When Apollo's default lists returned the wrong contacts for Glitchbusters, the presenter manually searched for specific dentist listings by city and used the Apollo plugin to find prospects. Affordable Las Vegas Dental, with 220 employees, emerged as a high-value target when standard data sources miss the mark.
Hey everybody. So I wanted to show you guys a prospecting approach that's good for when, um, maybe you're working in a little bit smaller of a niche. Specifically, we've been doing this for Glitchbusters. Um, I was doing some cold calling for Steve on this account and we were working dental. And what I was finding is that the contacts I was finding in Apollo were more so like dental implants and dental consulting, not the local dentist, which is what Ronnie needs. the CEO of Glitchbusters. So what you can do is search for like the dentist that you're looking for and then call them. So like here's a whole list of dentists in Salt Lake City. I don't know that we want to necessarily do Salt Lake. I'm actually going to look at Vegas because that's highly interesting to Ronnie. Um, so if we were to look Affordable Las Vegas Dental. If you have the Apollo plugin, it should pop up right here. So if there are contacts, that'll show up. But often there's not going to be. They've got 220 employees, though. This would be an incredible company if we could get it. Um, but this is one way to go after prospects when you don't necessarily have a great list in Apollo.
