Marketers use internal acronyms that confuse buyers. Instead, speak the buyer's language. AI can help translate jargon into plain language, but a human needs to review and refine it to keep the message authentic.
Stop trying to pull teeth and get people to understand your acronyms and learn to speak in theirs, speak their language. You show you understand them, not expect them to do the work of understanding you. And AI can be super, super helpful in closing that gap so that you better understand them and their language. This is all framework drafting and human review. So this is like if you give AI the definitions, then AI can draft like the first pass and then the human should still own the final bits.
