Matteo TittarelliB2B positioning, websites, launches & content | Duolingo streak keeper 🇯🇵

GTM Engineering Explained: Merging Marketing, Sales & Data for Growth #shorts

23 Aug 2025 · 0 min

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0:22

A short YouTube clip (creator: Matteo Tittarelli) defining "GTM Engineering" as an interdisciplinary role that merges marketing, sales operations, data engineering, growth hacking and related operational skills. The speaker analogizes it to RevOps plus technical/data capabilities — a hybrid of technical and non-technical skills.

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