Matt Wolfe breaks down Apple's WWDC 2024 keynote, arguing they played it safe with AI. Their new image generator deliberately skips realism options to avoid deep fake concerns, a choice that shows how much Apple is hedging its bets.
One thing I did notice about the Apple keynote is that despite all of the sort of cool AI features that they're rolling out, I feel like Apple also really played it safe with a lot of what they did with AI. They're building out a new image generator. I already forgot what they're calling it, but they have their own AI generative art feature in there. But if you notice, when they showed off the generative art feature, it gave you three options. It gave you animation, sketch, and illustration. No option for realism. Right? I think Apple was like, we're not going to let you generate AI images that look like real images because we don't want to ever be associated with being capable of creating deep fakes.
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