand post tax in my bank account or something. You know what I mean? Like, with no, like, you know, built it. Once it just ran, it would just push. We did nothing and it would just. You know what I mean? And we probably ran that for like a year, you know, I mean, at like five grand a month. We worked with them on other stuff and helped them close stuff and blah, blah, blah, but it was just very asymmetrical.