
In this short promotional video, Mauro Stendel urges viewers that they do not need to start an e‑commerce business with a full shipping container or large capital. He argues that anyone can begin with a modest investment—just a computer and internet connection—by sourcing inexpensive products from China and selling them at higher prices. Stendel announces a free, open e‑commerce class that will take place on his birthday, promising a comprehensive A‑to‑Z curriculum. As an added incentive, he offers a scholarship for a personal mentorship program, encouraging viewers to comment about his birthday and request the opportunity. The tone is informal, conversational, and persuasive, using colloquial language (“boludo”) and a direct call‑to‑action.










