This content was created by Matteo Tittarelli. This content was uploaded by Matteo Tittarelli. This is a YouTube video titled "Crafting Cold Emails: Simple & Effective Sales Strategies #shorts" created on September 16, 2025. It discusses strategies for writing effective cold emails, emphasizing simplicity and clarity, and includes an example of how to reference podcast show notes in emails.
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Yeah, so it's like, for these guys, it's extreme, you know. So if you think of like the best cold emails being written at like a, you know, I think will all read at lavender would say like fifth grade level. Like, I think I prompt mine to say seventh grade because I'm like a brainiac about stuff and so I can't contain myself. But it's basically like it has to be simple enough to be like hyper palatable. And so it's like you'll have, you know, when podcasts push, they'll have like the show notes. The show notes are definitely going to be good. They're going to be good in that like they created them so they're not hallucinated. So if you take those show notes and you just need like one nugget because the sentence is just like. I like the point you guys made talking about like favorite CRM for our conversation, you know, I mean it's like crazy simple because the idea is like, as long as we covered that, that's a thing. And if it said like about, you know, like, I like to, you know, so like, hey Kellen, I heard you on GTM engineering podcast talking about your favorite HubSpot or your favorite CRM being HubSpot. It made me think of how people are excited to jump to like next gen CRMs, but sometimes leave behind like tried and true things without realizing it. And then the next line would be like, was wondering if I could call, you know, like, I had some follow up questions about how you're still accomplishing like XYZ and HubSpot. You know, I don't know.