Matt Wolfe explains why finding a co-founder is hard: you haven't actually started yet. People say yes to the idea but won't commit because you're still asking permission. Act like the company already exists and you're inviting them to join something real.
Every time you go to your friends and say, let's start a company, either over drinks or coffee, it doesn't matter. All of them would say, hell yeah, let's do it. And then you just forget about it. Yeah, people don't realize how hard doing a startup is. I think it's real when you just say, yeah, I've started it. This is the company. Are you willing to join? Whether you join or not join, I'm going to do it. And that's when people are like, wait, is this real? Is this serious? And then they're like spooked and interested. Right. So I realized this very late. I used to blame my friends for not starting a company. Yeah, I want to start a company, but I'm not getting co founders. A lot of people say this. By the way. Even now I still meet some of my old friends who say, yeah, I wish I had a co founder. Dude, like the reason you're not having co founders is people don't think you're serious enough.
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